Professional Presentation: Innovation Skills at Aston Martin

This presentation analyzes innovation within Aston Martin, a prominent automotive company. It begins by defining innovation as a process of generating, improving, and executing innovative services to enhance product effectiveness and gain a competitive edge. The presentation then explores the importance of developing personal innovation skills, emphasizing how they boost confidence, adaptability, and employee satisfaction. It highlights the relationship between innovation and business practices, particularly in enhancing productivity and profitability. The presentation further discusses strategies for fostering innovation within organizations, such as creating a creative working environment. The conclusion reiterates the significance of innovation for organizational growth and competitive advantage. References to relevant academic articles are also included.

PROFESSIONAL
PRERSENTATION

Table of content
 Introduction.
 Overview on innovation within the organisation.
 Importance of developing personal innovation skills.
 Relationship and influence of innovation in business
practises.
 How to develop innovators within organisation.
 Conclusion
 References.

INTRODUCTION
 Innovation is considered as a process of generating, improving and
executing innovative services. The main purpose of innovation is to
improvement and effectiveness of product as well services. Innovation
means bring innovative ideas as well as creativity in business organisation.
It is determined as an important concept that is vital for organisation that
helps in achieving growth and competitive advantage over rivalries at
marketplace. The current assignment is based on Aston Martin which is
determined as an operating business services in the automotive sector
which is located in England, UK. In this assignment, there is a discussion
regarding innovative skill as well as knowledge which is necessary for
success and growth of business organisation during particular phase of
time period (Bareket-Bojmel, Moran and Shahar, 2016).

Overview on innovation within
organisations
 Innovation helps the organisation in its growth as well as
improvement at market place. It is significant for company for
success and growth in future period of time. Furthermore, it
has been assess that innovation helps organisation in achieving
competitive advantage over rivalries at marketplace. It
provides different opportunity to its organisation and they take
risk along with confident attitude that is good for organisation.

Importance of developing personal innovation skills
 Innovation is determined as a personal growth in future period of time. It increases the
confidence level of individual person that help in adopting changes during particular period
of time. It is important for company to offer creative work place to its subordinate in order to
increase productivity level in future period of time. Aston Martin focuses on providing
innovative structure that increases profitability in future period of time and also increases
experience level of customer in future period of time. By improving personal skill related to
innovation help the company in quickly respond in respect of external challenges. Moreover,
it has been analysed that by bringing innovation as well as improving personal skills related
to innovation helps subordinate in resolving different kind of challenges in a most
appropriate way. It enhances the satisfaction and confidence level of employees in respect of
organisation. The company focuses on make sure that growth as well as development of
company and employee in more appropriate way (Mortensen and Gade, 2018).

Relationship and Influence of innovation knowledge and skills
on business practices on Aston Martin
 The innovation imposes direct impact on skill and competence of subordinate that
help in achieving positive outcome in future period of time. The level of
performance and company’s innovation signifies maintaining appropriate relation
that help in enhancing growth and success of organisation in future period of time.
In context of Aston Martin, they focus on increasing productivity and profitability of
company. Innovation is very important because the focus is on setting benchmark
and provides more and more opportunity that help in performing different work in
an appropriate way. Through recruiting skilled or competent subordinate by HR
manager of an organisation that help in taking appropriate decisions in future
period of time. They also focus on bringing innovative ideas to execute different
practices and task of organisation in future period of time. This is determined as
another influence related to innovation which enhances mobility related to
efficiency or growth of subordinate during particular phase of time period (Rotarius
and Rotarius, 2017).

How to develop innovators within organisations
 Innovation have important tendency that help in increasing growth as well as
profit margin of company in future period of time. Therefore, it is important for
organisation to improve innovator within company for increasing sustainability at
Marketplace. There are different methods by which Aston Martin can focuses on
improving innovator with an organisation. There are various methods which is
adopted by company that is going to be mentioned below:
 Creating working environment for fostering innovation it has been
analysed that creativity help in promoting innovation by offering creative
atmosphere. The organisation can focuses on encouraging individual person to
bring innovative ideas that help in bringing innovation within company. Aston
Martin focuses on increasing knowledge and skill of subordinate in order to
provide them positive ambience that help in achieving favourable outcome in
future period of time.

Conclusion
 On the basis of above given report, it has been analysed that
the main purpose of innovation is to improvement and
effectiveness of product as well services. Innovation means
bring innovative ideas as well as creativity in business
organisation. It is determined as an important concept that is
vital for organisation that helps in achieving growth and
competitive advantage over rivalries at marketplace. In this
assignment, there is a discussion regarding innovative skill as
well as knowledge which is necessary for success and growth
of business organisation during particular phase of time period.

References
 Bareket-Bojmel, L., Moran, S. and Shahar, G., 2016. Strategic
self-presentation on Facebook: Personal motives and audience
response to online behavior. Computers in Human
Behavior, 55, pp.788-795.
 Mortensen, T.M. and Gade, P.J., 2018. Does photojournalism
matter? News image content and presentation in the
Middletown (NY) Times Herald-Record before and after layoffs
of the photojournalism staff. Journalism & Mass
Communication Quarterly, 95(4), pp.990-1010.
 Rotarius, T. and Rotarius, V., 2017. Information Delivery in
Health Care: Preparing a Professional Presentation to Key
Stakeholders. The Health Care Manager, 36(2), pp.192-198.
 Tifferet, S. and Vilnai-Yavetz, I., 2018. Self-presentation in
LinkedIn portraits: common features, gender, and occupational
differences. Computers in Human Behavior, 80, pp.33-48.