Recruitment Strategies and Skills for Hilton Hotel Chain Analysis

This report provides an in-depth analysis of the Hilton Hotel's recruitment strategies within the hospitality industry. It begins with an overview of the hospitality sector, including various business types like accommodation, food and beverage, and entertainment. The report then delves into the operational and functional departments of a Hilton Hotel, such as housekeeping and human resources, highlighting their roles and importance. It further explores the range of operational areas within Hilton, addressing maintenance and skill gaps. The analysis includes a PESTLE analysis of the hospitality industry, examining political, economic, social, technological, environmental, and legal factors. A SWOT analysis is also presented to identify the strengths, weaknesses, opportunities, and threats faced by the industry. The report concludes by discussing current and potential trends, such as the use of robots and recognition technology. The report references various academic journals and books to support its findings.

Hotel Chain Recruitment
for Skills

Table of Contents
INTRODUCTION...........................................................................................................................3
Various kinds of business with hospitality..................................................................................3
Operational as well as function departments with the hospitality business of a hotel...............4
Range of various operational areas of the Hilton hotel .............................................................5
PESTLE analysis of the Hospitality Industry.............................................................................6
Swot analysis of Hospitality industry.........................................................................................6
Current and potential trends of Hospitality.................................................................................7
CONCLUSION................................................................................................................................7

INTRODUCTION
This study aims to describe various types of business regarding hospitality industry.
Hospitality is considered as one of the biggest industries within world. It contributes to the
globally economic output. It connects various kinds of business with each other. By using
digital technologies both the consumers and costumers, there is in an increase in the costumer
purchasing power that have global hospitality industry. Present report lay emphasis on the Hilton
hotel its operational and functional departments such as housekeeping and Human resource
department.
Various kinds of business with hospitality
Accommodation within the hospitality industry
A wide sector of the hospitality industry is consisting of various types of hotels as well as
facilities that have various provisions regarding overnight accommodation for the people within
travelling. For example Budget hotel,spa hotel, boutique hotel, bed as well as breakfast are some
most crucial players within the industry.
Food and Beverages
It is the largest segment regarding the hospitality industry. It provides 50% of all the
meals eaten within the United Kingdom today. It comprises various establishments that are
engaged with preparing snacks, meals as well as beverages for the immediate consumption. As a
restaurant is a part of a hotel. It renders services that can increases the experience of the
customers services.
Entertainment within hospitality industry
Entertainment is considered as the significant part of travelling. Various top tourist,
destinations offers theme parks, zoos, theatres, marinas as well as very more than captivate and
in addition to this entertain tourist. Lego land, Madame Tussauds ,Cedar Point, Ferrari
World ,Tivoli Gardens are some various entertainment choices of the tourists.
Some activities that are enhanced the experience when it comes to entertainment are mention
below.
Nightclubs- Everyone loves to dance that why most of the reputed hotels have the nightclubs
services within them.

Bars- A couple of drinks with friends around a table is always considered a refreshing experience
.That's why it is the most vital part regarding the entertainment sector.
Operational as well as function departments with the hospitality business of a hotel
Operational departments of a Hilton Hotel
Housekeeping Department
It is a very crucial department of the Hilton hotel as it influences directly on the experience of
the customers. It assures the guests rooms, common areas, hallways, lobbies, restrooms and
various other public ares that are clean as well as ready to use. Once the guests are check out,
Housekeepers of the Hilton hotel carry out the deep cleaning of the rooms so that the new guests
come to the pristine rooms. Also, the main job regarding the housekeeping department is to
assure that the hotel is always maintained high standard regarding cleanliness.
Food production department
Food Production department is also known as kitchen department as it is responsible for the
actual preparation regarding food items. Such as Cook, Chef , kitchen porter as well as kitchen
manager are some various crucial roles within the department. This department assures that the
cooking of foods also takes place within a hygienic environment. The food safety rules that are
followed strictly as well as appropriately.
Functional department of a Hilton hotel
Human resource department
Human resource department of a Hilton hotel carriers out various tasks. Such as Hotel carries a
various number of tasks. For example recruitment, designing jobs as well as developing job
responsibilities as well as person specification, advertising jobs on suitable media as hiring and
training of the new people. They also motivate the people and also firing under performed ones.
Hospitality industry generates revenues for the local economies directly when the tourist spend
money within hotels like Hilton, restaurants as well as entertainment venues. It also assists
economies indirectly as tourists purchase good, locally made crafts and souvenirs, pharmacy
items and many more. Also, tourists can stimulate the infrastructure of the building for example
roads as well as public transportation ().

Also, it is beneficial to the creating jobs as it can account around jobs worldwide.
Foreign exchange economies
It is them most crucial contribution that the hospitality industry can makes the economy of the
nation. All the touring expenditure incurred through foreign tourists. Many nations make its
mandatory regarding the tourists from abroad to carry out a various amount of the foreign
currency for the whole length. So the foreign tourists are considered as the best means that
brings out within foreign currency to the host nation (Puciato, 2016).
Preserves traditional industries
Another benefit that the hospitality as well as tourism industry on the economy that is
preservation of the traditional industries as well as handicrafts. From all over the world tourists
takes the interest within the products called indigenous products regarding the palaces they visit.
Creates Employment
The biggest contribution makes the economy of a country that is creating a host regarding the
new jobs. Tour guides, operators, tour planners and travels consultants are considered as the
direct job opportunities. As the hospitality sector as well as tourism enhance simultaneously
these jobs. Airlines, amusement park, event management, cruise industry are the jobs related to
the various industries (El Haddad, 2015).
Range of various operational areas of the Hilton hotel
Hilton hotel reflects various job roles that required to be filled to the smooth functioning of the
Hilton hotel.
Maintenance
In today's world technology plays a crucial role and also it requires to be repair as well as
fix the tvs, laptops, games consoles, DVD players as well as other cutting edge tech items than
the before. Maintenance can also be in the form of taking responsibility of the executives or the
front desk services that also depends on what work best regarding for the firm such as Hilton
hotel (Gao and et.al., 2018).
SKILLS GAP
COMMUICATION GAP
The difference among how the services is delivers or how it gets to the communicated to the
guests. As many guests feels let down when they do not get the services when they actual came

to the hotel as they can came to the hotel by reading marketing collateral about the services of
the hotel.
PESTLE analysis of the Hospitality Industry.
Political factors -
The major target regarding hospitality industry is to attract the tourist as hotel industry consider
as the backbones of the government. As the Govt. added great amount of tax to the star category
hotels like Hilton that unavoidable affect the Hotels industry (Richard and Cleveland, 2016).
Economics
Factors includes such as taxation, inflation ,interest rates as well as economic growth can affect
the hospitality industry.
Social factors
These factors impact a lot on the demands of the hotel services as well as products as there is a
requirement to be a different option such as single bedrooms are perfect for single guest.
Technological factors
Technology used to eliminate the work effort and increases the results . Software used by the
hotels like Hilton hotel used to full fill the needs of the consumers and employees. Hilton hotel
begins embedded and using more defined technology (Rahimi and Kozak, 2017).
Environmental factors
Weather changes and environmental changes have a direct influence on various industries. Most
of the factors affects such as flood, heavy rains ,earthquake that directly impacts on the sales of
the firm.
Legal factors
Factors includes such as health laws and safety laws . As each nation Hotel like Hilton has to
follow the age law. Also, existing situation as well as war conditions also affects law regarding
hotel industry.
Swot analysis of Hospitality industry
Strength- Hotel like Hilton provides a huge initial capital as it is a worth investment, labor cost
is low while profit margins are higher. It also contributes to the local economy as when guests

lived they consumer local services as well as goods ,also visit local malls ,eats in local restaurant
and shop.
Weakness- They charge some unfair structure of the tax and also charges very high for one night
stay.
Opportunities- During the peak session hotel industry has domestic as well as international
tourism.
Threats- Here the Airbnb is known as the primary threat and also they have cheaper and more
robust hospitality service that can be upgrade day by day.
Current and potential trends of Hospitality
Robots
Hospitality industry such as Hilton hotel uses the emergence of the robots such as Hilton robot
concierge that follows the speech recognition as well as respond the queries from the consumers
Recognition technology
Bio-metrics is used for the new age regarding seamless authentications. There is also facial
recognition can be used by the Hilton hotel to unlock rooms.
CONCLUSION
From the above study it had been concluded about the hospitality industry Food and
Beverages can increases the experience of the customers services. Housekeeping Department
carry out the deep cleaning of the rooms . Hospitality industry generates revenues when the
tourist spend money within hotels like Hilton. Also, depends on various factors such as swot and
Ppestle analysis of the Hilton hotel.

REFERENCES
Books and Journals
Rahimi, R. and Kozak, M., 2017. Impact of customer relationship management on customer
satisfaction: The case of a budget hotel chain. Journal of Travel & Tourism
Marketing.34(1). pp.40-51.
Gao, B., Li, X., Liu, S. and Fang, D., 2018. How power distance affects online hotel ratings: the
positive moderating roles of hotel chain and reviewers’ travel experience. Tourism
Management, 65, pp.176-186.
Puciato, D., 2016. Attractiveness of municipalities in South-Western Poland as determinants for
hotel chain investments. Tourism Management.57. pp.245-255.
El Haddad, R., 2015. Exploration of revenue management practices–case of an upscale budget
hotel chain. International Journal of Contemporary Hospitality Management, 27(8),
pp.1791-1813.
Dursun, A. and Caber, M., 2016. Using data mining techniques for profiling profitable hotel
customers: An application of RFM analysis. Tourism management perspectives, 18,
pp.153-160.
Richard, B. and Cleveland, S., 2016. The future of hotel chains: Branded marketplaces driven by
the sharing economy. Journal of Vacation Marketing. 22(3).pp.239-248.