This individual project by Nguyen Thi Ha My, completed for the GDH0904 class in Summer 2021, focuses on renewable energy as a solution to climate change. The project includes an introduction outlining the urgency of climate change and the need for sustainable energy sources. It presents a creative brief, detailing the project's objectives, target audience (young people aged 13-35), and key messages. The project incorporates primary research, including a survey of over 100 participants to assess their knowledge and opinions on renewable energy and fossil fuels. Secondary research provides background information on climate change, fossil fuels, and renewable energy, including their pros and cons. The research results highlight the participants' awareness of the harms of fossil fuels and their support for renewable energy. The project also includes a timeline, communication strategies, and design elements aimed at promoting renewable energy and reducing the impact of climate change.
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