Career in Retail: Trends, Skills, and Managerial Role Evaluation

This report provides an analysis of career options in the retail industry, focusing on the skills and knowledge required for managerial roles. It begins with an introduction highlighting the growth potential and opportunities within the retail sector, emphasizing the importance of customer satisfaction and technological integration. The report then delves into the general trends affecting the industry, such as globalization, the increasing role of technology, and the demand for customized products. It identifies essential skills for retail professionals, including communication, data analysis, research, marketing, and adaptability to changing consumer preferences. The evaluation section assesses the suitability of a managerial role based on the author's skills and abilities, emphasizing the importance of effective management in achieving organizational objectives. The report concludes by referencing relevant sources and providing an appendix for additional information.

Career Viewpoint

TABLE OF CONTENT
INTRODUCTION...........................................................................................................................4
ANALYSIS AND APPLICATION.................................................................................................4
General trends affecting retail industry.......................................................................................4
Skills and knowledge required.....................................................................................................5
EVALUATION...............................................................................................................................6
REFERENCES................................................................................................................................8
APPENDIX......................................................................................................................................9
INTRODUCTION
This report analyses what are the various career options for an individual after
completion of studies, graduation at college levels. Report explains retail industry sectors as one
of the best place where company have huge growth potentiality factors, productive knowledge

gain which helps person in further professional development of life. Report discusses skills,
areas of expertise needed to have while looking forward to job role of manager, which will
enable to succeed in future progression periods. The report evaluates various dynamic
potentialities which needs to be possessed for reaching high benchmarks of career , preferences
for job role of manager an d the various paradigms which top management and HR executives
look forward in person while choosing optimum. Retail industry is highly functional where
companies are relatively grown where customers desires, preferences attainment are highly
important to gain success in the field (Doyle, 2019).
ANALYSIS AND APPLICATION
General trends affecting retail industry
My choice for making professional career in retail industry is affected by significant
changes. One of such change is globalisation and increasing role of technology in retail sector.
Most of the successful organisations in retail industry are undergoing into complete
transformation based on digital technology. It will also affect my goals for professional
development. Since most of the job roles in retail industry demands for sound knowledge of
social media, communication skills and technology I will also require to develop my skills
accordingly. Another popular trend which is becoming an integral part of the retail industry is
that most of the customers in this segment are demanding for customized products and quick
access to services. Thus for achieving success in retail it is also mandatory for me to enhance my
capabilities to understand consumers and their specific needs (Pantano and Vannucci 2019).
The professional in retail industry must be ready to accept changes along with good
communication skills. One trend which has completely changed the retail industry processes is
globalisation. Due to multinational companies most of the retailers face fierce competition in the
market. Thus for long term sustainability and success it is required to adopt good quality,
expertise and innovation so that an individual or an organisation can gain competitive advantage.
With increasing competition along with quality and innovations it is also one of the priorities for
retailers to give priority to environmental and economic sustainability. Thus leading service
providers and emerging professionals in retail industry are not only seeking innovations but are
also emphasising resource management, quality control and project management techniques.

Instead of adopting traditional methods or techniques of business processes organisations and
professionals in retail sector are adopting modern solutions such as digital technology and
operational management principles along with Omni channel marketing concept (Ro., Balaji and
Nguyen, 2020).
Retail industry has high potentiality of growth and development which will enhance my
career parameters on various scenarios relatively. While working towards gaining job in retail
industry i will look forward to the post of manager, where i can use my leadership skills variably
and develop dynamic working talents in various fields. The post of manger will gain me insights
on building flexibility and time management skills to take quick decisions on time within the
targeted periods, with interpersonal skills as part of training programs for employees i will able
to guide my teams efficiently .Retail industry has various paradigms of development for personal
growth, career advancement and yielding advance knowledge which will promote me in my
professional life. Retail companies all over world have huge opportunities of growth in the
competitive world, where innovation and creativity makes procedures highly effective. The
relative growth and research breakthrough will help me in gaining new insights of technology,
innovation within technology departments. Retail companies not only hold high functional
attributes of productive efficiency, while working as manager i will be able to gain strong
practical knowledge on various fields (Giri, Thomassey, and Zeng, 2019).
Skills and knowledge required
While applying for job at manger in retail industry where companies are highly
competitive in growth factors, the skills i must hold are interpersonal communication skills,
which will benefit me establishing strong standards of communication within all departments and
within my team members. Further i look forwards to gain numeracy skills for analyzing data and
graphics received from various sources, which will help me in strong decisions within internal
and extern al environment. Research and analysis skills is another important component which is
highly important to work in retail company industry, as the continuous evolving nature
pressurises managers to build innovation with creativity factor to gain customers satisfaction
among all products and services. Another skill is of marketing decisions which enable companies
to gain strength based on latest trends and campaigns must be held with detailed research factor,
keen energy must drive company towards high growth parameter. These skills will enable me in

gaining competency in my role as manager in retail company, as there is high competition among
job vacancies as skills and talents among individuals to cope up with the changing environment
are the main criteria which top management is looking forward (Sousa and Rocha, 2019).
The top 2 areas of knowledge and expertise are marketing and promotions which are
highly important to cultivate within retail company , in industry where trends and preferences of
customers are highly dynamic, evolving with the world fashion trends. While working as
manager, i will look forward to bring new innovation in marketing the products and services,
promote my company goals with large focus on using websites, data metrics to gain customer
parameters which will further help me in gaining high profitable goals. Expertise in these areas
will determine my performance in my job role as manger as the sole responsibility to lead
company main decisions are under manager, who develops further actions and activities in all
groups. Retail industry job will help me further, in getting strong position at my career where i
will be able to gain practical insights on various companies who are operating currently in world.
EVALUATION
According to my different skills, abilities and knowledge, currently manager is the most
appropriate job role to me within retail industry. Currently I have those all qualities which a
manager has required in their job role. I believes that, I can easily manage different things this
industry. I really want become a successful manager within retail industry. A manager of this
industry always need to put their huge efforts in their daily operations to systematically manage
each and every thing. In this situation, I’m enables to put my huge efforts in the terms of
managing different things properly. Currently the retail industry has gained the largest market
share in all over the world (Karttunen, 2018). It means, this industry has very large scope. A
manager of common retail company is also always need to give command and direction to many
employees. That’s why a manager needs be more and more active in its job role to properly
manage people within daily operations. Currently I have many skills, abilities and knowledge
which will support to well perform in the job role of manager in retail industry. For example;
communications skills, decision-making skills, problem-solving abilities, conflict management
abilities, time management skills and technical knowledge etc. These all skills and knowledge
are enough to me for becoming a successful manager within retail industry.

Currently effective interaction values are too necessary for building productive
relationship between company and customers. On the other side, these values are important in
improving employee relations as well. my existing interaction values are very effective, because
I’m able to impress different people with the support of my productive interaction values. I
prefer this job role of those all people who has many management skills and abilities. According
to my knowledge, those people are highly need to make career in management field who has
extra-ordinary management abilities and skills (Wu, Rivas and Chen, 2019). I continuously am
putting huge efforts for more developing my different abilities. It is really necessary task to me,
because effective well-developed management skills will support to easily manage different
situations and conditions within retail industry.
A manager is playing great role in this particular industry from many years, in which this
is not a new job role within this industry. A retail company or business can’t achieve its decided
objectives on time without a manager. Currently each retail organisation is giving higher priority
to only that candidate in their hiring processes who has effective management skills. In this
situation, these organisations will definitely hire me, because I have very effective abilities, skills
and knowledge. I am sure that I will properly manage different things within this industry
because of extra-ordinary managerial qualities. I have one another productive quality that, I
never stop learning new things. I always like to learn different things for my personal and
professional development. There is personal development is too necessary for performing well in
the job role of a manager. I believe that my these all existing management skills and abilities will
help me to effectively manage different things within the retail industry

REFERENCES
Books and Journals
Doyle, S., 2019. Professional learning in the everyday provision of self-management support:
situated knowledge and the problem with generic skills development. Health
Education in Practice: Journal of Research for Professional Learning. 2(2).
Giri, C., Thomassey, S. and Zeng, X., 2019. Customer analytics in fashion retail industry.
In Functional Textiles and Clothing (pp. 349-361). Springer, Singapore.
Karttunen, E., 2018. Purchasing and supply management skills revisited: an extensive literature
review. Benchmarking: An International Journal.
Pantano, E. and Vannucci, V., 2019. Who is innovating? An exploratory research of digital
technologies diffusion in retail industry. Journal of Retailing and Consumer
Services. 49.pp.297-304.
Powell, L. J. and McGrath, S., 2019. Skills for human development: Transforming vocational
education and training. Routledge.
Roy, S. K., Balaji, M. S. and Nguyen, B., 2020. Consumer-computer interaction and in-store
smart technology (IST) in the retail industry: the role of motivation,
opportunity, and ability. Journal of Marketing Management, pp.1-35.
Sousa, M. J. and Rocha, Á., 2019. Skills for disruptive digital business. Journal of Business
Research. 94. pp.257-263.

Wu, W.Y., Rivas, A.A. and Chen, Y.C., 2019. The role of team reflexivity as a mediator between
project management skills, task familiarity, procedural justice, and product
performance. Journal of Management & Organization. 25(6). pp.876-895.
APPENDIX