Project Management Report: Developing E-Ticketing System for RALS

This report details the project management plan for developing a computer-based e-ticketing system for the Annual Riverina Agriculture and Lifestyle Show (RALS). It addresses the inefficiencies of the current manual ticketing system, proposing an online system to reduce queues, improve sales, and enhance security. The report outlines the project background, measurable organizational value (MOV), stakeholder analysis and communication plan, risk analysis, work breakdown structure, and the leadership qualities and roles of the project manager. The MOV focuses on improving operational efficiency, financial gains, and customer experience. Stakeholders, including Globex, Virtucon, and the RALS committee, are analyzed with a detailed communication plan. The risk analysis identifies and mitigates potential risks such as schedule delays and technical faults. The work breakdown structure provides a visual representation of the project tasks. Finally, the report emphasizes the essential leadership qualities of a project manager, including communication, problem-solving, and team building skills, crucial for successful project implementation.

Running head: PROJECT MANAGEMENT
Project Management
Name of Student
Name of University
Author Note
PROJECT MANAGEMENT

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Table of Contents
Introduction..........................................................................................................................2
1. Project Background.........................................................................................................2
2. MOV................................................................................................................................3
3. Stakeholder’s Analysis and Communication Plan...........................................................4
4. Risk Analysis...................................................................................................................7
5. Work Breakdown Structure.............................................................................................9
6. Leadership Qualities and Role of Project Manager.......................................................11
Conclusion.........................................................................................................................14
References..........................................................................................................................15

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Introduction
The aim of the report is to prepare a project charter for development of a computer based
ticketing system for Annual Riverina Agriculture and Lifestyle Show (RALS). The RALS was
established by Globex in the year 2000. The tickets for the program are only available for
purchasing from the RALS gates. The manual ticketing system gives rise to a number of
problems such as increase in queue, slow sales processing, people slipping through gates without
paying and others. In order to deal with these problems, a project for developing an e-ticketing ot
computer based ticketing system is proposed. The report will give an idea of the project
background, measurable organizational value, risks associated with the project and the role of
project manager in this project. The detailed project charter is illustrated in the following
sections.
1. Project Background
The project of developing a computer based ticketing system is proposed in order to deal
with the problems faced by manual ticket selling process. Currently the tickets for annual
Riverina Agriculture and Lifestyle show can only be purchased from the gates. The crowd in the
gates becomes difficult to control and manual ticket selling is a slow process. Ticket selling is an
important aspect of RALS as all the takings from the show are donated to charity Indigenous
Community Volunteers or ICV. Therefore, accurate ticket selling is important. ICV are very
active in the Riverina Region and are invited by the communities to help them achieve their
goals. Thus, in order to ensure no one can trespass the event without ticket, the use of a computer
based system is proposed. The facility of online ticket booking will help in reducing the crowd
gathering in front of the gate and trespassing. The online ticketing system will enable the patrons

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in accessing ticket sale from any online platform and mobile devices (Kerzner & Kerzner, 2017).
The tickets will be digitally enabled that will validate the identity of the individual.
The objective of the project is to plan a charter for development of e-ticketing system so
that the operational inefficiencies associated with ticket selling and allowing entry to the event
can be reduced.
The project in-scopes are as follows-
1. To develop the e-ticketing system
2. To decrease the operational inefficiencies
3. To increase the profit from the event
4. To reduce the hassle of manual ticket booking system
2. MOV
Measurable Organisational Value (MOV) helps in evaluating a project in terms of
business value. The values that the e ticketing system will help be providing the clients are as
follows-
Better: The computer based ticket reservation system will help in reducing the
operational inefficiencies associated with manual ticket selling for RALS project (Burke, 2013).
The use of computer based ticketing system will further help in increasing the profits. Therefore,
the proposed system will be advantageous for both the business and customers.
Faster: The new system will help in faster ticket booking and ticket checking. The
interested participants for the programs can book ticket well in advance over the internet

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(Marchewka, 2014). This will further eliminate the issue of lengthy queue thereby giving a faster
access to the event.
The desired area of impact of the project is as follows
1. Operational: The Project is expected to increase the operational efficiency of the
RALS event. Since the patrons will be able to access ticket sale from any online platform.
Earlier, the tickets were available for purchase only at the gates (Larson et al., 2014). With the
implementation of the project, tickets should be available to purchase from a number of other
locations in the town for the ones who have no access to computer or any other suitable devices.
The ability of purchasing tickets in advance will reduce the queues at the gates.
2. Financial: The project will help in increasing the financial figure associated with
RALS. The computer based ticketing system will replace the current manual system (Fleming, &
Koppelman, 2016). Although the cost of implementation of the system will be higher initially, it
will bring financial profit for RALS.
This measurable organization value for this project was developed on basis of the overall
business goal (Harrison & Lock, 2017). The identified MOV will help in measuring the overall
success of the project.
3. Stakeholder’s Analysis and Communication Plan
Stakeholders play a significant role in ensuring success of a project. The stakeholders
associated with the project and their interest in the project in represented in the following table
(Heagney, 2016).
Stakeholder Description Interest Influence

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Globex Globex is one of the main stakeholders of the project
RALS event is volunteered by Globex
High Medium
Virtucon Virtucon is an important stakeholder of the project as
well since the computer based ticketing system will be
delivered by Virtucon
High High
RALS Committee RALS committee is in charge of Riverina Agriculture
and Life Show
Medium Medium
Project Manager The project manager is responsible for ensuring
successful completion of the project
Medium Low
ICV The Indigenous Community Volunteers are in charge
of volunteering the program.
Medium Medium
Volunteers Deals with ticket checking and ticket sales. Low Low
Table 1: Representing the Stakeholders associated with the Project
Stakeholder’s management is an important need for successful implementation of a
project (Haimes, 2015). For that, an effective communication among the stakeholders is needed
to be maintained. For that a communication plan is prepared which will be followed by the
stakeholders for efficient communication.
Stakeholders Description of
Purpose
Communication
Vehicle
Communication
Frequency
Target
Audiences
Globex To communicate
the major
specifications of
Face-to-Face
Meetings
Once in a month Project Team,
Virtucon

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Stakeholders Description of
Purpose
Communication
Vehicle
Communication
Frequency
Target
Audiences
the system to be
developed
Virtucon To share the status
of project
implementation
Face-to-Face
Meetings and
conferences
Weekly Globex,
RALS
Committee,
Project Team
RALS Committee To specify the
Project needs and
any additional
requirements of the
project (Phillips,
2013 )
Face-to-Face
Meetings and
conferences
Monthly Virtucon and
Project Team
Project Manager To share the
updates on project
progress
Face-to-Face, email
and telephone
Bi Weekly Virtucon and
Globex
ICV To communicate
changes in the
Project
Email Monthly Virtucon,
project team
and Globex
Volunteers TO share project
status
Face to Face Weekly Project Team
Table 2: Representing the Communication Plan for the Project

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4. Risk Analysis
Although the project is of less complexity, there are a number of risks that can have a
large impact on the successful execution of a project (Kendrick, 2015). In order to manage the
risk, a risk management process will be followed. The risk matrix below identifies the most
significant risk associated with the project and their severity.
Risk Description Risk
Responsibility
Likelihood
(from a scale
of 1 to 5
where 5
indicates
greater
likelihood)
Impact
(from a
scale of 1
to 5 where
5 indicates
greater
Impact)
Priority Mitigation Plans/Strategy
for Risk Management
Schedule Risk:
The Project May
not be completed
within the time
allocated as a
result of
unrealistic
deadline set
Project
manager
3 3 Medium The schedule Risk can be
mitigated by setting up a
realistic schedule.
Therefore this Risk is
needed to be avoided.
Technical faults
in the e-ticketing
system
Technical
Manager of
Virtucon
4 5 High The technical team of
Virtucon should be sound
enough to deal with the
major risks associated

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Risk Description Risk
Responsibility
Likelihood
(from a scale
of 1 to 5
where 5
indicates
greater
likelihood)
Impact
(from a
scale of 1
to 5 where
5 indicates
greater
Impact)
Priority Mitigation Plans/Strategy
for Risk Management
with the project so that the
system can be delivered
on time. This risk is
therefore needed to be
transferred to the
technical team of Virtucon
Risk of Shortage
of Resources
Resource
Manager
2 4 Medium The Risk of Resource
Shortage can be mitigated
by appointing a resource
manager and this risk is
needed to be transferred
to the resource manager
Risk of incorrect
Requirement
specifications
Globex and
RALS
Committee
2 4 Low The risk is needed to be
mitigated by ensuring
proper specification check
prior to project
implementation. Thus, this
risk is needed to be

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Risk Description Risk
Responsibility
Likelihood
(from a scale
of 1 to 5
where 5
indicates
greater
likelihood)
Impact
(from a
scale of 1
to 5 where
5 indicates
greater
Impact)
Priority Mitigation Plans/Strategy
for Risk Management
avoided.
Incorrect cost
estimate and over
budgeting
Project Team
of Virtucon
3 4 Low The risk of incorrect cot
estimate can be mitigated
by accurate project
budgeting and cost benefit
analysis.
Table 3: Representing the most Significant Risk associated with RALS project and their
Mitigation Strategy
5. Work Breakdown Structure
The work breakdown structure of the e-ticking project that is needed to be implemented
in represented in the following picture-

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Figure 1: Representing the Work Breakdown Structure of the Project
(Source: Create by Author using MS Project and MS Schedule Pro)
The detailed task list and the work breakdown structure of the e-ticketing project is
represented in the following picture-

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Figure 1: Representing the Work scheduled of the Project
(Source: Create by Author using MS Project)
6. Leadership Qualities and Role of Project Manager
Project manager has a vital role to play in successful project implementation. A project
manager is in charge of successful project initiation, planning, design, execution, monitoring and
controlling the project (Muller, 2017). Project manager often play a role of a leader in motivating