In-Depth Review: Will Mulcaster's Three Strategic Frameworks (2008)

This article review focuses on Will Mulcaster's 'Three Strategic Frameworks,' published in the Business Strategy Series (2008). The article introduces and analyzes three key strategic frameworks: opposing forces, managing forces, and competitive advantage, highlighting their roles in organizational decision-making. The review identifies the objectives of the paper, including understanding strategy, identifying strategic tools, and applying these tools effectively. It delves into the literature review, explaining each force and its implications for businesses. The methodology is described as descriptive, incorporating both primary and secondary research. Key findings emphasize the importance of strategy formulation and execution, and the conclusion reiterates the significance of these forces in enhancing organizational efficiency and competitive advantage. Desklib offers a wealth of similar solved assignments and study resources for students.

ARTICLE
REVIEW

TITLE, AUTHOR NAME AND
PUBLICATION
• Title- Three strategic frameworks
• Author Name- Will Mulcaster
• Year of Publication- (2008)
• Publication and Date of Issue- "Business Strategy Series, Vol. 10 Issue: 1, pp.68-75, https://
doi.org/10.1108/17515630910937814

INTRODUCTION
• Analysis of the three major frameworks namely opposing forces, managing forces and
competitive advantage which plays a major role in managing the activities in the firm
• These three forces play vital role in the decision-making approach of the organization
effectively
• The competitive advantage will be inclusive of the differentiation strategy which will be
beneficial in becoming better than the other competitors

OBJECTIVES
The objectives of the paper could be identified as follows:
Understanding the meaning of strategy
Identification and analysis of certain crucial strategic tools
Understanding the overall application of tools for the organization.

PURPOSE
• The primary objective of the given paper was to present and analyze the three forces as
presented by the author on the subject of Business Management.
• During his tenure as a lecturer, the author had presented a set of three different frameworks
with respect to the formation of the decision making as well as implementing the different
decisions as well.
• Hence, in the paper, he aimed to apply his knowledge.

LITERATURE REVIEW
Opposing Forces
• It is related to the problem-solving aspects which are being faced by the different organizations
• It will furthermore add value to the different products and services which are being sold to the
customers
• The companies try to use the aggressive pricing strategy which helps them in raising the sales
and profitability of the organization
• However, on the other hand the major issue faced by the force is that the different competitors
can react in a negative manner due to the loss of share and stock in the market

CONTD….
Managing forces
• It helps in improving the overall scenario by managing the different products while they enter
the new market in the foreign country
• It is essential in setting a new vision and it helps in setting the overall growth aspect for the
company
• Furthermore, the major motive of the force is to provide the different opportunities for the
company to communicate the vision properly

CONTD…
Competitive Advantage
• The competitive advantage is inclusive of the differentiation strategy that will be helpful in
managing the overall success of the firm
• With the help of the differentiation strategy, it will help the companies to understand their
strong points and it will help them in competing with the other competitors in the market
• The competitive advantage plays vital role, however it will improve the overall brand image of
the company

METHODOLOGY
• The manner in which the research paper is written and planned is known as the methodology of
the paper.
• With respect to this, it can be stated that the style of the paper can be essentially described as
descriptive in nature.
• The author has applied his experience and learnings in the paper.

CONTD…
• The paper has been written in a narrative format.
• Here the author has described the three different forces and these have been followed by the
description of the same.
• The three different forces which have been described in the paper can be stated to be Opposing
forces, Managing forces and the Competitive advantage.

CONTD…
• After his study, the author has presented an analysis of the journals and articles through which
he gained an inspiration and combined this analysis with an industry experience which helped
him to develop these tools.
• The methodology can be stated to be a mixed research style comprising of both primary and
secondary research style which is the most suitable style for a descriptive paper.

STRATEGIC FORCES
Opposing Forces
Managing Forces
Competitive
Advantage