Research Skills Report: Analyzing Tesco Using Social Cognitive Theory

This report delves into the application of research skills, specifically focusing on the social cognitive theory proposed by Albert Bandura, to analyze the business practices of Tesco Plc. The report examines how the reciprocal interaction of personal factors, environmental influences, and behavior, as defined by the theory, impacts Tesco's operations, employee behavior, and customer satisfaction. It explores the impact of social norms, customer demands, and environmental factors on Tesco's strategies, including the removal of plastic bags and the adoption of new policies. The report further analyzes the role of self-efficacy, behavioral capability, and expectations within the context of Tesco, highlighting how the company can manage employee behavior and customer perception to achieve its business goals. The conclusion emphasizes the significance of social cognitive theory in understanding behavior and its implications for organizational success, particularly in adapting to market changes and maintaining a positive customer experience.

RESEARCH SKILLS
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Table of Contents
INTRODUCTION...........................................................................................................................3
MAIN BODY...................................................................................................................................3
CONCLUSION...............................................................................................................................6
REFERENCES................................................................................................................................7
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INTRODUCTION
A research skill defines the power of searching, locating and evaluating and
organise the current information that is prominent for the specific topic. This essay
report is majorly based on the social cognitive theory that is proposed by the Albert6
Bandura in 1960. It reflects the social terms that is highly emphasis on the intrinsic and
extrinsic social reinforcement of the individual people. Social cognitive theory is
considering the reciprocal interaction of person, environment and behaviour. This essay
study is highly based on the Tesco Plc that is a leading superstore within the global
market. In this company there are around 30000 employees on 3400 stores in UK. The
organisation can highly focus on giving the value to their customers and also target the
all types of customers to gain the high amount of profits and revenues. In this essay
report the behaviour of the individual person are to the reflected that will impact the
organisation work and profits by using the social cognitive theory (Belgiawan and et. al.,
2017).
MAIN BODY
There are several theories are to be considers over the many years for
developing the changes in the course of live of the individual person. In this Social
cognitive theory is high effective because it representing the reciprocal interaction of the
person, environment and the behaviour influences that can majorly emphasis on the
social aspect which includes the internal and external reinforcement within the social
environment. It includes the person experience in related to their behaviour so that their
overall expectations can be easily analysed which represent the engagement of the
people in a specific behaviour so that high task can be attained (Cecco, 2019).
In terms of the Tesco the company is highly focusing on satisfying the demands
of the customers and \also focus on saving the environment by removing the use of
plastic bags. Due to the crisis present within the climate retail company can embarrass
those customers who are not taking their own bags from home due to this they fell
shame. This essay reflects the perception, behaviour, and environment which majorly
affect the company and also the single individual person (Hayes and Tucker, 2018). To
examine the factor manager of the Tesco can focus on using the social cognitive theory
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that can explained below which reflect the reciprocal terms between person,
environmental and behaviour influences :
In reciprocal of personal factor to behaviour it is reflected the interaction
between the affect, action, beliefs, self perception, thought, goals and intentions of the
people which helps in shaping the direction to the behaviour. In terms of Tesco they can
highly focus on the satisfying the customer demands and for this they can implement
the several policies and practices. By removing the many employees from their one
stores and added that jobs from the UK biggest retailer store so that risk of reducing the
profit can be solved. In this every person perception are different from one another to
attain the same behaviour objectives. In this one store within uk can embraces the
customers when they cannot take their poly bags from their homes. Where as their
store is highly focus on encouraging employees by offering the paper bags(Scott and et.
al., 2019). In this Tesco employees can focus on the customer’s demands. In this one
worker can highly focus on offering the good communication to their customers and
confession for their bad behaviour that reflects the pure intention of the employees
towards the customers. In these employees sensory and neural system can majorly
impact the behaviour and this will reflected in the individual capabilities(Champion,
2019).
Further the reciprocal of Environment influence and personal factor reflects the
effective interrelation between the personal features and environmental factors. In this
an individual person beliefs, emotional benefits and cognitive competitiveness are to be
modified due to the society high influence in which they can convey the prominent
information that will reflect the emotional reaction by using social persuasion. In this
Tesco can majorly focus on adopting the change as per the customer demands and
requirements so that they can get the high returns in their long term survival. In this
manager can emphasis on fulfilling their needs by properly stored all type of products at
the stores. In this one employee think it is effective and taking the initiative for attending
the customers very effectively but at the same time other employees can get irritate and
avoid the customers issues at the stores because that employee thinks that buyers will
create a mess at the stores without thinking for the workers(Duggan, 2019). In this due
to the major crises present within the environment many people loose their jobs and due
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to this the several stores are to be closed in this Tesco can focus on providing the
quality products to their customers at their high street store rather then metro stores.
But in this employees are satisfied by working in metro stores because where they get
the high returns. To overcome this issue between the employee and customer relation
that will majorly affect the sales and internal environment of the company manager
adopts the use of social cognitive theory that helps in developing the healthy behaviour
and change the personal factor of an individual into positive manner(Sesmiarni, Ahida
and Hendri, 2020).
This will includes the several components to elaborates this social cognitive theory
so that proficient results are to be reflected within the current marketplace. In this first is
self efficacy in which a person belief is based on the control over and execute their
behaviour on another. In this manager of the Tesco can implement their control on their
employees so that they can accept the changes as per the customer demands and
executed it in their behaviour for this they can get the high motivation to work effectively
(Collins and et. al., 2019). Second factor is the behavioural capability in which manager
of the Tesco can encourage their staff members to perform their task effectively. In this
top authority can focus on employee’s skills and knowledge and so that they can
motivates them as per that. In this employee are working as per their own skill and
action so that there behaviour is too reflected. As per the case study one employee of
the Tesco shows that it is the boring job because in this they can pretend that a
company employee is happily talk to their customers even when they are not. In this
changes can be done with proper understanding the skill and understanding of
individual employees so that goals can be attained on time frame. Further in next term
the expectations are to be included in which Tesco can focus on gaining the outcomes
due to the changes within the behaviour of an individual employees. In this it reflected
that the positive behaviour of the customers and employees helps in gaining the positive
results to the company on the other hand if employees and customers cannot corporate
one another then the goals of the company will be majorly affected in major losses
(Cabral and Dhar, 2019). In these employees good behaviour helps in influencing the
environment in positive manner towards the changes occur within the marketplace.
After examine the results of changes in behaviour in the employees due to the major
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changes occur within the society related to following the customer trends company
considers the self control factor in which each and every employees can regulate and
monitor their behaviour on timely basis at the time of attending customers in the major
crises occur within the high street. This will helps the Tesco to lead the market even in
the major complexities present within the marketplace. In this the employees whose
behaviour are to be observed negative in context of attending the customers those
employees are to be punished and those who attend the customers very well are getting
recognised and rewarded within the working environment so that company will gain the
revenues in term of longer sustainability (Hockenbury, Nolan, 2018).
It is highly interpreted that the social cognitive theory is very prominent to analyse
the person behaviour, environment and personal factor so that they can accept the
changes effectively and efficiently. This theory is very effective for the Tesco Plc
manager to accept the change and analyse the behaviour of individual employees
regarding the customer perception. It also helps in analysing the employees by using
the personal factors due to this they can approapietly analyse their behaviour at internal
and external environment.
CONCLUSION
From the above report it is to be concluded that the social cognitive theory is very
helpful to acknowledging the behaviour and environment in a reciprocal way. It reflected
for the Tesco to gain the high profitable results in satisfying the customer demands. It
elucidates the three terms that are personal factor, environmental influences and
behaviour that all are beneficial to engage a person within a specific task. This theory
helps in giving the proficient results and also helps to understand the effectiveness of
the theory.
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REFERENCES
Books and Journals
Belgiawan, P.F., Schmöcker, J.D., Abou-Zeid, M., Walker, J., Fujii, S., 2017. Modelling
social norms: Case study of students’ car purchase intentions. Travel Behaviour
and Society, 7, pp.12–25
Cabral, C. and Dhar, R.L., 2019. Skill development research in India: a systematic
literature review and future research agenda. Benchmarking: An International
Journal.
Cecco, L., 2019. Grocery store urges customers to rethink plastic with embarrassing
bags. The Guardian.
https://www.theguardian.com/world/2019/jun/11/vancouver-east-west-market-
plastic-bags-shaming-customers Accessed 10 July 2019
Champion, T.D., 2019. Development and Validation of a Discipline-Independent
Research Product Rubric Alligned with the Research Skill Development
Framework.
Collins, E. I.M., Thomas J. M., Robinson, E., Aveyard, P., Jebb, S.A., Herman, C.P.,
Higgs, S., 2019. Two observational studies examining the effect of a social
norm and a health message on the purchase of vegetables in student canteen
settings. Appetite, 132, pp.122–130
Duggan, E., 2019. Disseminating Cultural Neuropsychology Research: Five Key
Recommendations for Skill Development. Archives of Clinical
Neuropsychology, 34(7), pp.1297-1297.
Hayes, S. and Tucker, H., 2018. Qualitative research skill training: Learning
ethnography in the field. In Asian Qualitative Research in Tourism (pp. 139-151).
Springer, Singapore.
Hockenbury, S. E., Nolan, S., 2018. Psychology. 8th ed. New York: Worth Publishers
(p. 420 only)
Scott, J.T. and et. al., 2019. Bridging the research–policy divide: Pathways to
engagement and skill development. American Journal of Orthopsychiatry. 89(4).
p.434.
Sesmiarni, Z., Ahida, R. and Hendri, N., 2020. The Analysis of Learning Skill in Relation
to Students Grade Point Average. Talent Development & Excellence. 12.
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