Professional Identity and Practice Report: Travelodge Hotel Analysis

This report delves into the concept of professional identity and its practical application within the context of the Travelodge Hotel. It begins with an overview of the organization, highlighting the benefits of ongoing professional development for both employees and employers. The report then identifies the various skills and competencies expected of employees in the hospitality sector, particularly focusing on effective communication, customer service, and team leadership. The author conducts a self-assessment using SWOT analysis to evaluate their own abilities, skills, and competencies in relation to a supervisor head position, and discusses various learning theories and approaches for personal and professional development. A detailed development plan is prepared to improve identified weaknesses and enhance skills. The report concludes with an analysis of a job interview for a service sector role, reviewing strengths and weaknesses observed during the process.

Professional Identity
and Practice
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Table of Contents
Introduction......................................................................................................................................3
MAIN BODY...................................................................................................................................3
TASK1.............................................................................................................................................3
Overview of organisation.......................................................................................................3
Benefits of on-going professional development.....................................................................3
Various skills and competencies expectation of professional employer in an organisation. .4
TASK 2............................................................................................................................................5
Discuss own ability, skills and competences for the specific job role...................................5
Various learning theories and approach adopted for both professional and personal
development...........................................................................................................................7
TASK 3............................................................................................................................................8
Prepare a development plan for improving skills and competences......................................8
TASK 4............................................................................................................................................9
Conduct an interview for a particular job role in service sector.............................................9
Review various strength and weakness on the bases of applied interview process.............11
CONCLUSION..............................................................................................................................12
REFERENCES..............................................................................................................................13
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Introduction
Main objective of this report is to better understand the concept of professional identity and
various practices. A professional is identify as an individual who is able to independently
perform various task with the help of using own skills and knowledge in the best and effective
way so that the productivity and performance of an organisation will improved. The identity of a
professional person will be defined by its unique identity such as on the bases of its experience,
attributes, and perception and so on (Carter and Johnson, 2019). For this report Travelodge Hotel
of United Kingdom is taking into consideration. Which provide its services to more than 500
locations globally. This report will include the various benefits of on-going professional
development. Other than this it include the various skills and competencies required in order to
perform a particular job role. This report will include various theories and approach which are
adopt for the personal and professional development plan. While this report is also include a
development plan which is prepared for effectively increasing the skills and competencies. In last
this report will define the service industry and transferable skills for an effective job application.
Job interview is describe in this report.
MAIN BODY
TASK1
Overview of organisation.
Travelodge Hotel Limited is a private company which operate its business activities in the
hotel and hospitality industry in the United Kingdom, Ireland and Spain. It is the largest hotel
brand of with over 570 hotels across the UK. The company is founded in 1973 which is bought
by Charles Forte. It will achieve a high reputation in the market as it has highly talented staff
members which provide good quality service to their customers. Main objective of this company
is to achieve a leading position in the hospitability sector in the world. One of the biggest reason
of achieving higher growth and success at marketplace is that company will effectively select its
employees.
Benefits of on-going professional development
Ongoing professional development is also known as continuing professional development
which is a ongoing process of development, maintain and documenting the professional skills
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(Cucchi, 2020). There are various skills that a person will achieve during its lifetime through
various courses or training and so on. Ongoing professional development is play an essential role
for an individual, employees and also for students. It is consider as a continuous improvement
plan which help an employee in enhancing its productivity in an organisation. In context of
selected company, it is analysis that on-going professional development is beneficial for both
employee and employer, which is mention below for better understanding:
Benefit to employee:
Job satisfaction Level- The main benefit which is achieved from the continuous
development is that an employee will achieve high level of job satisfaction. In context of
Travelodge hotels, ongoing professional development plan will help employees to improve their
personal skills such as communication skill, time management skill, team work skill and so on.
All these skill will motivate employees and build a high level of confidence which provide
higher job satisfaction.
Intrinsic motivation- Another important benefit of ongoing professional plan is that it
help in motivating employees towards the achievement of organisation goal. This plan will
internally motivate an employee which help in the development of both personal and
professional life.
Benefit to Employer:
Skilled workforce- One of the biggest advantage of ongoing professional development is
that it provide an highly skilled and motivated employees to the organisation which help
company to provide better quality service to their customers and achieve the goal of selected
company.
Employee engagement- Another important advantage of on-going professional
development is that it help selected company to retain their employee for a long period of time
and achieve the benefit of their high skills and talent (Dus, 2019).
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Various skills and competencies expectation of professional employer in an organisation
In every organisation all the professional employer’s wants that they will achieve high
skills and competency within their organisation so that they can provide better services to their
customers and effectively achieve the goal of an organisation. In context of Travelodge, they
face a large number of competition and for achieving the competitive advantage in market
selected company employer will expect various skills and competencies in their employees
which are mention below:
 Effective communication- In context of selected company, it is very important that their
all staff members have a good communication skill which make them to effectively
communicate with their customers and build an effective relation with them. The
employer of Travelodge will expect this skill in their employees so that they can achieve
higher profit by maintaining a good relation with their customers.
 Customer service skills: This is another expectation of employer that their staff
members will have good customer’s service skill. As better customers service will
provide better experience to their customers which help in enhancing their loyalty
towards company. In context of Travelodge, this skill in their employees will help
company to create a positive image in the mind of their customers and also develop
repeat service in future (Jackson and Steven, 2020).
 Team leading and development skill- It is analysis that when a team is doing work with
full coordination than it help them to efficiently achieving the goal of organisation. In
context to selected company it is analysis that employee will expected than their all staff
members will have a skill to lead the team so that they can efficiently achieve the target.
TASK 2
Discuss own ability, skills and competences for the specific job role
For success of an organisation it’s very important that they will effectively identify its
own ability, skills and competencies towards a particular job role which help an individual to
achieve or identify various growth opportunities for their future. In context of Travelodge, I want
to work as a supervisor head position in company. Main role of this job position is to effectively
administer other employee working in company and effectively analysis their exhibitions. For
effectively analysing my ability and skills, I use SWOT analysis for analysing my strength,
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weakness, opportunity and threats. Other than this I also use an expertise inspecting device
which help me in differentiating my aptitudes and shortcoming, which are mention below:
Strength Weakness
 I analysis that I have good problem
solving skill as I am able to effectively
solve the conflicts at workplace which
help me in effectively perform my job
role.
 I also have a good knowledge of
technology which assist me to
effectively analysis the market trend
and generate various innovative ideas
which help company in achieving
competitive advantage in market.
 The main weakness that I analysis
inside me is that I have a lack of
expertise for this job because of which I
am not able to achieve better growth
opportunity.
 Another weakness in me which stop me
to gain the position of head supervisor
in hotel is that I have an unpractised
administration in budgetary control.
Opportunity Threats
 I analysis that selected company will
provide ongoing training to their
employees which help me in improving
and developing my weakness and
achieve the better position in future.
 There are various online seminars and
classes from where I can gain
knowledge related to hospitality sector
from various expertise which help me
in developing my skills.
 I analysis that an organisation will
require to do work in an changing
environment but I am not able to easily
adopt the change which is consider as a
threat for me.
Other than this I also adopt a ability review fundamental strategy which also help me in
effectively analysing my capabilities.
Serial
No.
Skills and competency to work in
Travelodge hotel
Current proficiency Required
proficiency
1. Problem solving skill 8 9
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2. Interpersonal skill 7 9
3. Communication skill 9 9
With the help of above table I analysis that I have the capability to achieve the head supervisor
position in the selected company. Other than this I realize that I need to give more focus on my
interpersonal skills. While in context of selected company they provide ongoing professional
development plan which help me in developing my skills and make me to effectively perform the
role of general manager.
Various learning theories and approach adopted for both professional and personal development
There are various theories and approach are available which help an individual in the
development of learning skills. These skills will assist a person to effectively perform its job role
and ethically and systematically perform various operations of business. Various learning
theories are mention below for better understanding:
Learning theory:
Constructivism theory- This theory will defined learning as a activity and a continuous
process which need to be considered by every person. This theory will state that there are various
numbers of things are available and with the help of an effective learning process an individual is
able to improve it efficiently (Johnston and Hart, 2021).
Cognitivism learning theory- Another important theory of learning is cognitivism
theory which is based on the internal process of an individual. This theory state that there are
various types of function which help an individual in in developing the problem solving various
skills (Phelps, 2020).
Learning approach-
VARK Style- It refers to a method of developing learning skills which include various
types of methodology that help an individual to divide the whole learning style based on their
requirements and take the most suitable style from it. It include various tools of learning such as
audio visual reading. Other than this writing an effective questionnaire will also improve the
knowledge and skills which improve the learning skills in an individual in a effective manner
(Manuel and et. al. 2018).
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From above discussion on various learning skills it is analysis that these learning theories
and approach will help an individual in effectively develop its skills and knowledge, which help
them in efficiently performing both the personal and professional task in the selected company.
Evaluation- From the above discussion it is evaluated that ongoing professional development
play an essential role for both organisation and employees. As there are various skills which are
required by selected company for efficiently achieving the goal of organisation and that will be
possible through ongoing professional development plan.
TASK 3
Prepare a development plan for improving skills and competences
Main objective behind formulating a development plan is for effectively analysing the
weakness in a person and it will help an individual to improve these weakness in a specific time
period and effectively achieve the benefit of various available opportunity (Yoo and Jeong,
2017). It is analysis that creating a development plan related to both personal and professional
development will assist an individual to take benefits from the various opportunities which are
available in a competitive environment. For effectively overcome from my weakness and
enhance my skills I prepared a development plan which is mention below:
Personal and professional development plan
Skills Measurable Activities
need to be
preformed
Resources Attainable
goal
Time period
Confidence
level
This factor will
define the
attitude and
behaviour of a
person which is
identify by
implementation
of an
individual
person as how
For this an
individual
will require
to take
regular
feedback
from their
superior
related to
their work
For
effectively
achieving this
skill an
individual
will require to
develop its
interpersonal
skills through
effective
By
effectively
enhancing my
level of
confidence I
am able to
achieve
benefit of
various
opportunity
2 months
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it will deal
with complex
situation.
performance
which help in
enhancing the
level of
confidence
among that
person.
learning
process
which assist
in enhancing
the level of
confidence.
which are
appear at
workplace
and
effectively
achieve the
goal of
organisation.
Problem
solving skill
It require to
create an
effective
connection
with the
problems so
that an
individual will
effectively
analysis the
problem and
take effective
measures to
deal with that
problem.
It will require
more
interaction
with the
group
members so
that the issues
faced by
them will be
effectively
analysis and
correct
actions will
be taken in
limited time
period.
For
effectively
resolving the
problems that
are arise in an
organisation
it will require
to create a
break down
structure.
The
attainability
of this
objective will
require a
critical study
on various
issues
regularly.
Continuous
bases
Evaluation- From above discussion it is evaluated that development plan will help me in
effectively analysing the weak areas and efficiently improve it which help in the development of
skill and knowledge and also provide various future growth opportunity. Other than this it also
help in developing various skills which assist in effectively performing a task.
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TASK 4
Conduct an interview for a particular job role in service sector
This interview is conducted for the job role of general manager in Travelodge hotel. It is
analysis that the general manager will play an essential role in any organisation. When an
individual will be selected for this job role it require to perform various activities and duties in an
most effective and efficient way (Walther, Miller and Sochacka, 2017). As the performance of
organisation will get effected by the general manager decisions. In context of selected company,
an individual will require to perform various responsibility which help an organisation in
achievement of its goal. Other than this various job responsibility will identify from the scripted
interview for the job profile of general manager in Travelodge Company is mention below:
INTERVIEW
Interviewee: “A very good morning, sir.”
Interviewer: “Good morning, please have a seat”
Interviewee: Thank you, Sir
Interviewer: “Are you feel good”.
Interviewee: “Yes sir I am fine”
Interviewer: “So shall we start the interview”?
Interviewee: “Yes sir”
Interviewer: “So please tell me, according to you which one is the best skill that is required for
managing the work at hospitality sector”?
Interviewee: Sir, According to me, communication skill it the most important skill which is
required for a hospitality sector. As without an effective communication skill a person is not able
to provide right information to their team members or customers.
Interviewer: Okay, the next question is how you can deal or manage an unhappy customer?
Interviewee: For effectively dealing with such kind of customers, first of all I ask those
customers related to what problems they will face in company service and after analysing their
problem or issue in our service, I would going to provide them the security which the customers
will need from company and timely solve that issue and ensure that other customers will not face
that issue again.
Interviewer: Okay, Tell me how your strength will contribute in success of our organisation.
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Interviewee: Sir, I have a good communication skills and problem solving skill which help in
effectively communicating with other employees and motivate them towards the work and my
problem solving skill will effectively analysis the problem and time take decision for that
problem will help company in smoothly operating its business activity.
Interviewer: Okay, so now you can leave, we will inform you the results on your mail id.
Thankyou for coming,
Interviewee: Thankyou sir and I am hoping to get a positive response from your side.
Review various strength and weakness on the bases of applied interview process
After critically analysis the interview process it is analysis that an individual will need to
identify the important objective and targets and require to effectively analysis these objectives.
From this interview process it is analysis that there are various strength and weakness which are
associated with the interview process. An individual will require to consider all the points related
to strength and weakness which assist an individual in effectively improve its overall
performance and functionality. Various strength and weakness related to an interview process
will be discussed below for better understanding:
Strength
Precision: The process of interview will require quick and fast answers on a frequently
bases. As the frequency and speed of a candidate to answer a question will defined the
knowledge a person have. While it will also help an organisation in effectively select the best
candidates which help organisation in the better management of an organisation and successfully
achieving the goal of company with the help of their speaking skills (Ulanoff, and et. al. 2017).
Spontaneity: This is another important quality in front of organisation through which
they are able to effectively gather the whole information and data related to particular questions.
It will help in effectively analysing the best, accurate and clear answers from the interviewee
which help organisation in selecting a right candidate for their vacant post (Toft, and Calhoun,
2020).
Weaknesses
Time consuming: It is analysis that interview process will consume a lot of precious time
of organisation. Other than this it is quite difficult for company to select a right candidate and
effectively identify the skills and knowledge a person have with just a spoken interview.
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Lengthy: The another important weakness which is analysis from the interview process
is that it is a very lengthy process and require a lot of time from the view point of both
interviewee and interviewer (Stokhof, and Fransen, 2017).
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