Menu Design: Recipe Development, Customer Needs, & Launching Concepts
VerifiedAdded on 2023/03/20
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Report
AI Summary
This report focuses on menu design and its critical role in the hospitality industry, emphasizing the inclusion of recipe developments in menus to inform customers and influence work performance. It covers the importance of a well-designed menu, detailing how to incorporate essential information and attract customers through effective communication. The report also addresses the strategic planning of new food services, highlighting the significance of understanding customer needs through primary and secondary research. It explores the development of new food concepts within restaurant settings, suggesting methods for gathering customer feedback, especially from younger diners. Furthermore, the report provides recommendations for launching new products, including marketing strategies, offers, and performance reviews, along with suggestions for improvements based on practical examinations and customer feedback, supported by references from academic journals and books.
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