Project Management: Frontier Touring Ticketing, Advertisement Project

This project management assignment details the planning and execution of a concert project for Frontier Touring, encompassing ticketing, website management, advertisement, and social media promotion. The assignment includes a work breakdown structure, resource allocation, project clarification, risk assessment, and a Gantt chart. It outlines the project's purpose, objectives, and scope, along with stakeholder analysis and relevant government legislation. The project aims to increase revenue, connect with a larger audience, and enhance Frontier Touring's global recognition. The document also addresses project team structure, resource requirements, and post-project review, concluding with project completion and sign-off procedures.

Project Management

Table of Contents
PROJECT TITLE.............................................................................................................................1
EXECUTIVE SUMMARY.............................................................................................................1
FORCE FIELD ANALYSIS FOR THE PROJECT........................................................................1
INTRODUCTION...........................................................................................................................1
Work Breakdown Structure....................................................................................................2
Required Resources................................................................................................................3
Seeking Project Clarification..................................................................................................3
Project Budget & Cost Estimation.........................................................................................8
Project Risks..........................................................................................................................8
Risk assessment and management..........................................................................................9
Variance request.....................................................................................................................9
Project Gantt Chart...............................................................................................................10
Project Flow Chart................................................................................................................12
Post Project Review..............................................................................................................13
TRANSITION OF PROJECT TEAM TO NEW ROLES....................................................14
Project Completion & Sign-Offs .........................................................................................14
Project Sign-off Sheet....................................................................................................................14
CONCLUSION..............................................................................................................................16
REFERENCES..............................................................................................................................17

PROJECT TITLE
“Managing Ticketing, Websites, Advertisement and Social Medial Project for Frontier
Touring”
EXECUTIVE SUMMARY
Project Management is the process of doing practice of initiating, planning, executing,
controlling and controlling of any of the work for the purpose of accomplishing the target within
the decided time period. The file have detail information about Frontier Touring and their plans
regarding the concert which they are going to conduct in the year 2020. The project manager has
mainly focused on ticketing, advertisement and promotional work through social media. At the
end of the project, the manager of the project will get to know the preparing the project definitely
helps as unnecessary expenses reduces in it.
FORCE FIELD ANALYSIS FOR THE PROJECT
Driving Forces Restraining Forces
Will increase revenue High Workload
Personal leadership learning opportunity No budget for any of the additional resources
Support from executive management Time Constraints
INTRODUCTION
Project Management is one of the most important topic which simply explains that how
any of the project is needed to be conducted so that all of the activities can be completed on
given time period. It is necessary because it allows to conduct any of the project in a systematic
manner where chances of obtaining specific goals increases automatically (Meredith, Mantel Jr
and Shafer, 2017). In this respective project, the current mission is to conduct one of the greatest
concert ever conduct within Australia. The main vision is to becomes the leading giant in the
sector of touring and event conducting company.
Here, project will be based on the Frontier Touring where report will be required to
prepared from the point of project manager who has the responsibilities to manage the work
related to Managing Ticketing, Websites, Advertisement and Social Medial Project. In order to
perform each and every task in a systematic manner, it will be important to divide project into
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multiple fields so for that different area will be focused such as preparing Gantt chart, WBS,
purpose of project, stakeholder analysis and many more.
Work Breakdown Structure
It is explained as the process of conducting the project in a systematic manner where each
and every activities are being divided into different parts so that in any of the situation problem
will not occur. It is said that WBS will helps to classify the work into multiple section which will
allow to meet out the targets within the specific time period.
Establish objective: It will be quite crucial for Frontier Touring to develop the concept that
why are going to conduct the event and what are the main benefits of it to organisation.
Market Research: It will be necessary for project manager to Frontier’s Touring to identify the
viewers from where they can be easily attracted towards the show.
Selection of Idea: After having market research, it will be important for project manager to
decided that what are those idea and plans which they are going to adopt for ticketing,
advertisement and for social media (Heagney, 2016).
Develop plans for activity: Once the selection of idea is completed, it becomes crucial for
project manager to develop the plans and action which are needed to be implemented within the
project.
Design and execute the plan for selling the tickets: It will be necessary for project manager to
design that how he/she is going to sell the tickets of event, whether it will be online, offline or
both. According to the decision plans should be executed.
Design promotional and advertisement activity: As social media will be the main source of
conducting advertisement related to concert, it will be necessary for the project manager to
decide that which social media market company they are going to hire for doing promotion.
Update Websites: It will be quite necessary for project manager of Frontier Touring to update
all of the information related to event being conducted. Here, all of the basis to complex
information should be mentioned for making people understand
Evaluate Decision: It will be necessary to understand that all of the decision which has been
taken should be evaluated so that any sort of problem will not occur. Even it will allow to
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change those plans and policies which will not be effective.
Develop Budget: As per the requirement of event/concert, it will be necessary for project
manager to decide regarding the fund which they will required to conduct all of the activity.
Set the activity: Plans should be set according to prepared budget so that available resources
can be utilised in a systematic manner.
Analyse effectiveness: In the final stage, it will be necessary for business organisation to
determine about the effectiveness of the event which they had conduct and how satisfied
stakeholder are with the program (Fleming and Koppelman, 2016).
Required Resources
 Technical Equipments: It is key resource which will be required to conduct the event.
It will necessary to check alternative idea will be available so that any sort of problem
will not occur during the course of concert.
 Fund: This will be resource where Frontier Touring have to focus that they have
reviewed each and every area and additional fund will be available so that in any of the
situation problem will not occur.
 Human Capital: This will be the resource whose role will be specified that how they
are required to work in any of the situation. It will allow to fix all of the which is needed
to be complete before the work.
 Venue: The event will be conducted in ANZ stadium where thousands of audience can
join the program. In addition, it will also give the option that which human resource has
what type of duty in any of the stage.
 Audience: Frontier Touring is has to decide that which types of audience they
expecting. This will be completed based on the price which will be set for the tickets.
 Media: It will be necessary for project manager to call media to cover the live event so
that maximum number of people can connect with concert (Martens and Carvalho,
2017).
 Bouncers: In any of the circumstance occur where it becomes difficult for the
management to control mass of audience, then in that respective situation bouncers can
easily help out.
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Seeking Project Clarification
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PROJECT CLARIFICATION EMAIL
6th February, 2020
To,
Mr. Michel , Senior Project Manager
Frontier Touring
Subject: Seeking project clarification
Respected Sir,
I would like to discuss that we are planning to on conduct a mega event at a
greater level which will will be beneficial for our organisation in future period of time. The
main mission and vision of this concert will be related with making Frontier Touring a top
organisation in the field of conducting event and concerts (Radujković and Sjekavica, 2017).
The objective will be to conduct the event in ANZ stadium successfully. It will be important
for me to take permission so that program can conducted successfully.
I am ready to discuss this at a convenient time of yours.
Thanks,
Mr. James
PROJECT CLARIFICATION MEETING MINUTES
Project Name: Frontier’s Touring Concert 2020
Meeting Subject: To granting the permission for the project
Date: 15th February, 2020
Attendees/Participants: Manager, Director, Senior Project Manager and other stakeholders of
the company
Issues: all of the stakeholders for the program are not being ready to give permission to start
the project.
Decisions: The final decision was taken that Senior Project Manager has given his permission
for Frontier’s Touring Concert 2020.
Actions: In all of the department, project manager will be executed which will report each and
every work to their head so that chances of failure of event will be almost nil (Kivilä,
Martinsuo and Vuorinen, 2017).
Deadlines: 31st March will be the deadline for the finalising each and every work where
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outlines will be prepared that how program is required to be conducted.
Signatories: Senior Project Manager
_________________________
Senior Project Manager (Trainer to act as this role)
_________________________
Project Manager (You)
_________________________
Team Leader (Use a fellow student)
PROJECT
PURPOSE AND
OBJECTIVES
The main purpose of conducting the event is to allow the organisation to
conduct those event which can be of long duration.
 To connect more number of audience with the concert which are
being conducted on regular basis.
 To increase the overall revenue of an organisation.
 To recognise Frontier Touring at global level.
PROJECT SCOPE In-Scope: The major focus will be to promote the project at a greater
platform for attracting more number of audience in the project.
Secondly, revenue will be focused as high chances will be their to
generate more amount of revenue.
Out of Scope: Time and fund will be one of the major scope which
will be out of the scope. As, it is one of the area where lots of planning
should be done in order to complete on time. Also, focus will be
required in the section of human resources as prediction doesn't work
in it.
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STAKEHOLDER
ANALYSIS
Stakeholder 1: Project Manager
Roles and Responsibilities: It will be necessary to understand for
project manager to cover each and every aspect. It will be their
responsibilities to prepare plans which will be executed throughout the
project. This can be the way to achieve the target of a project (Badewi,
2016).
Stakeholder 2: Media and Sponsors
Roles and Responsibilities: As event will be conducted at a greater
platform, it will be necessary for them to mange all of the work which
will all to connect more audience towards the concert.
Stakeholder 3: Investors
Roles and Responsibilities: This are the stakeholders in the event who
will have the crucial role as all of the other decision making will be
based on the fund being provided by them. Also, their main
responsibility to distribute fund as per the requirement of project.
PROJECT
PARAMETERS
Project Risk: There is very less risk as compared to other organisation
who conduct similar form of event because Frontier Touring is
conducting some sort of similar types of concert since longer period of
time due to which it will be easy for them to accomplish the goals.
Resource Available: As per the requirement of project succession, all
of the basis requirement of resources will be collected which will have
a great positive impact on overall result.
Time: It is one of the area which is needed to be focused the most
because if in any of the situation work will not be conducted as per the
requirement then there will be high chances that problem may arise.
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PROJECT TEAM There are altogether 10 different teams will be formed where each
team will have 15 members each. In each and every field all of the
member will be given different roles and responsibilities. As major
role of selected project manager is regarding ticketing, promotion and
social media. It will be necessary to understand that they must try to
identify all of the duties of each member (Layton and Ostermiller,
2017). It will simply allow to perform each and every task in a
systematic manner.
RELEVANT
GOVERNMENT
LEGISLATION
AND CODES OF
PRACTICES
Whenever any of the event is needed to be conduct there are number of
laws and regulations which is needed to be followed. There are some
of the legislation which will be needed to be followed such as
permission should be obtained from the authorised department.
Second, it will be needed to understand that law related to sound
pollution should not be affected. Consumer Rights law should not be
affected in any of the situation and if it happens then legal action can
be taken.
This laws and regulation will affect the Frontier Touring because they
will not allow to take any of the risk against the audience which will
join the concert. There will be restriction to conduct an event during
night time which will force to conduct the event during day time.
CURRENT OR
FUTURE
RELATED
PROJECTS
Although, this project is not link with any of the other project but it
will be helpful for future project because it will be simply allow to
attract more audience in future period of time.
Project Budget & Cost Estimation
Cost Factor Number of Item/Unit Total for the cost factor
Cost of running the project for
4 months
1 $100,000
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Equipment 8 $30000
Fixed Cost (Number of
employee)
35 $40000
Artist Fees (Number of Artist) 12 $3000000
Stadium Fees (No. of stadium) 1 $30000
Total 57 $3,200,000
Project Risks
Risk 1: Issue the ticket for concert as no one wants to be in a queue for a long time and for that
people try to collect the ticket as before the time and in this duplicate tickets has been
distributed by others to collect the money. For that project manager must issue the ticket with a
specified logo of the company that protect the people from the frauding.
Risk 2:
Suffocation is also be the risk as firework and smog inflation is there in the concert and if there
is congested space then it create the more suffocation and people start troubling a lot. For that
project manager must considers that there is an proper exit space and have the trained team
that balance the conditions in an easiest manner and adheres the proper allocation of all the
fireworks that it can;t harm the people (Tonchia, Tonchia and Mahagaonkar, 2018).
Risk 3:
Hearing loss and damage is also be the major risk as children's were also there be there and
high music hurts the hearing sense. Thus project manager must care about the sound-reducing
equipments by which sound range will be managed and it doesn't damage the hearing loss. And
with also provides the ear plugs to the people as they use it at the time of requirement.
Risk assessment and management
FREQUENC
Y
CONSEQU
ENCE
Insignificant
outcome
Minor
outcome
Moderate
outcome
Major
Outcome
Catastrophi
c outcome
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