Global Talent Management Practices at Morrisons: A Research Report
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AI Summary
This research report examines the best practices in global talent management within multinational corporations, specifically focusing on Morrisons, a major UK supermarket chain. The report begins with an introduction, research questions, aims, and objectives, followed by a literature review exploring the effectiveness of talent management, the practices employed by Morrisons, and the challenges it faces. The research methodology outlines the use of a positivism philosophy, a deductive approach, and a survey strategy utilizing questionnaires to gather data from Morrisons employees. Data analysis is conducted using frequency tables to present the findings. The report then presents the research findings, leading to conclusions and recommendations for improving talent management practices within Morrisons. A reflection section is also included to provide a comprehensive overview of the study. The report covers various aspects of talent management, including training and development, rewards and incentives, and the impact on business performance and competitive advantage.

Research Report
Table of Contents
Table of Contents
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Topic: Best practices in global talent management within multinationals. A research project on
Morrisons.........................................................................................................................................1
Introduction......................................................................................................................................1
Research Question (s)/Hypothesis...................................................................................................1
Research Aim and Objectives..........................................................................................................1
Limitation of the study.....................................................................................................................2
Literature Review.............................................................................................................................2
To increase basic understudying about the effectiveness of talent management within a
workplace of Morrisons..........................................................................................................2
To identify the basic practise of talent management used by Morrisons...............................2
To ascertain to the challenges faced by Morrisons while managing talent within a workplace.
................................................................................................................................................3
Research Methodology....................................................................................................................4
Data Analysis...................................................................................................................................6
Research Findings............................................................................................................................8
Conclusion and recommendations.................................................................................................13
Conclusion............................................................................................................................13
Recommendation..................................................................................................................14
Reflection.......................................................................................................................................14
REFERENCES..............................................................................................................................15
Morrisons.........................................................................................................................................1
Introduction......................................................................................................................................1
Research Question (s)/Hypothesis...................................................................................................1
Research Aim and Objectives..........................................................................................................1
Limitation of the study.....................................................................................................................2
Literature Review.............................................................................................................................2
To increase basic understudying about the effectiveness of talent management within a
workplace of Morrisons..........................................................................................................2
To identify the basic practise of talent management used by Morrisons...............................2
To ascertain to the challenges faced by Morrisons while managing talent within a workplace.
................................................................................................................................................3
Research Methodology....................................................................................................................4
Data Analysis...................................................................................................................................6
Research Findings............................................................................................................................8
Conclusion and recommendations.................................................................................................13
Conclusion............................................................................................................................13
Recommendation..................................................................................................................14
Reflection.......................................................................................................................................14
REFERENCES..............................................................................................................................15

Topic: Best practices in global talent management within multinationals. A
research project on Morrisons
Introduction
An understanding has been developed that talent management is an effective and vital
business management process which ensures attraction and retention of high experienced and
talented candidates which are crucial for success of a firm (Zoltners and et. al., 2021). Thus, it
has become vital and important for all multinational to have best practices for managing talent at
global level to ensure higher success and improved competitive edge. So, current study has been
undertaken on Morrisons which is fourth largest chain of supermarkets in the United Kingdom,
and is headquartered in Bradford, West Yorkshire, England to analysis about the best practices
used by multinational organisation for managing talent within a workplace.
Research Question (s)/Hypothesis
• What are the effectiveness of talent management within a workplace of Morrisons?
• What are the basic practice of talent management used by Morrisons?
• What are the major challenges faced by Morrisons while managing talent within a
workplace?
Research Aim and Objectives
Research Aim
Main aim of this research project is “To identify the best practices used by multinational
organisation for managing talent within a workplace of an organisation: A study on Morrisons.
Research objectives:
• To increase basic understudying about the effectiveness of talent management within
a workplace of Morrisons.
• To identify the basic practise of talent management used by Morrisons
• To ascertain to the challenges faced by Morrisons while managing talent within a
workplace.
1
research project on Morrisons
Introduction
An understanding has been developed that talent management is an effective and vital
business management process which ensures attraction and retention of high experienced and
talented candidates which are crucial for success of a firm (Zoltners and et. al., 2021). Thus, it
has become vital and important for all multinational to have best practices for managing talent at
global level to ensure higher success and improved competitive edge. So, current study has been
undertaken on Morrisons which is fourth largest chain of supermarkets in the United Kingdom,
and is headquartered in Bradford, West Yorkshire, England to analysis about the best practices
used by multinational organisation for managing talent within a workplace.
Research Question (s)/Hypothesis
• What are the effectiveness of talent management within a workplace of Morrisons?
• What are the basic practice of talent management used by Morrisons?
• What are the major challenges faced by Morrisons while managing talent within a
workplace?
Research Aim and Objectives
Research Aim
Main aim of this research project is “To identify the best practices used by multinational
organisation for managing talent within a workplace of an organisation: A study on Morrisons.
Research objectives:
• To increase basic understudying about the effectiveness of talent management within
a workplace of Morrisons.
• To identify the basic practise of talent management used by Morrisons
• To ascertain to the challenges faced by Morrisons while managing talent within a
workplace.
1
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Limitation of the study
Lack of time and accessibility to limited resources is the main limitation associated with
current study. Along with meeting the ethical consideration to ensure reliability and authenticity
of facts is also a limitation.
Literature Review
This section comprises of review and systematic analysis of secondary form of information
based on specific topic which ensures base and framework for further investigation (Utomo,
Indiyati and Ramantoko, 2021).
To increase basic understudying about the effectiveness of talent management within a
workplace of Morrisons.
As per the information provided by the Kataria, P., 2021, it has been analysed that the
concept of talent management focus on effectively retaining and developing talented candidates
as it leads significant positive impact on the human resource by the way of enhancing the job
satisfaction and motivation level along with higher commitment and trust level in employees
which improve their performance and efficiency level. Some other key effectiveness and
importance of talent management are provided as below:
Higher business performance- Talent management ensures and leads to a more competent
and skilled workforce that effectively contribute in higher business performance. Along with
this, talent management also effective for Morrisons as it reduces the issue of high employee
turnover thus, saves the recruitment and selection cost of the organisation along with more
experienced and high performing employee to support better performance (Xu and Shen, 2021).
Improved competitive edge- Implication of talent management concept within Morrisons
supports higher creativity and innovation level at workplace as it helps in increasing the
motivation and confidence level of employees which supports and leads to higher competitive
edge in business environment (Bresciani and et. al., 2021).
To identify the basic practise of talent management used by Morrisons
As per the view point of Manoharan, A., Madera, J.M. and Singal, M., 2021, many basic
practises of talent management are there which can be adopted and used by the Morrisons which
includes regular training programmes, rewards and incentives, employee engagement, effective
2
Lack of time and accessibility to limited resources is the main limitation associated with
current study. Along with meeting the ethical consideration to ensure reliability and authenticity
of facts is also a limitation.
Literature Review
This section comprises of review and systematic analysis of secondary form of information
based on specific topic which ensures base and framework for further investigation (Utomo,
Indiyati and Ramantoko, 2021).
To increase basic understudying about the effectiveness of talent management within a
workplace of Morrisons.
As per the information provided by the Kataria, P., 2021, it has been analysed that the
concept of talent management focus on effectively retaining and developing talented candidates
as it leads significant positive impact on the human resource by the way of enhancing the job
satisfaction and motivation level along with higher commitment and trust level in employees
which improve their performance and efficiency level. Some other key effectiveness and
importance of talent management are provided as below:
Higher business performance- Talent management ensures and leads to a more competent
and skilled workforce that effectively contribute in higher business performance. Along with
this, talent management also effective for Morrisons as it reduces the issue of high employee
turnover thus, saves the recruitment and selection cost of the organisation along with more
experienced and high performing employee to support better performance (Xu and Shen, 2021).
Improved competitive edge- Implication of talent management concept within Morrisons
supports higher creativity and innovation level at workplace as it helps in increasing the
motivation and confidence level of employees which supports and leads to higher competitive
edge in business environment (Bresciani and et. al., 2021).
To identify the basic practise of talent management used by Morrisons
As per the view point of Manoharan, A., Madera, J.M. and Singal, M., 2021, many basic
practises of talent management are there which can be adopted and used by the Morrisons which
includes regular training programmes, rewards and incentives, employee engagement, effective
2
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communication and leadership etc. Some of these vital practises used by Morrison to attract and
retain talented employee for having improved management of talent are discussed as below:
Regular training and development- It has been analysed that providing of training and
learning programmes ensures continuous improvement of the skill and competencies level of
employs which supports improved development and higher performance of employees. Thus,
providing regular training and ensuring effective development of employees is a vital talent
management practices used by Morrisons to attract and retain talented candidates (Lyons and
Bandura, 2021).
Rewards and incentives- Providing of the performance based rewards and incentives
supports higher motivation and job satisfaction level in employees as it meets their financial and
monetary needs. Thus, providing of performance based rewards and incentives is an effective
talent management technique used by Morrisons which boost the morale and commitment level
of employees which makes them more efficient and productive (Huang, 2021).
To ascertain to the challenges faced by Morrisons while managing talent within a workplace.
Managing talent at workplace is a complex tax which comprises of effectively identifying
the needs and interest of diversified employees as per the view point of Top Echelon, 2020. It
has been analysed that some vital challenges are being faced by Morrisons while managing talent
within its workplace a discussion and explanation of which are provided as below:
High employee turnover- The biggest challenge faced by Morrisons while managing tent
comprises of the fact that due to high competition in business environment high employee
turnover is being faced by Morrisons which enhance the cost of managing talent and makes it
difficult to attract and retain talented candidates (Shamim and et. al., 2021).
Lack of strategic alignment- Setting out a proper balance between the talent management
strategies and business strategies is the biggest challenges faced by Morrisons. It is difficult for
the managers of Morrisons to effectively identify and meet the interest and expectation of all the
employees and align it with the organisational goals (Bévort and Einarsdottir, 2021).
Poor Hiring Strategy- An issue of lack of automation and smart recruitment and selection
technology is also faced by Morrisons which has enhanced the cost of talent management. Along
with this, lack of efficient technology for ensuring automated training and development is also
faced by Morrisons while managing talent which hampers development and improvement of
skills of employees (McCann and Allen, 2021).
3
retain talented employee for having improved management of talent are discussed as below:
Regular training and development- It has been analysed that providing of training and
learning programmes ensures continuous improvement of the skill and competencies level of
employs which supports improved development and higher performance of employees. Thus,
providing regular training and ensuring effective development of employees is a vital talent
management practices used by Morrisons to attract and retain talented candidates (Lyons and
Bandura, 2021).
Rewards and incentives- Providing of the performance based rewards and incentives
supports higher motivation and job satisfaction level in employees as it meets their financial and
monetary needs. Thus, providing of performance based rewards and incentives is an effective
talent management technique used by Morrisons which boost the morale and commitment level
of employees which makes them more efficient and productive (Huang, 2021).
To ascertain to the challenges faced by Morrisons while managing talent within a workplace.
Managing talent at workplace is a complex tax which comprises of effectively identifying
the needs and interest of diversified employees as per the view point of Top Echelon, 2020. It
has been analysed that some vital challenges are being faced by Morrisons while managing talent
within its workplace a discussion and explanation of which are provided as below:
High employee turnover- The biggest challenge faced by Morrisons while managing tent
comprises of the fact that due to high competition in business environment high employee
turnover is being faced by Morrisons which enhance the cost of managing talent and makes it
difficult to attract and retain talented candidates (Shamim and et. al., 2021).
Lack of strategic alignment- Setting out a proper balance between the talent management
strategies and business strategies is the biggest challenges faced by Morrisons. It is difficult for
the managers of Morrisons to effectively identify and meet the interest and expectation of all the
employees and align it with the organisational goals (Bévort and Einarsdottir, 2021).
Poor Hiring Strategy- An issue of lack of automation and smart recruitment and selection
technology is also faced by Morrisons which has enhanced the cost of talent management. Along
with this, lack of efficient technology for ensuring automated training and development is also
faced by Morrisons while managing talent which hampers development and improvement of
skills of employees (McCann and Allen, 2021).
3

Research Methodology
It forms out a vital and important part of every investigation which comprises of the process
that has been applied by the researcher for gathering accurate information or data about the topic.
There are various effective types of methodologies that can be used and adopted by the
researcher a description of which is provided below in context of the talent management.
Research philosophy: This facilitates and ensures a plan of acquiring knowledge about a
specific topic. There are two main types and form of research philosophies i.e. positivism and
interpretivisim. In accordance to the nature of the existing topic, use of the positivism philosophy
is a selected because it facilitates investigator to gather, evaluate and used quantitative data
(Zoltners and et. al., 2021). Selection of positivisms philosophy is also suitable and appropriate
as it provide a more systematic and practical way of investigation thus, like interpretivisim
philosophy it not takes much time.
Research approach: Implication of effective research approach is needed for better
collection and analysis of collected which comprises of two essential approaches of the research
i.e. inductive and deductive. Utilisation of the deductive approach is useful and suitable for
current study as it helps in evaluating of quantitative data effectively and also in line with the
positivisms philosophy that ensures scanning of numeric facts in less time period (Utomo,
Indiyati and Ramantoko, 2021).
Research strategy: There are various types of research strategies i.e. survey, case study,
experimental, interview, observation, action research and so on. In accordance with the nature
and need of current topic, use of survey is seemed most appropriate and useful research strategy.
The main purpose and reason behind making the selection and use of survey as a research
strategy comprises of the fact that it helps in gathering of reliable and numerical data within
minimum time as it supports use of questionnaire for collection of data from larger number of
participants in minimum time period.
Research choice: This section of research methodology facilitates and provide entire base
and framework for investigation which comprises of selection of methodology from two types
i.e. qualitative and quantitative. For conducting research over the theme of talent management,
quantitative is a chosen for the current research strategy. The reason behind choice of
quantitative method is based on the fact that as compared to the qualitative research, quantitative
4
It forms out a vital and important part of every investigation which comprises of the process
that has been applied by the researcher for gathering accurate information or data about the topic.
There are various effective types of methodologies that can be used and adopted by the
researcher a description of which is provided below in context of the talent management.
Research philosophy: This facilitates and ensures a plan of acquiring knowledge about a
specific topic. There are two main types and form of research philosophies i.e. positivism and
interpretivisim. In accordance to the nature of the existing topic, use of the positivism philosophy
is a selected because it facilitates investigator to gather, evaluate and used quantitative data
(Zoltners and et. al., 2021). Selection of positivisms philosophy is also suitable and appropriate
as it provide a more systematic and practical way of investigation thus, like interpretivisim
philosophy it not takes much time.
Research approach: Implication of effective research approach is needed for better
collection and analysis of collected which comprises of two essential approaches of the research
i.e. inductive and deductive. Utilisation of the deductive approach is useful and suitable for
current study as it helps in evaluating of quantitative data effectively and also in line with the
positivisms philosophy that ensures scanning of numeric facts in less time period (Utomo,
Indiyati and Ramantoko, 2021).
Research strategy: There are various types of research strategies i.e. survey, case study,
experimental, interview, observation, action research and so on. In accordance with the nature
and need of current topic, use of survey is seemed most appropriate and useful research strategy.
The main purpose and reason behind making the selection and use of survey as a research
strategy comprises of the fact that it helps in gathering of reliable and numerical data within
minimum time as it supports use of questionnaire for collection of data from larger number of
participants in minimum time period.
Research choice: This section of research methodology facilitates and provide entire base
and framework for investigation which comprises of selection of methodology from two types
i.e. qualitative and quantitative. For conducting research over the theme of talent management,
quantitative is a chosen for the current research strategy. The reason behind choice of
quantitative method is based on the fact that as compared to the qualitative research, quantitative
4
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research is time and cost effective as well as provides valid outcomes as it comprises of
gathering of numeric facts (Xu and Shen, 2021).
Data collection: There are two effective sources of collecting data i.e. primary and
secondary. Both sources of data collection are useful within a current research. In order to collect
primary information, questionnaire is going to using because it helps in getting of reliable results.
For collecting secondary information, there are various sources that are gathered for literature
review. These are articles, books, magazines, publication research and many more.
Research instruments: For carrying out current study, questionnaire is a chosen research
instrument which comprises of set questions related with a specific topic for easy collection of
data (Bresciani and et. al., 2021). For this, 35 employees of Morrisons are selected randomly.
Use of following questionnaire has been made for collection of primary data from the selected
participants which has been provided below:
Questionnaire
Q1) Talent management is a vital concept for the improved success and performance of an
organisation, do you having any underdoing and implication about this concept?
a) Yes
b) No
Q2) What are the main effectiveness and importance of the conception of talent
management within the Morrison?
a) Attract and retain talented candidates
b) Create improved employer brand
c) Higher level of business performance
d) Improved competitive edge
Q3) Are you tend to be agree with the fact that some challenges are also there which are
associated with management of talent?
a) Agree strongly
b) Agree
c) Disagree Strongly
d) Disagree
e) NA
Q4) Which one is seemed to be most major challenge that is faced by Morrison during
5
gathering of numeric facts (Xu and Shen, 2021).
Data collection: There are two effective sources of collecting data i.e. primary and
secondary. Both sources of data collection are useful within a current research. In order to collect
primary information, questionnaire is going to using because it helps in getting of reliable results.
For collecting secondary information, there are various sources that are gathered for literature
review. These are articles, books, magazines, publication research and many more.
Research instruments: For carrying out current study, questionnaire is a chosen research
instrument which comprises of set questions related with a specific topic for easy collection of
data (Bresciani and et. al., 2021). For this, 35 employees of Morrisons are selected randomly.
Use of following questionnaire has been made for collection of primary data from the selected
participants which has been provided below:
Questionnaire
Q1) Talent management is a vital concept for the improved success and performance of an
organisation, do you having any underdoing and implication about this concept?
a) Yes
b) No
Q2) What are the main effectiveness and importance of the conception of talent
management within the Morrison?
a) Attract and retain talented candidates
b) Create improved employer brand
c) Higher level of business performance
d) Improved competitive edge
Q3) Are you tend to be agree with the fact that some challenges are also there which are
associated with management of talent?
a) Agree strongly
b) Agree
c) Disagree Strongly
d) Disagree
e) NA
Q4) Which one is seemed to be most major challenge that is faced by Morrison during
5
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managing talent at its place of operation?
a) Issue of High employee Turnover
b) Lack of strategic alignment
c) Higher cost of training and management
d) Poor Hiring strategy
Q5) As per your opinion, which are the basic practices and strategies that are used and
adopted by Morrisons to ensure improved talent management?
a) Training and learning programmes
b) Participative leadership
c) Use of smart technology
d) Rewards and incentives
Q6) How overall result and outcome of talent management is being seen on the success and
performance level of Morrisons?
a) Optimistic
b) Pessimistic
c) No result
Q7) Any further suggestion for Morrisons to have better managing of talent?
Sampling- With respect to current study, use of random method of sampling has been
made for selection of 35 participants from the employees of the Morrisons.
Ethical consideration- While conducting an investigation many ethical considerations are
needed to be meet and fulfilled by the researcher to ensure the authenticity and reliability of the
collected facts. Thus, implication of BERA code of ethics has been within current study along
with provisions of data protection act to maintain the privacy and safety of collected information.
Data Analysis
It is basically comprising of a process of inspecting, transforming, cleansing and exhibiting
the collected raw data into useful and meaningful information with the goal of discovering and
coming out with informing conclusion along with supporting effective decision making. Use of
frequency table is made within current study to ensure more systematic and clear analysis and
presentation of collected raw data in tabular form.
6
a) Issue of High employee Turnover
b) Lack of strategic alignment
c) Higher cost of training and management
d) Poor Hiring strategy
Q5) As per your opinion, which are the basic practices and strategies that are used and
adopted by Morrisons to ensure improved talent management?
a) Training and learning programmes
b) Participative leadership
c) Use of smart technology
d) Rewards and incentives
Q6) How overall result and outcome of talent management is being seen on the success and
performance level of Morrisons?
a) Optimistic
b) Pessimistic
c) No result
Q7) Any further suggestion for Morrisons to have better managing of talent?
Sampling- With respect to current study, use of random method of sampling has been
made for selection of 35 participants from the employees of the Morrisons.
Ethical consideration- While conducting an investigation many ethical considerations are
needed to be meet and fulfilled by the researcher to ensure the authenticity and reliability of the
collected facts. Thus, implication of BERA code of ethics has been within current study along
with provisions of data protection act to maintain the privacy and safety of collected information.
Data Analysis
It is basically comprising of a process of inspecting, transforming, cleansing and exhibiting
the collected raw data into useful and meaningful information with the goal of discovering and
coming out with informing conclusion along with supporting effective decision making. Use of
frequency table is made within current study to ensure more systematic and clear analysis and
presentation of collected raw data in tabular form.
6

Q1) Talent management is a vital concept for the improved success
and performance of an organisation, do you having any underdoing
and implication about this concept?
Frequency
a) Yes 34
b) No 1
Q2) What are the main effectiveness and importance of the
conception of talent management within the Morrison?
Frequency
a) Attract and retain talented candidates 11
b) Create improved employer brand 8
c) Higher level of business performance 7
d) Improved competitive edge 9
Q3) Are you tend to be agree with the fact that some challenges are
also there which are associated with management of talent?
Frequency
a) Agree strongly 12
b) Agree 18
c) Disagree Strongly 2
d) Disagree 1
e) NA 2
Q4) Which one is seemed to be most major challenge that is faced by
Morrison during managing talent at its place of operation?
Frequency
a) Issue of High employee Turnover 11
b) Lack of strategic alignment 8
c) Higher cost of training and management 7
d) Poor Hiring strategy 9
Q5) As per your opinion, which are the basic practices and strategies
that are used and adopted by Morrisons to ensure improved talent
management?
Frequency
a) Training and learning programmes 11
b) Participative leadership 7
c) Use of smart technology 8
d) Rewards and incentives 9
7
and performance of an organisation, do you having any underdoing
and implication about this concept?
Frequency
a) Yes 34
b) No 1
Q2) What are the main effectiveness and importance of the
conception of talent management within the Morrison?
Frequency
a) Attract and retain talented candidates 11
b) Create improved employer brand 8
c) Higher level of business performance 7
d) Improved competitive edge 9
Q3) Are you tend to be agree with the fact that some challenges are
also there which are associated with management of talent?
Frequency
a) Agree strongly 12
b) Agree 18
c) Disagree Strongly 2
d) Disagree 1
e) NA 2
Q4) Which one is seemed to be most major challenge that is faced by
Morrison during managing talent at its place of operation?
Frequency
a) Issue of High employee Turnover 11
b) Lack of strategic alignment 8
c) Higher cost of training and management 7
d) Poor Hiring strategy 9
Q5) As per your opinion, which are the basic practices and strategies
that are used and adopted by Morrisons to ensure improved talent
management?
Frequency
a) Training and learning programmes 11
b) Participative leadership 7
c) Use of smart technology 8
d) Rewards and incentives 9
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Q6) How overall result and outcome of talent management is being
seen on the success and performance level of Morrisons?
Frequency
a) Optimistic 32
b) Pessimistic 2
c) No result 1
Research Findings
Interpretation and discussion on the collected data and research findings has been provided
as below along with its effective presentation with the help of statistical chart to support
improved understanding and better decision making.
Theme 1: Concept of Talent management
Q1) Talent management is a vital concept for the improved success
and performance of an organisation, do you having any underdoing
and implication about this concept?
Frequency
a) Yes 34
b) No 1
Interpretation
8
seen on the success and performance level of Morrisons?
Frequency
a) Optimistic 32
b) Pessimistic 2
c) No result 1
Research Findings
Interpretation and discussion on the collected data and research findings has been provided
as below along with its effective presentation with the help of statistical chart to support
improved understanding and better decision making.
Theme 1: Concept of Talent management
Q1) Talent management is a vital concept for the improved success
and performance of an organisation, do you having any underdoing
and implication about this concept?
Frequency
a) Yes 34
b) No 1
Interpretation
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The above graph is presenting that 34 participants tend to have perception about talent
management concept which is a vital concept for the improved success and performance of an
organisation whereas only 1 respondent was unaware of this vital concept.
Theme 2: Effectiveness of talent management
Q2) What are the main effectiveness and importance of the
conception of talent management within the Morrison?
Frequency
a) Attract and retain talented candidates 11
b) Create improved employer brand 8
c) Higher level of business performance 7
d) Improved competitive edge 9
Interpretation
It has been find out during current investigation that Attract and retain talented candidates
is the main effectiveness and importance of the conception of talent management within the
Morrison as per the view point of 11 participants whereas 8 favoured Create improved employer
brand. Along with this, other 7 respondents have seemed to be have an opinion that main
effectiveness and importance of the conception of talent management within the Morrison is
leading higher level of business performance while the remaining 9 participants supported
improved competitive edge.
9
management concept which is a vital concept for the improved success and performance of an
organisation whereas only 1 respondent was unaware of this vital concept.
Theme 2: Effectiveness of talent management
Q2) What are the main effectiveness and importance of the
conception of talent management within the Morrison?
Frequency
a) Attract and retain talented candidates 11
b) Create improved employer brand 8
c) Higher level of business performance 7
d) Improved competitive edge 9
Interpretation
It has been find out during current investigation that Attract and retain talented candidates
is the main effectiveness and importance of the conception of talent management within the
Morrison as per the view point of 11 participants whereas 8 favoured Create improved employer
brand. Along with this, other 7 respondents have seemed to be have an opinion that main
effectiveness and importance of the conception of talent management within the Morrison is
leading higher level of business performance while the remaining 9 participants supported
improved competitive edge.
9

Theme 3: Some challenges are also there which are associated with management of talent
Q3) Are you tend to be agree with the fact that some challenges are
also there which are associated with management of talent?
Frequency
a) Agree strongly 12
b) Agree 18
c) Disagree Strongly 2
d) Disagree 1
e) NA 2
Interpretation
12 participants were strongly agreeing on the fact that some challenges are also there
which are associated with management of talent while 18 were agree along with 2 other who
tend to be strongly disagree while 1 were disagree along with the remaining 2 who supported
neither agreed nor disagreed for above written fact.
Theme 4: Major challenge that is faced by Morrison during managing talent at its place of
operation
Q4) Which one is seemed to be most major challenge that is faced by
Morrison during managing talent at its place of operation?
Frequency
a) Issue of High employee Turnover 11
10
Q3) Are you tend to be agree with the fact that some challenges are
also there which are associated with management of talent?
Frequency
a) Agree strongly 12
b) Agree 18
c) Disagree Strongly 2
d) Disagree 1
e) NA 2
Interpretation
12 participants were strongly agreeing on the fact that some challenges are also there
which are associated with management of talent while 18 were agree along with 2 other who
tend to be strongly disagree while 1 were disagree along with the remaining 2 who supported
neither agreed nor disagreed for above written fact.
Theme 4: Major challenge that is faced by Morrison during managing talent at its place of
operation
Q4) Which one is seemed to be most major challenge that is faced by
Morrison during managing talent at its place of operation?
Frequency
a) Issue of High employee Turnover 11
10
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