BIZ304: Qantas Domestic Strategic Plan - Client Questions Analysis

This document presents a series of questions formulated for the Qantas client, aimed at clarifying the project brief for a business development assignment. The questions delve into various aspects of Qantas's operations, including its ranking in the Skytrax world's best airline list, the impact of pricing on passenger numbers, staff engagement challenges, the implications of introducing new flight routes, the potential of adding facilities like hotels and rental cars, and the influence of these changes on the economic stability of the country. Furthermore, questions address the impact of modern planes, changes in time zones and climate, customer satisfaction, the core competencies of competitors, effective strategies for change, runway availability, and the effects on internal operational functions. Each question includes a rationale explaining its importance and references to support the inquiry, providing a comprehensive framework for understanding and addressing the client's needs within the context of the assignment.