Innovation and Entrepreneurship: A Presentation for Business Growth

This presentation explores strategies for sustainable and innovative businesses, focusing on the startup Qila Que. It begins with an introduction to innovation and entrepreneurship, highlighting their importance in driving business growth. The presentation then delves into specific strategies, including developing a business based on core beliefs, accepting change, creating a strong value proposition, prioritizing growth, utilizing new technology, and delivering high-quality services. It also discusses various research methods such as surveys, questionnaires, and interviews. The conclusion emphasizes the importance of these strategies for organizational productivity and sustainable business development. References from academic journals are provided to support the presented concepts.

Innovation and Entrepreneurship

Table of content
• Introduction
• Strategies for sustainable and innovative business
• References

Introduction
• Innovation is the term in which a person who is running the business tray to bring something new
as per customer demand which can helpt o run and increase the selling activities. Entrepreneurship
is started by a person by using their skills and ideas to operate the business successfully and
managing the activities. This presentation is cover a discussion about Qila Que that is newly
organised hotel will be operating a business successfully. This presentation cover discussion about
strategies for sustainable and innovative business for start ups.

Strategies for sustainable and innovative
businesses
• In changing business environment, every organization thinking to be higher and sustainable
organization by adopting various strategies and planning in relation to business which can help to
increase performance. The entrepreneurs are those people who bring new innovation and process to
operate their business successfully. For attaining the sustainable business the Qila Que is adopting
various strategies that are as defined:

Developing the base of business on beliefs
• As an entrepreneurial, trusting an person is also what plays a vital role because if their innovative
value is good, one might change the overall business situation. If a person's conviction is confined
to help in increasing to a specific region or to a tiny number of individuals, then he / she will re-
evaluate the processes or methods and consider driving all values consistently

Accepting the change
• For organizations and entrepreneurs it is important to adopt the changes which can help to increase
the organizational productivity. Changes are the needs of business which can be manage the
performance. If organisation is able to accept the changes then it can perform well by maintaining
all consequences and activities.

Focus should be more on creating value
proposition
• Competitive and responsible industry is all about having a marketing
strategy, and with the growth of the technology industry, it has
allowed companies to build tactics that can take them to the next
stage.

Growth and comfort don’t go hand in hand
• This is another strategy which should be adopted by organization for the purpose of sustaining and
innovating the business in changing environment that can help to run business and improve the
performance. The manager of organization should go towards growth and comfort that is highly
important for business. For example, entrepreneurs of Qila Que is required to focus on comfort and
growth that should not be go in other’s hand which can help to operate the business successfully.

Uses of new technology and
delivering best quality of services
• This strategy is uses by organization for developing and sustaining the business in environment.
The manager of Qila Que is required to adopt the new technology in traditional theme which can
help to operate and manage the business activities competitively. The organization is required to
use this strategy for delivering right restaurant services and maintain high productivity.

Range of research methods
• Survey – This research methods is uses to gather the information by surveying the market and managing the activities in
relation to a business. In context to Qila Que, managers are using research method as survey which can help to gather the
information and maintain business properly.
• Questionnaire – This method is uses to gathering data by asking questions and answering by customers which helps to
deliver the products and services effectively. In context to Qila Que, managers are asking and sharing the information by
delivering data and inform them properly.
• Interviews – This is another method which can be uses by organisation by sharing and transferring the ideas. The managers
of Qila Que is using interview method by managing the activities and delivering good performance.

CONCLUSION
• From the above presentation it can be concluded that there are different strategies and
planning which uses by entrepreneurs and innovators for the purpose of running their
business appropriately and managing the organizational productivity. For sustaining and
developing the business there is need to focus on strategies which can help to manage the
business.

References
• Schneckenberg, D. and et.al., 2017. Business model innovation and decision making: uncovering
mechanisms for coping with uncertainty. R&D Management. 47(3). pp.404-419.
• Schuelke-Leech, B. A. and Barry, B. L., 2016. Complexity of textual data in entrepreneurship and
innovation research. In Complexity in Entrepreneurship, Innovation and Technology Research (pp.
459-480). Springer, Cham.