Research Proposal: Booking Online System for Charlotte Hotel

This research proposal investigates the effectiveness of implementing an online booking system at the Charlotte Hotel. The study aims to understand the importance, identify the effectiveness, and evaluate the impact of such a system, recommending strategies for successful implementation. The proposal outlines the research objectives, reasons for choosing the project, relevant literature sources, activities, timescales, and the research approach, including both primary and secondary data collection methods. It also includes a detailed ethical approval form, addressing participant consent, data storage, and potential ethical concerns. The research employs an inductive approach, gathering general information before focusing on specifics. This proposal provides a comprehensive plan for evaluating the benefits of online booking technology within the hospitality industry and offers practical recommendations for the Charlotte Hotel.

Research Proposal Form
Student Name: ______________________ Student ID:
______________________
Centre Name: _____________________
Tutor: ________________ Date:
___________________
Unit: ____________________
Proposed Title: ______________________________________________
Section One: Title, objective, responsibilities
Title or working title of the research project (in the form of a question,
objective or hypothesis)
To explore the effectiveness of implementing booking online system - A study of
charlotte hotel
Research objectives (e.g what is the question you want to answer? What
do you want to learn how to do? What do you want to find out?):
Research objective
To understand the importance of booking online system
To identify the effectiveness of booking online system on the charlotte
hotel
To evaluate the impact of booking online system on the charlotte hotel
To recommend strategies for successful implementation of booking
online system
Section Two: Reasons for choosing this research project

Reasons for choosing the project (e.g links to other subjects you are
studying, personal interest, future plans, knowledge/skills you want to
improve, why the topic is important):
The reason for choosing this topic is that there is lack of implementation of new
technology within the small enterprise. Along with this it also develops deep
understanding of researcher related to the booking online technology.
Section Three: Literature sources searched
Use of key literature sources to support your research question, objective
or hypothesis:
According to the Gnyawali and Park, (2011), digital technology plays significant role
within the firm. It made easier for company to make innovative products for
customers and deliver them on time. Along with this, customers can easily gain
knowledge regarding the products and services on company website and book
tickets online. Nambisan, (2013) state lots of time company can have saved with the
use of new digital technologies and it also lead to reduce cost. Peppard and Ward,
(2016) argued that employees should be provided training and development
facility so that the can use digital technology in an effective manner.
Section Four: Activities and timescales
Activities to be carried out during the research project
(e.g research, development and analysis of ideas,
writing, data collection, numerical analysis, tutor
meetings, production of final outcome, evaluation,
writing the report):
How long this
will take:

Milestone one: ___Design research proposal______________
Target date (set by tutor): ____________________
Milestone two: ____Preparing background of research___________________
Target date (set by tutor): ______________________

Section Five: Research approach and methodologies
For collecting the information both primary and secondary method will be used.
In primary researcher will ask question from 20 employees of the firm. On the
other side for secondary research investigator will collecting information from
book, journals and articles
What type of research approach and methodologies are you likely to use
and why?
Inductive approach will be used for the present research in which the
scholar will collect first general information then focus on specific one.
Comments and agreement from tutor
Comments (optional):
I confirm that the project is not work which has been or will be submitted
for another qualification and is appropriate.
Agreed: ________________ (name)_______________ Date ______________
Comments and agreement form project proposal checker( IV sampling)

Comments (Optional):
I confirm that the project is appropriate.
Agreed /Disagree: (Name of the IV)
Date
Research Ethics approval form
All students conducting research activity that involves human participants or the
use of data collected form human participants are required to gain ethical approval
before commencing their research. Please answer all relevant questions and note
that your form may be returned if incomplete.
For further support and guidance please see your respective Unit Tutor:
Before completing this form, we advise that you discuss your proposed research
fully with your unit tutor. Please complete this form in good time before your
research project is due to commence.
Section 1: Basic details:
Project title: