Research Methodology Report on MNCs and Poverty in Africa

This report outlines the research methodology employed to investigate the impact of multinational corporations (MNCs) on poverty alleviation in Africa. The research design is descriptive, utilizing a qualitative research approach to explore the topic in depth. The interpretivism philosophy guides the study, focusing on a small sample size to gain detailed insights. An inductive research approach is selected, aligning with the qualitative nature of the research. The report details the research strategies, including data collection methods (primary through interviews and questionnaires, and secondary through reports and articles), sampling techniques (random sampling of employees from three MNCs), and a comprehensive timeline for the research activities. The report emphasizes the importance of each step, from research design to data collection and analysis, to ensure the success of the project. The report aims to determine the positive effect of MNCs over the poverty alleviation in Africa.

RESEARCH
METHODOLOGY

RESEARCH METHODOLOGY
Research design: A research design is the format or parent in which the research flows.
This means the direction givens as a way to the research. This is of generally three types:
exploratory, descriptive and casual. For the present research project descriptive design will be
selected in order to present the research findings and outcomes in descriptive manner. This
research takes up the research data and information and present in the conclusive nature.
Research type: It can be defined as the method through which the research will be
conducted and research questions are being answered. This is a strategy which is used to
implement the plan. This is of basically two types qualitative and quantitative. For the present
research project qualitative research type will be chosen )(Types of Survey Research, 2018). The
rationale behind selecting this is that it includes a procedure of making he inquiries and getting in
depth understanding over the problems and issues related with research topic in there natural
phenomenon. With this research type the positive effect of MNC over the poverty alleviation
will be determined in detail.
Research Philosophies: It can be defined in the dissertation as being aware and
formulating beliefs and assumptions. This must be selected in connection with the type of
research and dissertation to be carried out (Research Philosophy, 2018). For the qualitative
research type the suitable philosophy is the interpretaism this method takes into consideration
the in depth and insight exploration of a small sample size for conducting the qualitative
investigation of the data and sample collected over the research topic of reduction in poverty by
the operation of MNC in Africa.
Research approaches: It can be defined as the relevance to the hypothesis of the
research topic. This can be of two type inductive and deductive. For the present study the
research approach will be selected as inductive one. The reason behind this is that for this
research project the type of I RM is chosen to be quantitative one and for such type inductive
approach is used. Moreover, inductive approach is synthetical nature with taking interference
with the data and hypothesis of the research topic. This is used I in the known premise to
generate the untested conclusions.
Research strategies: it can be defined as the step by step plan of action which gives the
direction to the thoughts and process of the present research over the topic that can multinational
corporations help alleviate poverty in Africa. For this first focus on sucrose of the data collection
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will be decide upon along with other sources of information. For this all current, past and future
aspects will be decided upon. After this development, the research will be conducted. W the
effective ways to communicated with targeted respondents are decided for keys to developing
successful research instrument.
Data collection: This is the most critical part of the research project as a wrong step can
lead to the failure of the whole work. Th data can be collected from two different to methods
primary and secondary. For the present research both methods will be referred. In the primary
methods interviews will be taken form 30 different employee 10 each form 3 different MNC
working in the Africa. For the same questions will be asked through questionnaires. For the
secondary data he reports of the three of the organization will be referred on how much
employment they have created over past years and how it has helped n reduction of the poverty
in Africa. Moreover the blogs, journal articles by the economists and scholars will also be
referred so to gain insight over the impact on the economy as to increase in the employment in
Africa by the MNCs.
Sampling: The sample for the present research project are selected as 30 employee 10
each form 3 different MNC operating in Africa. The multinational corporation whose employee
interviews are the Tesco, Cadabury and Marks and Spencer. The respondent are selected through
random sample techniques so that all of the employee will have an equal opportunity of being
selected. Moreover, this non probabilistic method of random sample will be chose so as to avoid
biasses in the selection of the respondent for conducting the research investigation.
Time line:
Activities /weeks 1 2 3 4 5 6 7 8 9 10 11 12
selection of
Research topic
research aim and
objectives
formation
Collection of
Secondary data
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via books,
journals and
articles in
relation to
technological
change & its
impact on
strategic decision
making
Assessment of
research tools
and methods
Questionnaire
Designing
Sending
questionnaire to
respondents for
primary data
collection
Arrangement of
gathered data set
and thier analysis
Drawing
conclusion
Giving
recommendations
Doing proper
formatting as per
academic
3

standards
Taking feedback
Doing changes as
per the feedback
provided and
final submission
4

REFERENCES:
Research Philosophy. 2018. [Online]. Available
through:<https://research-methodology.net/research-philosophy/>.
Research Approach. 2018. [Online]. Available
through:<https://research-methodology.net/research-methodology/research-approach/>.
Types of Survey Research. 2018. [Online]. Available
through:<http://fluidsurveys.com/university/3-types-survey-research-use-can-benefit-
organization/>.
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