Project Initiation, Planning, and Execution: Good, Bad, Ugly Cases
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This report provides a comprehensive analysis of project management, focusing on the phases of initiation, planning, and execution through the examination of three distinct case studies: good, bad, and ugly scenarios. The 'good' case highlights the success factors of a tile company, emphasizing employee engagement, quality standards, and customer satisfaction. The 'bad' case explores the failures of an interior design firm, attributing them to poor management, lack of teamwork, and inadequate planning. Finally, the 'ugly' case examines the challenges faced by a restaurant manager, pointing out issues related to customer requirement gathering and alignment of business operations. Each case study includes descriptions, reflections, and lessons learned, offering valuable insights into the critical aspects of project management and the impact of various factors on project outcomes. The report concludes by summarizing the key takeaways and emphasizing the importance of effective project management practices.

Running head: PROJECT INITIATION, PLANNING AND EXECUTION
PROJECT INITIATION, PLANNING AND EXECUTION
Name of the Student
Name of the University
Author Note:
PROJECT INITIATION, PLANNING AND EXECUTION
Name of the Student
Name of the University
Author Note:
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2PROJECT INITIATION, PLANNING AND EXECUTION
Table of Contents
Introduction......................................................................................................................................3
Discussion........................................................................................................................................3
Case 1: Good case............................................................................................................................3
Description...................................................................................................................................3
Refection......................................................................................................................................3
Lesson learnt................................................................................................................................4
Case 2: Bad case..............................................................................................................................5
Description...................................................................................................................................5
Reflection.....................................................................................................................................5
Lesson learnt................................................................................................................................6
Case 3: Ugly case.............................................................................................................................6
Description...................................................................................................................................6
Refection......................................................................................................................................7
Lesson learnt................................................................................................................................7
Conclusion.......................................................................................................................................8
References........................................................................................................................................9
Table of Contents
Introduction......................................................................................................................................3
Discussion........................................................................................................................................3
Case 1: Good case............................................................................................................................3
Description...................................................................................................................................3
Refection......................................................................................................................................3
Lesson learnt................................................................................................................................4
Case 2: Bad case..............................................................................................................................5
Description...................................................................................................................................5
Reflection.....................................................................................................................................5
Lesson learnt................................................................................................................................6
Case 3: Ugly case.............................................................................................................................6
Description...................................................................................................................................6
Refection......................................................................................................................................7
Lesson learnt................................................................................................................................7
Conclusion.......................................................................................................................................8
References........................................................................................................................................9

3PROJECT INITIATION, PLANNING AND EXECUTION
Introduction
In the concept of the working and the factor of the indulgence in a project there can be
different scenario which can be faced. Each of the factor which can be seen in the domain of the
working can be stated to be crucial which would be indicating the working which is being done
in the organization.
The report directly focusses on the different conditions which can be faced within the
working of the organization which is divided into three sectors which are good, bad and ugly.
Each of the factor are explained in details so that different situation which are faced within the
working can be judged.
Discussion
Case 1: Good case
Description
Relating to the good case the scenario would be the engagement with the tile company
which is mainly engaged in installing high end project. One of the good factors which can be
stated in the domain is related to the working of the organization and how the task and the sub
task relating to the execution of the project are done (Fuller et al. 2017).
Refection
In any project management case it can be stated that execution of the different working of
the organization relating to a particular project can be a deciding factor onto the categorization of
the working as good case. The main role of indulgence is the estimator of the different project
which are conducted within the organization (Hornstein 2015). According to me the main
advantage sector which can be seen in the domain is the parameters of quality which are included
Introduction
In the concept of the working and the factor of the indulgence in a project there can be
different scenario which can be faced. Each of the factor which can be seen in the domain of the
working can be stated to be crucial which would be indicating the working which is being done
in the organization.
The report directly focusses on the different conditions which can be faced within the
working of the organization which is divided into three sectors which are good, bad and ugly.
Each of the factor are explained in details so that different situation which are faced within the
working can be judged.
Discussion
Case 1: Good case
Description
Relating to the good case the scenario would be the engagement with the tile company
which is mainly engaged in installing high end project. One of the good factors which can be
stated in the domain is related to the working of the organization and how the task and the sub
task relating to the execution of the project are done (Fuller et al. 2017).
Refection
In any project management case it can be stated that execution of the different working of
the organization relating to a particular project can be a deciding factor onto the categorization of
the working as good case. The main role of indulgence is the estimator of the different project
which are conducted within the organization (Hornstein 2015). According to me the main
advantage sector which can be seen in the domain is the parameters of quality which are included

4PROJECT INITIATION, PLANNING AND EXECUTION
into the working so that each of the project would be reaching a desired standard so that the
customers would be highly satisfied with the execution. If the process of working of the
organization is aligned according to the standard the employee and the members who would be
engaged in the sector of working would dedicated which would be impacting the operation.
Good scenario directly helps to increase the customer interaction phase which is majorly seen in
the organization which directly helps the organization to increase their competitive advantage in
the field of expertise. As I have seen that most of the organization which is focused is situated in
the stated of Sydney but it can be stated that due to the proper functionality of the organization
and proper internal execution of the process the expansion sector can be focused due to the
increased satisfaction level of the customers (Fleming and Koppelman 2016). There is different
positive impact area which can be seen in the sector in a good case scenario which not only alter
the organization environment but also impact the reputation which would be lagging into the
mind of the customers.
Lesson learnt
There are various criteria which can be seen in the sector of the good case scenario when
relating to the working of the organization is the employee engagement. In the Tile organization
it can be seen that employee is given the liberty to give input into the different decision making
sector (Nicholas and Steyn 2017). This makes the employee fell wanted within the working of
the organization and eventually they tend to include positive response in the working of the
organization. The structure of the organization can be another important aspect in the decision
making and linking it to good cases. The engagement of the higher official towards the employee
can be one of crucial factor which helps an organization to excel in different domain of working.
The lower level employee should be approachable to the higher authority executive people so
into the working so that each of the project would be reaching a desired standard so that the
customers would be highly satisfied with the execution. If the process of working of the
organization is aligned according to the standard the employee and the members who would be
engaged in the sector of working would dedicated which would be impacting the operation.
Good scenario directly helps to increase the customer interaction phase which is majorly seen in
the organization which directly helps the organization to increase their competitive advantage in
the field of expertise. As I have seen that most of the organization which is focused is situated in
the stated of Sydney but it can be stated that due to the proper functionality of the organization
and proper internal execution of the process the expansion sector can be focused due to the
increased satisfaction level of the customers (Fleming and Koppelman 2016). There is different
positive impact area which can be seen in the sector in a good case scenario which not only alter
the organization environment but also impact the reputation which would be lagging into the
mind of the customers.
Lesson learnt
There are various criteria which can be seen in the sector of the good case scenario when
relating to the working of the organization is the employee engagement. In the Tile organization
it can be seen that employee is given the liberty to give input into the different decision making
sector (Nicholas and Steyn 2017). This makes the employee fell wanted within the working of
the organization and eventually they tend to include positive response in the working of the
organization. The structure of the organization can be another important aspect in the decision
making and linking it to good cases. The engagement of the higher official towards the employee
can be one of crucial factor which helps an organization to excel in different domain of working.
The lower level employee should be approachable to the higher authority executive people so
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5PROJECT INITIATION, PLANNING AND EXECUTION
that they can get an input into the working and resolve problem if it arises in the execution of
certain activity of the organization (Todorović et al. 2015). This concept can be very much
helpful in establishing an environment of working which can be seen in the Tile company
execution of the different operation.
Case 2: Bad case
Description
In the working of the organization in the prospective of the project management it can be
stated that the structure of the organization and the execution plan relating to different project are
very much important (Mir and Pinnington 2014). The fate of the project and the working of the
organization can be directly linked to the sector of planning which would be incorporated. In
most of the cases it can be seen that if there is no proper orientation of working a project can
reach to the factor of failure.
Reflection
The organization which is focused in the sector is related to working in the domain of the
interior design. According to me in a superficial manner it can be seen that the working of the
organization is proper but in the sector of the internal there are different from of problem. The
main area of emphasis which can be stated here is related to the bad management which impact
the overall working which is related to the project. The team which is involved into the execution
of the working can be stated to be not be aligned to the concept of the working which should be
directed towards the working of the organization and reaching a desirable level of engagement.
The relation between the employee and the higher official can be another sector which can be
seen lagging in the sector (Marchewka 2014). Team work according to me is very crucial in the
success factor of the organization and how the alignment of the working and the execution of the
that they can get an input into the working and resolve problem if it arises in the execution of
certain activity of the organization (Todorović et al. 2015). This concept can be very much
helpful in establishing an environment of working which can be seen in the Tile company
execution of the different operation.
Case 2: Bad case
Description
In the working of the organization in the prospective of the project management it can be
stated that the structure of the organization and the execution plan relating to different project are
very much important (Mir and Pinnington 2014). The fate of the project and the working of the
organization can be directly linked to the sector of planning which would be incorporated. In
most of the cases it can be seen that if there is no proper orientation of working a project can
reach to the factor of failure.
Reflection
The organization which is focused in the sector is related to working in the domain of the
interior design. According to me in a superficial manner it can be seen that the working of the
organization is proper but in the sector of the internal there are different from of problem. The
main area of emphasis which can be stated here is related to the bad management which impact
the overall working which is related to the project. The team which is involved into the execution
of the working can be stated to be not be aligned to the concept of the working which should be
directed towards the working of the organization and reaching a desirable level of engagement.
The relation between the employee and the higher official can be another sector which can be
seen lagging in the sector (Marchewka 2014). Team work according to me is very crucial in the
success factor of the organization and how the alignment of the working and the execution of the

6PROJECT INITIATION, PLANNING AND EXECUTION
process can be done. It can be stated that in the working of the organization the interaction
between the different teams which is involved in the working is done in a proper fashion so as to
achieve the final outcome. In most of the cases it can be stated that planning can be stated as one
of the primary factor which is related to the concept of the achieving a desirable standard of
operation relating to the organization. There is different form of practices which can be included
into the section of the working which can enhance the team activity but in the organization which
is focused in the context does into involve any criteria of involvement.
Lesson learnt
The organization activity is stated as bad case mainly due to the factor of the negligence
on the internal factor which impacted the operation with the customers. The impact area which
can be seen in the context is also expanded into the employee sector even due to the factor of the
lack of knowledge in the sector of working. The area which is related to the engagement of the
team can be one of the important factor in the context of the working of the organization and in
this manner it can be considered that the organization which is focused in the example lacked the
necessary detailing which directly lead to bad strategy of project management.
Case 3: Ugly case
Description
In the context of the Ugly cases relating to project management the scenario which is
taken into consideration is related to the working as a manager in a restaurant in Lebanon. In
most of the cases relating to the factor of the working of the restaurant there can be many
loopholes which are seen in the sector of the operation. In most of the area of the concern it can
be stated that the gathering of the requirement of the customer can be one of the crucial factor
which can drive the business to proper orientation. The alignment of the business should be
process can be done. It can be stated that in the working of the organization the interaction
between the different teams which is involved in the working is done in a proper fashion so as to
achieve the final outcome. In most of the cases it can be stated that planning can be stated as one
of the primary factor which is related to the concept of the achieving a desirable standard of
operation relating to the organization. There is different form of practices which can be included
into the section of the working which can enhance the team activity but in the organization which
is focused in the context does into involve any criteria of involvement.
Lesson learnt
The organization activity is stated as bad case mainly due to the factor of the negligence
on the internal factor which impacted the operation with the customers. The impact area which
can be seen in the context is also expanded into the employee sector even due to the factor of the
lack of knowledge in the sector of working. The area which is related to the engagement of the
team can be one of the important factor in the context of the working of the organization and in
this manner it can be considered that the organization which is focused in the example lacked the
necessary detailing which directly lead to bad strategy of project management.
Case 3: Ugly case
Description
In the context of the Ugly cases relating to project management the scenario which is
taken into consideration is related to the working as a manager in a restaurant in Lebanon. In
most of the cases relating to the factor of the working of the restaurant there can be many
loopholes which are seen in the sector of the operation. In most of the area of the concern it can
be stated that the gathering of the requirement of the customer can be one of the crucial factor
which can drive the business to proper orientation. The alignment of the business should be

7PROJECT INITIATION, PLANNING AND EXECUTION
linked to the requirement of the customer so that the different operation of the business can be
executed in a proper manner. In most of the time the term ugly is included into the sector of
project management when the organization is not aligned with the requirement of the
organization. The management of the restaurant can be stated as one of the important factor
which can be stated to be one of the factor which would be playing an active role. There are
different active areas which can be stated that would be playing active role in areas of indulgence
which would be affecting the business.
Refection
Ugly according to me can be stated in a manner which would be affecting the customers
directly. This is due to the factor that most of the areas which linked to the business should be
oriented towards a common goal which is communication and the strategy of the orientation of
the working. The factor of ugly as seen in the case study stated can be stated to be very much
crucial in the sector of the working and how the engagement of the different sector which is
related to the pattern of business. In the concept of ugly I have seen that there is connection
which can directly be established in the different working of the organization and the statement
in most of the cases can be stated to be altering the factor of the working of the concept.
Lesson learnt
Ugly can be a point which can be directly be included into the project management
scenario which can be stated as a point which can be playing an active role in the sector of
working of the concept. Hence forth according to (Kerzner and Kerzner 2017) the point of
emphasis which should be related to the working should be done in a manner which should be
satisfying the customers so that they can easily indulge themselves into the working of the
linked to the requirement of the customer so that the different operation of the business can be
executed in a proper manner. In most of the time the term ugly is included into the sector of
project management when the organization is not aligned with the requirement of the
organization. The management of the restaurant can be stated as one of the important factor
which can be stated to be one of the factor which would be playing an active role. There are
different active areas which can be stated that would be playing active role in areas of indulgence
which would be affecting the business.
Refection
Ugly according to me can be stated in a manner which would be affecting the customers
directly. This is due to the factor that most of the areas which linked to the business should be
oriented towards a common goal which is communication and the strategy of the orientation of
the working. The factor of ugly as seen in the case study stated can be stated to be very much
crucial in the sector of the working and how the engagement of the different sector which is
related to the pattern of business. In the concept of ugly I have seen that there is connection
which can directly be established in the different working of the organization and the statement
in most of the cases can be stated to be altering the factor of the working of the concept.
Lesson learnt
Ugly can be a point which can be directly be included into the project management
scenario which can be stated as a point which can be playing an active role in the sector of
working of the concept. Hence forth according to (Kerzner and Kerzner 2017) the point of
emphasis which should be related to the working should be done in a manner which should be
satisfying the customers so that they can easily indulge themselves into the working of the
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8PROJECT INITIATION, PLANNING AND EXECUTION
business. The alignment of the business can be stated to be one of the important factor which can
included into the sector of working.
Conclusion
The report can be concluded on a factor that there are different sectors of project
management scenario which can be judged according to the circumstances of the business and
the working which is seen in the sector. In most of the times it can be seen that the interaction
with the business and the working which is seen in the sector can be one of the crucial points in
this domain of interaction. The project manager can be stated to be playing an important role in
the sector of the working of the concept. He has the overall control of the different working
environment and he also has a role which is related to the proper orientation of the business
sector.
business. The alignment of the business can be stated to be one of the important factor which can
included into the sector of working.
Conclusion
The report can be concluded on a factor that there are different sectors of project
management scenario which can be judged according to the circumstances of the business and
the working which is seen in the sector. In most of the times it can be seen that the interaction
with the business and the working which is seen in the sector can be one of the crucial points in
this domain of interaction. The project manager can be stated to be playing an important role in
the sector of the working of the concept. He has the overall control of the different working
environment and he also has a role which is related to the proper orientation of the business
sector.

9PROJECT INITIATION, PLANNING AND EXECUTION
References
Aragonés-Beltrán, P., García-Melón, M. and Montesinos-Valera, J., 2017. How to assess
stakeholders' influence in project management? A proposal based on the Analytic Network
Process. International journal of project management, 35(3), pp.451-462.
Fleming, Q.W. and Koppelman, J.M., 2016, December. Earned value project management.
Project Management Institute.
Fuller, M.A., Valacich, J.S., George, J.F. and Schneider, C., 2017. Information Systems Project
Management: A Process and Team Approach, Edition 1.1. Prospect Press.
Heldman, K., 2018. PMP: project management professional exam study guide. John Wiley &
Sons.
Hornstein, H.A., 2015. The integration of project management and organizational change
management is now a necessity. International Journal of Project Management, 33(2), pp.291-
298.
Kerzner, H. and Kerzner, H.R., 2017. Project management: a systems approach to planning,
scheduling, and controlling. John Wiley & Sons.
Larson, E.W., Gray, C.F., Danlin, U., Honig, B. and Bacarini, D., 2014. Project management:
The managerial process (Vol. 6). Grandview Heights, OH: McGraw-Hill Education.
Marchewka, J.T., 2014. Information technology project management. John Wiley & Sons.
Mir, F.A. and Pinnington, A.H., 2014. Exploring the value of project management: linking
project management performance and project success. International journal of project
management, 32(2), pp.202-217.
References
Aragonés-Beltrán, P., García-Melón, M. and Montesinos-Valera, J., 2017. How to assess
stakeholders' influence in project management? A proposal based on the Analytic Network
Process. International journal of project management, 35(3), pp.451-462.
Fleming, Q.W. and Koppelman, J.M., 2016, December. Earned value project management.
Project Management Institute.
Fuller, M.A., Valacich, J.S., George, J.F. and Schneider, C., 2017. Information Systems Project
Management: A Process and Team Approach, Edition 1.1. Prospect Press.
Heldman, K., 2018. PMP: project management professional exam study guide. John Wiley &
Sons.
Hornstein, H.A., 2015. The integration of project management and organizational change
management is now a necessity. International Journal of Project Management, 33(2), pp.291-
298.
Kerzner, H. and Kerzner, H.R., 2017. Project management: a systems approach to planning,
scheduling, and controlling. John Wiley & Sons.
Larson, E.W., Gray, C.F., Danlin, U., Honig, B. and Bacarini, D., 2014. Project management:
The managerial process (Vol. 6). Grandview Heights, OH: McGraw-Hill Education.
Marchewka, J.T., 2014. Information technology project management. John Wiley & Sons.
Mir, F.A. and Pinnington, A.H., 2014. Exploring the value of project management: linking
project management performance and project success. International journal of project
management, 32(2), pp.202-217.

10PROJECT INITIATION, PLANNING AND EXECUTION
Nicholas, J.M. and Steyn, H., 2017. Project management for engineering, business and
technology. Routledge.
Todorović, M.L., Petrović, D.Č., Mihić, M.M., Obradović, V.L. and Bushuyev, S.D., 2015.
Project success analysis framework: A knowledge-based approach in project
management. International Journal of Project Management, 33(4), pp.772-783.
Zwikael, O., 2016. International journal of project management special issue on “project benefit
management”.
Nicholas, J.M. and Steyn, H., 2017. Project management for engineering, business and
technology. Routledge.
Todorović, M.L., Petrović, D.Č., Mihić, M.M., Obradović, V.L. and Bushuyev, S.D., 2015.
Project success analysis framework: A knowledge-based approach in project
management. International Journal of Project Management, 33(4), pp.772-783.
Zwikael, O., 2016. International journal of project management special issue on “project benefit
management”.
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