Sustainable Tourism Development: Planning in Qatar

This report provides a comprehensive overview of sustainable tourism development in Qatar, emphasizing the importance of balancing economic growth with social and environmental considerations. It examines the benefits for various stakeholders, including the local community, government, tourism authorities, and business organizations. The report also discusses the advantages and disadvantages of public-private sector partnerships in tourism planning. It highlights the features of tourism development planning at international, national, and regional levels, stressing the significance of interactive planning approaches. Furthermore, it explores different methods for measuring tourist impact, such as the STEAM model, Cambridge economic impact model, and pro-poor tourism. The report also addresses factors hindering sustainable tourism development and outlines strategies to overcome these barriers, including background analysis, strategy development, implementation, and monitoring. Finally, it discusses methods for resolving conflicts of interest and the implications of balancing supply and demand in Qatar's tourism sector.

SUSTAINABLE TOURISM DEVELOPMENT

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INTRODUCTION
Tourism industry reflects significantly to the economy of a nation therefore it is imperative for a
country to focus on the development of this industry. The sustainable tourism development
refers to the tourism that takes full account of its existing and future social, economic and
environmental impacts (Lee, 2013). It meet the need of the tourists with minimum effect on the
society, environment and economy. This report demonstrates the different aspect of the
sustainable tourism. It elaborates the different factors linked with the planning of sustainable
tourism. Different approaches to tourism planning and development is also included in this
report. It also focuses on the need for planning sustainable tourism. It further covers the impact
of different issues and factors on the sustainable tourism.
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TASK1
1.1 BENEFITS TO STAKEHOLDERS FORM PLANNING OF TOURISM
DEVELOPMENTS WITH REFERENCE TO QATAR
Qatar is emerging tourist destination with culture and history. It attracts the large volume of
the tourists from different countries of the world. Qatar is focusing on the sustainable
development of the tourism. Tourism development reflects positively to its various
stakeholders. Local community, Government, tourism authority and business organizations
associated with tourism gets benefited through tourism development. Local community gets
employment opportunity due to tourism development. It also reflect positively to the economy
of a country. It is a great opportunity for the tourism authority to enhance their revenue. The
business organizations associated with the tourism also gets opportunity to enhance its sales
and profitability (Becker, 2016).
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1.2 ADVANTAGE AND DISADVANTAGE OF THE PUBLIC/PRIVATE SECTOR
TOURISM PLANNING PARTNERSHIP
There are various merits and demerits of the public private sector tourism planning
partnership. Key advantages of the public/private sector tourism are cost reduction, risk sharing
and enhancement in service quality. It is beneficial for the Qatar as it can help it in minimizing
the cost of the development as well for risk associated with it. Improvement in the service is
also a major benefit for the tourism development. Although various advantages of public/
partnership but still there are few disadvantages of it such as lack of control, low competition
and conflict in sharing responsibility. QTA should consider both positive as well as negative
aspect of public/private partnership in order to achieve sustainable tourism development
(Mariani and Kylänen, 2015).
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ADVANTAGES OF PUBLIC/ PRIVATE
SECTOR TOURISM PLANNING
 Cost reduction
 Risk sharing
 Improvement in service quality
 Low time consumption of project
DISADVANTAGE OF PUBLIC/ PRIVATE SECTOR
TOURISM PLANNING
 Lack of control
 Low competition
 Conflict on sharing responsibility
PLANNING OF SUSTAINABLE TOURISM
KEY STAKEHOLDERS FOR PLANNING OF TOURISM
DEVELOPMENT
Stakeholders play an important role in the planning
of sustainable tourism development.
Key stakeholders for sustainable tourism are:
 Local community
 Government
 Tourism authority or local authority
 Business organizations associated with
tourism
Stakeholder
Local community
Government
Tourism authority
or regulatory body
Business
organizations
Benefit
Employment opportunities,
reorganization of crafts,
tradition, custom etc.
Economic growth,
promotion of country
Revenue generation,
recognition
Enhancement in sales and
profitability

TASK2
2.1 FEATURES OF TOURISM DEVELOPMENT PLANNING AT DIFFERENT LEVEL
WITH REFERENCE TO QATAR
There are various features of the tourism planning at different level. It is imperative for the
Qatar to emphasis on all the different levels in order to achieve sustainable development
(Dettori, et al. 2017). The different levels which should be considered for the sustainable
tourism development are:
International level
National level
Regional level
Sub-regional level
INTERNATIONAL LEVEL
The planning at international level focuses on the improvement of the transportation facilities,
foreign policies and other such element which can influence the tourism development of
nation. Planning at international level plays an important role in attracting the large volume of
the volume of the international tourists. It is important for Qatar to develop strategies for
growth of international tourism as it provides opportunities for enhancing economy of the
nation.
NATIONAL LEVEL
National tourists focus on the development of the domestic tourism. Qatar should emphasis on
the development of the infrastructure and accommodation facilities in order to attract the
domestic tourists.
REGIONAL LEVEL
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There are various regions of the Qatar which attracts the large volume of the domestic as well
as international tourists. It is imperative for QTA to achieve the support of the regional
authorities for the development of the tourism. It should develop effective strategies for the
development of tourism at regional level.
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2.2 SIGNIFICANCE OF INTERACTIVE PLANNING AT DIFFERENT LEVELS
There are different approaches which can be adopted for planning at different levels. Qatar
should adopt the effective planning approaches for the tourism development at different levels.
Interactive planning is widely used and effective planning approach which can be adopted by
Qatar for the sustainable tourism development. It is a collaborative approach which involves
the collaboration of the public tourism regulatory authority with the local authorities.
Collaboration between these two bodies is very important for the improvement of the tourism.
It is effective method to achieve continuous improvement in the development of the tourism.
Qatar can adopt this method to gain the support of the local communities, private developers
and national authorities in order to achieve sustainable tourism development. The coordination
between this authority in order to achieve better results (Lee, 2013).
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2.3 DIFFERENT METHODS TO MEASURE THE TOURIST IMPACT
There are various methods which can be applied to understand the impact of the tourism.
These methods can be applied to assess the impact of the tourist in Qatar. Various methods
which can be adopted to measure the tourist impact are outlined below:
STEAM MODEL
Cambridge economic impact model
Pro-poor Tourism
STEAM MODEL
STEAM (Scarborough tourism economic activity) Model focuses on the tourist stay as well as
day visitor in a country. In this model data can be gathered from different sources in order to
measure the tourist impact. Main sources for collecting the data for STEAM Models are:
 Tourist Information Centre
 Bed stock of each type of accommodation
 Information regarding occupancy percentage
 Attendance at major events
Although this model is an effective approach to measure the tourist impact still there are few
limitation associated with this model which can influences its effectiveness (Telfer and Sharpley,
2015).
CAMBRIDGE ECONOMIC IMPACT MODEL
Cambridge economy Impact model is an effective model which can be used to measure the
tourist impact. It can be used to calculate the value of tourism in local economy. In this model
tourism impact can be measured in two different stages. In first stage, the volume of the tourist
staying in areas is calculated and in second stages the impact of tourist’s spending on local
economy is examined. One of the main benefit of this method is that it is an affordable method
of measuring tourist impact.
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PRO-POOR TOURISM
Pro-Poor tourism is an effective approach that refers to tourism that generates the net benefit
for poor people. The benefits may be in terms of economic, social, environmental and cultural
(Waligo, et al. 203).
Qatar can adopt the above mentioned methods in order to measure the tourist impact. It is
imperative for QTA to analyse the pros and cons of these approaches in order to select the
effective approach. STEAM model is an effective approach to gather the data from different
sources. The data obtained from these sources may be inaccurate which may alter the result.
Cambridge Economic Impact Model is an effective model to measure the tourism impact but it
do not includes the trips that are outside the stay area which can deviate the final result from
original conditions. Pro-poor tourism is also an effective techniques which can be considered by
the Qatar. QTA should adopt consider all the merits and demerits of these approaches in order
to measure the tourism impact.
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TASK3
Slide 1
Slide 2
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Slide 3
Slide 4
Sustainability is an important element to maintain the maintain the balance between society,
environment and economy. QTA should focus on the achievement of the sustainable tourism
development in order to achieve significant economic growth with minimum impact on society
and environment.
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Slide 5
Sustainability plays a significant role in the tourism development. It delivers different benefits
such as Conservation of traditional and cultural value, Maintain ecological balance,
conservation of natural resources and it also helps in upholding clean and healthy
environment.
Slide 6
Numerous factors hinder the sustainable tourism development therefore it is imperative for
QTA to develop effective strategies to overcome the different barriers. Wastage of natural
resources, natural hazards, Excessive used and exploitation of the natural resources,
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enhancement in the crime and violence are the key challenges which can hinder the sustainable
tourism development.
Slide 7
There are few stages which can be followed in order to achieve sustainability. Background
analysis, development of effective strategies, implementation abd monitoring and control are
the key stages which can be followed by QTA to achieve sustainability in an effective manner.
Slide 8
In this stage, QTA can analysis the different issues, availability of resources and issues and
barriers which are important and should be considered in order to achieve better result.
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Slide 9
The development of an effective strategies is very important for QTA to achieve better result. In
this stage, QTA should develop effective strategies on the basis of the evaluation of the
different factors.
Slide 10
Effectiveness of a plan depends on the appropriateness of its implementation. In this stage,
QTA should execute the developed strategies by using different resources such as human
resource, machinery, etc.
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Slide 11
Monitoring and control is final step to achieve the sustainable tourism development. In this
stage, QTA can monitor the plan and collect the feedbacks of all its stakeholders for the
improvement of the plan.
Slide 12
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Slide 13
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TASK4
4.1 METHODS OF RESOLVING CONFLICT OF INTEREST TO ENSURE THE
WELLBEING OF DEVELOPING TOURISM DESTINATION
Conflict of interest is an important element which cans significantly to the development of the
tourism destinations. There are different reasons which are responsible for the conflict of
interest between different stakeholders. Tension between planners, tour operators, local
community and ghost host relationship are the key factors which influences the sustainable
tourism. The conflict of the interest between these stakeholders is a major challenge for
sustainable tourism development (Ruhanen, 2013).
It is imperative for QTA to focus on the different factors on which can lead to conflict of
interest. QTA should adopt the effective method to resolve the conflict of interest between
these stakeholders. There are different methods which can be adopted to resolve the conflict of
interest. Key methods which can be adopted to resolve the different issues are compromise,
collective bargaining etc. These methods are effective in resolving the issues. In compromise
method both the individuals and parties agrees on a particular solution to the problem.
Collective barging is also an effectual conflict resolution method which can be used to resolve
the conflict. QTA should negotiate effectively with the different stakeholders in order to achieve
sustainable tourism development (Mason, 2015).
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4.2 IMPLICATION OF BALANCING SUPPLY AND DEMAND WITH REFERENCE TO
QATAR
It is very important for Qatar to maintain the balance between demand and supply in order to
attain the sustainable tourism. QTA should analyse the demand and supply in order to satisfy
and stakeholders profitably.
DEMAND ANALYSIS
In modern scenario, the demand of the tourists is increasing as well as changing significantly. In
travel and tourism industry the demand analysis can be done to understand and analyse the
different factors associated with the travelling pattern, arrival of tourists, destination features,
need and purpose of tourists etc. The popularity of the Qatar is increasing due to its breath
taking tourist destinations therefore it is crucial for QTA to assess the changing demand of the
tourists in order achieve sustainable tourism development.
SUPPLY ANALYSIS
The supply analysis can be done to assess the resources in order to meet the demand. Supply
analysis includes hospitality services, infrastructure, transportation facilities etc. Qatar possess
the required resources in sufficient quality in order to develop effective strategies to meet the
demand of the tourists. It should focus on the efficient utilization of all the natural and finite
resources (Niedziółka, 2014).
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4.3 EVALUATION OF MORAL AND ETHICAL ISSUES IN ENCLAVE TOURISM
Enclave tourism is a tourism in which different activities are planned and congregated in a
geographical area. It allows visitors to feel the entirety of their travel purpose without travelling
to far. In enclave tourism, tourists stay in resorts or ships which deliver everything they need.
There are various moral and ethical issues which can influence the enclave tourism. Key ethical
and moral issues in enclave tourism are:
 Child labour
 Prostitution
 Environmental impact
 Adverse impact on the cultural and heritage value
All the above mentioned ethical issues influences adversely to enclave tourism. The authorities
of the resorts or ship hires the children in low salary which is a main issues to be resolved. Rise
in prostitution is one of the major challenges for enclave tourism. Adverse impact on
environment, cultural and heritage value reduces are the other key ethical issues which can
create major problem for QTA (Briassoulis, et al. 2013).it is imperative for QTA to should
consider all these issues in order to develop effective strategies to overcome these issues and
to promote the enclave tourism (Larionov, et al. 2015).
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TASK5
5.1 COMPARISON OF CURRENT ISSUES ASSOCIATED WITH TOURISM
DEVELOPMENT IN QATAR AND MEXICO
There are numerous issues associated with the tourism industry which can influence the
sustainable tourism development. Socio-cultural, economic and environmental issues are the
main issues which can influence the tourism development in Qatar and Mexico. Qatar is an
emerging destination whereas Mexico is a developing country. Comparison between these
countries can be done on the basis of different factors such as Socio-cultural, economic and
environmental (Briassoulis, et al. 2013).
CURRENT ISSUES QATAR MEXICO
Socio-cultural The social and economic
factors such as lifestyle,
occupation, education,
income are the major factor
which can influence tourism
development in Qatar. Child
labour, prostitution, riots are
issues which influences the
tourism development of
Qatar.
Mexico is a developing
country which influences the
tourism industry.
Enhancements in the drug
consumption, crime are the
major factor which is
influencing the tourism
industry of Mexico
(Briassoulis, et al. 2013).
Economic Thee economic factors
influences the growth and
development of tourism
development to a great
extent. Employment is a key
issue which should be
Tourism possesses positive
impact on the economy of the
country. Recession, inflation,
rate of exchange are the key
factors which influences the
tourism industry of Mexico.
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resolved in order to achieve
sustainable development for
Qatar.
Environment Increasing pollution, climatic
issues and hazards, global
warming are the
environmental, issues which
can influence the tourism
development of Qatar
(Briassoulis, et al. 2013).
The environmental factors
which influence the tourism
industry of Mexico are
increasing problem of
pollution.
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5.2 RECOMMENDATION FOR THE FUTURE DEVELOPMENTS
It is important for both the developing countries and emerging destination to focus on the
resolving the different issues which are affecting the tourism growth. There are various issues
such as lack of airline connectivity, political issues, economic issues, lack of tourism promotion,
lack of skilled employees, unfriendly visa policies which are affecting adversely to the tourism of
the nation. It is imperative for Mexico and Qatar to focus on resolving in these issues. There are
few areas which can be improved for the future developments.
Visa liberalization
Market Syndication
Tourism promotion
Improvement in destination images
Planning
All the above areas can be consider in order to achieve better outcome in the future.
Unfriendly visa policy influences significantly to the volume of the visitors. It can be
recommended that a nation should develop friendly visa policy in order to promote tourism
development. Market syndication is associated with development of team to support the
private companies, Awareness and Improvement in destination images is essential to attract
the tourists from different parts of the world. Effective planning is essential to achieve
sustainable tourism development (Edgell, 2016).
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CONCLUSION
Development of sustainable tourism is very important for the country in order to maintain the
balance between the social, economic and environmental factors. Tourism development
reflects positively to its various stakeholders such as Local community, Government, tourism
authority and business organizations associated with tourism. There are various merits and
demerits of the public private sector tourism planning partnership which should be considered
by a country for the sustainable tourism development. It is imperative for a country to
emphasis on all the different levels in order to achieve sustainable development. Interactive
planning is widely used and effective planning approach which can be adopted by a nation for
the sustainable tourism development. It is imperative to assess the impact of the tourism.
There a various methods which can be applied to understand the impact of the tourism. It may
be concluded that a country should focus an all the factors associated with tourism in order to
achieve sustainable tourism.
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