This report provides an overview of recruitment and selection as a critical function within HR, highlighting the differences between the two processes. It details the steps involved in recruitment, including identifying vacancies, preparing job descriptions, advertising positions through external and internal sources, and managing applicant responses. The report contrasts recruitment and selection, noting that recruitment is a positive and simpler process focused on attracting a large pool of candidates, while selection is a negative and more complex process aimed at eliminating unsuitable candidates. Furthermore, the report emphasizes the importance of talent acquisition in the HR cycle, discussing its impact on employee retention, motivation, and overall business growth. It suggests strategies such as targeting candidates with skills similar to top performers and leveraging internal databases. The report also outlines best practices for recruitment policies, operational practices, and concludes by listing the strengths and weaknesses of an effective recruitment strategy, providing recommendations for improvement and employer branding.