Recruitment and Selection Process for Botanics Candles Presentation

This presentation provides a detailed overview of the recruitment and selection process for a marketing executive position at Botanics Candles, a medium-sized company specializing in home-made decorative candles based in Edinburgh, UK. The presentation includes a description of the business, a job description outlining the purpose, responsibilities, and required educational qualifications for the marketing executive role, and a person specification detailing the essential and desirable qualities of the ideal candidate. It also features a sample job advertisement and a job application form tailored to the Botanics Candles brand and requirements. The presentation concludes by summarizing the key differences between recruitment and selection and highlighting the importance of a well-defined job description in the hiring process.

Individual Recruitment and Selection
Process Presentation

TABLE OF CONTENTS
Introduction
Description of business
Job description
Person specification
Job advertisement
Job application form
Conclusion

Introduction
• Recruitment can be described as a process of attracting, stimulating
qualified candidates to apply for a job position. Whereas, selection
can be understood as an exercise of identifying and choosing a right
candidate for a job opening
• This presentation illustrates the example of a new business as well as
preparation of a job description, person specification, advertisement
for vacant position and an application form.

Description of Business
• Chosen organisation perform its operations in retail sector and are
involved in production of home-made decorative candles whose
name is Botanics Candles. It consists of a workshop and a office
space which are situated in Edinburgh, United Kingdom.
• It is a medium-sized company and has employed 30 employees.
• Company follows a horizontal structure whereby all the
employees have to report to its owner, Ashley Reed.

Job Description
Job description for a post of a marketing executive in accordance with Botanics Candles.
Botanics Candles
Job title Marketing Executive
Purpose of the job Botanics Candles is a medium-sized manufacturing company. Organisation is
looking for a suitable candidate who can manage their promotion and
advertising campaigns on social networking sites. Company provides a horizontal
working structure and flexible working environment to their employees.
Location Edinburgh, United Kingdom
Responsibilities and duties Developing promotional campaigns.
Conduction and evaluation of market research as well as trends.
Ascertain communication channels for interacting with target customers.
Educational Qualifications Should be a post graduate in marketing from an affiliated university.

Person Specification
Person specification prepared for a job opening of marketing executive in relevance with Botanics
Candles is as follows:
Basis Necessities or essential Desirable
Educational qualification • Should have a post graduate degree in
marketing profession.
• Have a diploma or certificate for attending
any marketing seminar or course.
Experience  Minimum experience of 1 year
 Experience of tackling multiple tasks at a
time.
 Experience of handling social media
marketing.
 Experience of 3 years is desirable in
marketing field.
Knowledge and competencies  Having an in-depth knowledge about
digital marketing.
 Can understand the role of target
audience.
 Can ascertain sustainable and ethical
practices in executing a campaign.

Continue
Skills and expertise  Can easily access Microsoft
office
 Problem-solving and time
management skills
 Excellent communication skills
 Knowledge of using automated
tools to access the progress of
promotional campaign is
desirable.
 Should have expertise in using
social media on a commercial
basis.
Other attributes  Should have a excellent ideas
for promoting products through
social media marketing.
 Flexible for late hours working
 Can convince audience with
communication skills and
convincing power.

Job Advertisement
Job advertisement of marketing executive in relevance with Botanics Candles is as follows:
Botanics Candles
Botanics Candles is an UK based medium-sized organisation which offers home-made decorative candles to a large number of customers.
Job title Marketing executive
Qualifications Post graduate in marketing profession from a reputed university
Job Description Overlook advertising campaign
Evaluate market trends
Skills and Knowledge Should be aware about different technology
Have empirical knowledge about digital and social media marketing.
Have used social media on the basis of business context.
Experience Minimum 1 year in marketing field of any organisation.
Salary Negotiable (will be discussed after interview)
Candidates can send their resumes on botanicscandlesmail.com

Job Application form
Job application form in relevance with Botanics Candles for any specified post is as follows:
Job Application form
Full name Krestwart Swan
Birth of date 20/08/95
Permanent residential address Street High, Edinburgh, United Kingdom
Contact details 0845 345 4583
E-mail id Swankrestwartmail.com
Employment history 2 year experience of marketing executive at Syntax

Conclusion
From the above mentioned information, it has been assessed that recruitment is a process whereby candidates are
persuaded to apply for a vacant job position. Selection process is termed as a negative process whereby candidates
are chosen from the pool of prospective candidates. Job description is prepared after the analysis of job opening. It
contains varied tasks, responsibilities, duties of a specified job opening.