Report on the Functional Areas and their Interlinkages at Asda

This report provides an analysis of the functional areas within Asda, a British supermarket chain. It explores the key departments, including marketing, finance, human resources, and operations, and examines their roles and interdependencies. The marketing department focuses on promoting products to attract customers, while the finance department manages funds for business operations. Human resources handles recruitment, training, and employee management, and operations is responsible for converting raw materials into finished goods. The report highlights how these departments collaborate to achieve higher profits and growth, concluding that Asda's success relies on the effective coordination of these functional areas. The report references several academic journals and books to support its analysis.

Graduate Challenge

Table of Contents
1.1 Executive Summary...................................................................................................................3
1.2 Introduction ...............................................................................................................................3
1.3 Marketing...................................................................................................................................3
1.4 Finance.......................................................................................................................................3
1.5 Human Resource........................................................................................................................3
1.6 Operations/ Productions.............................................................................................................3
1.7 How business function link together..........................................................................................3
1.8 Conclusion.................................................................................................................................3
1.9 References..................................................................................................................................4

1.1 Executive Summary
Functional areas is defined as the department which are engaging in operating different
types of activities so that they can earn the higher profitability and revenue. These are the
important areas of business which are working so that higher growth and profitability can be
retain in the business.
1.2 Introduction
There are various functions which are operating the business organisation and
coordinating themselves with the aim of generating higher profits. Functional areas is defined as
the team of the employees who are having similar set of skills and expertise(Schröder And et. al.,
2020). Asda is the chosen organisation, it is the British supermarket chain which is headquarter
is in Leeds, England. It is the Different department includes market, finance, human resource,
operations and this report will analyse all the departments and how they work together.
1.3 Marketing
It is the department which is being concerned for promoting and advertising the
companies product so that they can sell them in the large market with the aim of generating
higher profits(Hoshino And et. al., 2020). This unit is important for Asda as it promote their
products and services in front of the large audience so that they can be attracted to their brand
and make purchase as well.
1.4 Finance
This is the department which is concerned for procuring and allocating the funds to all
the business operations so that they can operate their business in an appropriate manner with the
aim of higher profitability. It act as the main department which ensure the sufficient funds and
resources to the Asda so that they can reach to their higher profits.
1.5 Human Resource
It is the department which is responsible for recruitment and selection of the individual so
that specialised person can perform the job role in well-define manner. They are also concern for
the training, development, compensation and leaves of the employees. This department is

helpful for Asda as it helps in workforce planning so that sufficient employees can work in the
organisation.
1.6 Operations/ Productions
It is the department which is responsible for the converting the raw material into finish
goods so that product can be available for the further sale in the market. It is the main
consideration of creating value and all the producing of article having exchange value(Canlı,
And et. al., 2020). It is important unit which helps in having the sufficient amount of goods for
the sale. Asda is offering wide range of products and services in order to grab the large
marketplace.
1.7 How business function link together
All the departments are working together with the aim of generating higher profits as
human resource hire the candidate who can perform the job role in an appropriate manner and
meet the objective of the company. Marketing department is responsible for promoting their
brand with the help of production department of Asda so that they can achieve higher profits.
1.8 Conclusion
It is concluded from the above report that organisation is operating their business with the
help of various departments which includes human resource, marketing, operations and finance
so that they can have higher profits and growth in the market.

1.9 References
Books and Journals
Canlı, M. And et. al., 2020. Relationships between the functional and structural neuroimaging
findings in Alzheimer's disease. Anatomy: International Journal of Experimental &
Clinical Anatomy, 14.
Hoshino, T. And et. al., 2020. Relationship between upper limb function and functional neural
connectivity among motor related-areas during recovery stage after stroke. Topics in
stroke rehabilitation, 27(1), pp.57-66.
Schröder, R. And et. al., 2020. Functional connectivity during smooth pursuit eye
movements. Journal of Neurophysiology, 124(6), pp.1839-1856.
Zhanlong, C.H.E.N. And et. al., 2020. Identification of the urban functional regions considering
the potential context of interest points. Acta Geodaetica et Cartographica Sinica, 49(7),
p.907.