Comprehensive Analysis of Pitching and Negotiation Skills

This report delves into the critical skills of pitching and negotiation in a business context. It explores the roles of stakeholders in the negotiation process, emphasizing the importance of clear communication and strategic decision-making. The report outlines the Request for Proposal (RFP) process, detailing its steps and benefits, along with the contractual processes that follow successful negotiations. Key principles of effective pitching are discussed, highlighting strategies to enhance a company's market base and promote innovation. Furthermore, the report analyzes potential outcomes of pitching and negotiation, underscoring the importance of fulfilling obligations and building trust for long-term business success, using examples like Wal-Mart and P&G to illustrate concepts.

PITCHING AND
NEGOTIATION SKILLS

TABLE OF CONTENT
INTRODUCTION...........................................................................................................................3
LO 1.................................................................................................................................................3
1. Negotiation and the role of stakeholders in this process.........................................................3
2. Information and requirements during a negotiation................................................................4
LO 2.................................................................................................................................................5
3. Apply RFP process..................................................................................................................5
4 Contractual process...................................................................................................................5
LO 3.................................................................................................................................................6
5 Key principle appropriate pitch................................................................................................6
LO 4.................................................................................................................................................7
6 Potential outcome of pitch........................................................................................................7
7 Fulfil obligation from pitch......................................................................................................7
CONCLUSION................................................................................................................................8
REFERENCES................................................................................................................................9

INTRODUCTION
There are a lot of skills which is required in a business so that they can function in the
market effectively and efficiently. Negotiation and pitching are the two skills which are very
important so that the risk factors for the organization can reduce for a long run in the market
(Mejía-Arauz and et al, 2018). There are a lot of roles which the stakeholders and pitching in
business which is good for the organizations competitive advantage and profit percentage for a
long run. There are a lot of investments and up gradation which has to be done by organization
so that they can have a strong base of business share.
LO 1
1. Negotiation and the role of stakeholders in this process
There have to be a lot of discussions which have to be agreed upon so that there is a aim
which can be reached upon in the end. The organizations have to have a strong aim in the end
which can make the organization be able to have a strong base and functioning for themselves in
the market. There are a lot of compromises, agreements and interests whom have to be matched
so that the company will be able to have a better functioning or result (Lamont-Robinson,
Williams and Thompson, 2018). For negotiation to take place successfully it is very essential that
the business has a strong base for themselves in the market and also a strong communication so
that there is a better understanding. Stakeholders have to take the decisions for the organization
only then the company will be able to negotiate with the other businesses accordingly. There are
a lot of terms and usefulness in the organization which have to be negotiated in the market so
that there is a better functioning. Roles and responsibilities on the stakeholders is the most and if
they do not function effectively and lack in experience then the stakeholders will not be able to
take the right decisions.
There has to be transparency in the stakeholder in and they have to have the clear vision which
the negotiation is providing the business. Wal-Mart is the best retailer but they have to have
make the right decisions and negotiations which the organizations like P&G and Sarah Talley
and Frey Farms. There is a lot of experience and skills which are shared in this factor which can
be very useful for the organizations to come in the competition in the market (Chetty and White,
2019). The organization will have to find ways which is going to be very good for the
functioning. There are a lot of skills and practices which the stakeholders have which is why they

can take the right decisions for the operations of the company which is going to be very good for
the organization. There is a lot of bargaining which is going to take place in a negotiation which
the businesses will have to take which is why it is very important for the company to take the
right measures for the functioning.
2. Information and requirements during a negotiation
There has to be a lot of compromises which the businesses have to make during a
negotiation so that the organization can have an improved processing. There has to be clarity in
functioning only then the operations and the functioning can take place according to the demand
in the market. There are a lot of conflicts which rise in a negotiation which have to be understood
and then decisions have to be taken affectively so that there is a better operation. There are a lot
of functioning and operations differences between P&G and Wal-Mart which would create a lot
of conflicts in the market. The cultures of the businesses are different which has to be controlled
by the organization so that there is a better functioning and the organization will be able to have
a better functioning. There have to be common grounds which have to be found so that the
organizations can find a better decision for the negotiation to take place. The signature has to be
understood on the negotiation which is going to be a very essential factor for the organization so
that there is a better functioning for the company. The competition in the market is increasing
which is why it is very important for the company to be able to have a better functioning and
have better decision making for themselves so that they can get a competitive advantage.
There has to be a motivation which needs to be built only then the negotiation can take
place in the market which is a very essential factor. Too much of negotiation can make the
organization lose their unique feature which makes the organization lose on the customers and
the profit margins. There are direct and indirect involvement of businesses and parties in a
negotiation which is required for the organizations to be informed out and have clarity on that
factor before negotiation. There has to be a proper proposal which has to be presented to the
organizations so that there is a better decision and better terms which can come out for the
organization. The cultures are going to be different which has to match because if they do not
match then the productivity and the profit margins are going to be affected. There has to be an
effective use of strategy in negotiation as well which is going to be used by Wal-Mart because

they have experience in this industry and to get a better base and capture a larger market it is
very important for the organization to be able to follow and get them into action.
LO 2
3. Apply RFP process
RFP process is a need for businesses which stands for request for proposal. This is a
process which takes more or 3 months at least for taking place which is for large purchases in an
organization. There are six steps to apply this process in an organization which is why making
the people in charge of the measures which have to be taken in the organization (Cremades,
2016). The timing should be reduced by using this factor and then comes to be specific in the
work which has to be done so that there is a better functioning. It is very important for the
organization to weight the factors early than the process takes place so that the experience can be
used and the risks can be reduced by the organization for a better functioning. There are a lot of
conflicts which rise therefore there is a need for having face to face meetings in which this
negotiation can be discussed for a better decision making which is going to be very useful.
There will be proper schedules which have to be made in which there is a proposal and
deadlines are met on time which can be very useful for Wal-Mart. Wal-Mart has a high
reputation in the market which has to be matched by the organization all the time which is why
while doing a negotiation the organization has to be more than careful so that the right measures
and decisions can be taken by the organization. There has to be sufficient time which has to be
given to organizations in the market for having a negotiation so that there is a better outcome of
this factor for the businesses and organizations long run in the market.
4 Contractual process
There has to be a common decision which has to be made for the negotiation to be
successful so that there is a better functioning. It is after that the decisions have been made the
company has to make a contract which the parties have to sign so that there can be a better
functioning. It is analysed that the parties has a better performance in the marketplace which
helps the organizations to increase their performance which is going to be very affective
(Gianiodis, Markman and Espina, 2017). The productivity and operations of the organization has
to be increased in the market which helps to attain core competency and can have in the market.

The contract has to select effectively in the market which is why the company will be able to
have better functioning. There are strong documents which are made by the businesses in which
their freedom and planning is written which the negotiating and pitching businesses have to
follow so that there is a better functioning.
There has to be a strong proof of the agreement which has been made by the two parties
to develop effective strategies and increase the performance of the organisation for better
functioning and clarity of working in the market (Meiklejohn, 2017). Due to increase in threats
which are involved in a decision making and it is very essential to be analysed in the
organization to increase the productivity of the company to achieve objectives effectively. The
performance of the organization can be improved and products of the organization can be
improved as well.
LO 3
5 Key principle appropriate pitch
There has to be a strong strategy which has to be used in the organization which helps to
increase the performance of the organisation (Fletcher, 2018). There are a lot of problems in the
market in pitch which has to be done to solve the issues in the market in order to attain better
efficiency of business and will be able to function effectively. The focus should be on innovation
and loyalty to the brand which needs to be present in pitch so that the value of the company does
not fall and that helps to support the organization be able to have a stronger market base for them
in the market. There are going to be cost friendly methods and strategies which are going to
come out of this which can be very useful for the future opportunities in the market. There are a
lot of products of Wal-Mart in the market which have created a value for themselves in the
market and customers are loyal because of them. It is because of pitching the value of the
products can reduce and that can be very harmful for the organization.
There have to be strong partners who are required in the market which helps to promote
the activities of business and attain core competency effectively. this also helps to increase the
efficiency of the organisation to compete in the market effectively With pitching there are
innovative ideas and creativity which can be implemented in the organization and that is going to
be very good factor for the organisation for the future survivability in the market. (Rakin, 2017).
There is a trust which is built in the market and that is going to be very good for a long run of the

organization in the market. Sustainable competitive edge in the market comes when the demands
of the customers and their needs are being fulfilled from time to time so that there is a better
functioning. This help the organization to get a loyalty of the customers and the employees as
well because changes are not easy but if the organization gets that factor effectively then the
business has potential to generate better profitability and a better functioning.
LO 4
6 Potential outcome of pitch
There is going to be effective opportunities which is very essential for organisation to
capture for increase market share effectively. There is a sense of direction with negotiation and
pitching of businesses in the market which is going to be very good for the functioning. There
are a lot of opportunities which the organization can have in the market and that are a very
essential factor for the organization in the competitive market (Krukowski, 2019). Wal-Mart has
observed a growth in the competition in the market which has to be controlled by the
organization so that there is a better functioning. There are new ideas which can generate and
that is good for getting in new customers and audience in the market which can increase the sales
as well. There has to be a loyal relationship which the organization must have in the market so
that the stability in the market of the business is present. There is a say of the employees and
there is a better understanding of the changes in the organization which is going to get clarity in
functioning. There are good ideas which need to be heard by the organization and that can create
a milestone for the company and that has to be achieved by the organization. Wal-Mart is an
experienced organization in the market which needs to be sure of the measures which they are
taking in the market which is going to be very helpful for the organization.
7 Fulfil obligation from pitch
During a pitching there are a lot of issues which can increase in a business which can
make the productivity of an organization getting affected (Horton, 2016). This is not a good
factor for the organization because the competition in the market is increasing and that has to be
controlled by the organization only then they will be able to have loyal customers and a stable
economic stability. There are a lot of conflicts which rise in the market because there are a lot of
different thinking and cultures of businesses in the market which is why it is very difficult for the

businesses to overcome their this factor. Due to increase in the competition there are many
factors which are need to be adopted in the organisation which have to be made by the
organization to increase the potential to achieve objectives effectively..
Potential knowledge and information is required in an organization to increase the
productivity of the business organisation effectively. Due to threats which rise in pitching
because the products can work and might not work as well needs large funding to improve the
financial position in the market (Gbadegeshin, 2018). Business organisation has to be sure of the
measures and strategies which the organization is using in the market to increase performance of
the business effectively. Wal-Mart taking pitching from other businesses and invest it wisely so
that the company can grow further and this also helps to increase the brand value of the
organisation in the market. There has to be a clear expression of pitching and transparency in the
idea so that there is a better decision which can be made by the businesses to survive in market in
the future.
CONCLUSION
This report concludes that it is very essential for the organisation to have pitching and
negotiations with other companies in the market which helped to develop effective understanding
of operations effectively. There is a lot of competition which is going in the market which
needed to be overcome by business organisation to improve the efficiency to achieve objectives
effectively. There are a lot of creativity which can rise and innovate in the market which can help
the company to get a core competency and a larger market share.

REFERENCES
Books and Journals
Chetty, G. and White, M., 2019, August. Embodied conversational agents and interactive virtual
humans for training simulators. In AVSP 2019 International Conference on Auditory-
Visual Speech Processing, Melbourne, Australia.
Cremades, A., 2016. The art of startup fundraising: pitching investors, negotiating the deal, and
everything else entrepreneurs need to know. John Wiley & Sons.
Fletcher, D., 2018. Looking to the future: how can we further develop critical pedagogies in
entrepreneurship education?. Revitalizing Entrepreneurship Education.
Gbadegeshin, S.A., 2018, November. Commercialization Skills: Necessity for High Technology
Entrepreneurs in Digital Era. In Proceedings of the Future Technologies
Conference (pp. 965-975). Springer, Cham.
Gianiodis, P.T., Markman, G.D. and Espina, M.I., 2017. TO INVEST OR NOT TO INVEST:
UNDERSTANDING THE ENTREPRENEUR-INVESTOR-VENTURE (EIV)
NEXUS. Frontiers of Entrepreneurship Research. 37.
Horton, S., 2016. The Leader's Guide to Negotiation: How to Use Soft Skills to Get Hard
Results. Pearson UK.
Krukowski, K.A., 2019. Pitching Power: Increasing Alternatives Through Signals in New
Venture Funding (Doctoral dissertation).
Lamont-Robinson, C., Williams, V. and Thompson, T., 2018. Pitching Perspectives on
Disability: Voyage Experiences of Disabled Sailors on Tall Ships. Scandinavian Journal
of Disability Research. 20(1).
Meiklejohn, D.M., 2017. Documentary pitching, pre-sales and funding: Succeeding in a
transforming digital landscape (Doctoral dissertation, Queensland University of
Technology).
Mejía-Arauz, R and et al., 2018. Collaboration or negotiation: Two ways of interacting suggest
how shared thinking develops. Current Opinion in Psychology. 23. pp.117-123.
Rakin, A.S., 2017. Effectively pitching 3600 marketing services to clients.