Analyzing the Role of E-Business Adoption in Organizations

This essay provides a comprehensive analysis of the role of e-business adoption in modern organizations. It delves into the core concepts of e-business, including its definition, trends like crowdsourcing and mobile commerce, and positive aspects such as market reach and cost reduction. The essay also addresses the negative aspects, such as security concerns and the limitations in certain sectors. Furthermore, it examines how e-business creates value in different industries, with discussions on value-drivers models and the adoption of e-commerce among SMEs in various regions. The essay highlights the competition between e-commerce and traditional retail, emphasizing the need for businesses to adapt and embrace e-business for sustainability and growth. It concludes by summarizing the advantages and disadvantages of e-business adoption, emphasizing its importance in the digital age and its potential to enhance organizational value and competitiveness. The essay incorporates evidence from various research papers to support its arguments, providing a well-rounded view of e-business adoption and its implications.

Running head: ROLE OF E-BUSINESS ADOPTIONIN THE ORGANIZATION
Role of E-Business Adoption in the Organization
Name of the Student
Name of the University
Author Note

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Essay Topic
Role of E-Business Technology Adoption in the Organization
Introduction
This paper is introduced to throw light on the ‘role of adopting e-business and leaving
behind the traditional method’. With the passage of time, technology has been evolving with
high rate of speed and people are becoming more reliable on the digital world make loyal
customers of the organization. Almost every individual is connected to the internet, which
gives a great platform of large number of the audiences. Every industry needs large
population of audience where the products and services could be introduced to them and
aware them about the products. E-business provides that platform for the industries and the
organization and offers a chance to reach at the top. E-business is an electronic business,
which is a process of doing business on the internet, which includes buying and selling
products, goods, services and supplies. This includes managing production control, servicing
customers, and collaborating partners, processing payments, running automated employees
service, information sharing and many more activities.
Essay Map
This essay will discuss the following objectives:
1. Specialty of e-business
2. IT adoption in Organization
3. Data analysis

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Topic Sentence 1: Specialty of e-business
E-business can be the best way to replace traditional business methods in order to
reduce the costs of products and enhancing shoulder to shoulder with the technology. E-
business is not as simple as it seems, even though once adopting e-business it could improve
the performance of the organization (Chen & Holsapple, 2013). For efficient adoption of e-
business, following are the objectives, which should be considered before the adoption:
E-Business trends
Crowdsourcing: e-business provides technologies that allow common people instead
of the employees to modify, create, and monitor the development of the services and the
products (Saxtone & Kishore, 2013). Examples of crowdsourcing value are Facebook,
Youtube, eBay, Twitter and many more.
Mobile Commerce: this can be categorized into two groups, mobile computing and
mobile commerce. Mobile computing is a technology to operate information and software
from distant location via connecting to the internet wirelessly (Falk & Hagsten, 2015).
Virtual Goods: Virtual goods are the goods and accessories bought from the online
community like music, clothes, toys, e-cards, and other objects.
Figure 1: Global online game market

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(Source: Gaming market)
Long-Tail Economics: Chris Anderson first offered this trend by explaining the e-
commerce profitability by using sales curve. E-business has the ability to carry huge a
amounts of “niche” inventory that could be sold only couple of times in a year where as
offline stores or businesses carry limited amount of popular inventory only (Zhang, Williams
& Polychronakis, 2012).
Positive aspects of e-business
It has strengthen the capabilities and reach of the market with the accessibility of 24-
hour seven day for the products and the services. Eliminate the mediators, which led facility
to the customers of buying products direct from the seller at low prices than it was before in
traditional business. Quicker and easier communication between the buyer and the seller is
another beneficial aspect of e-business. It allows the owner of the business to collect broader
information using researches through CRMs and GDSs technologies (Bordonaba-Juste,
Lucia-Palacios & Polo-Redondo, 2012). It gives opportunity to the business owners to adopt
new business models and increased customer support. Many costing like, postage, stationary,
and travelling charges reduced by using online banking as the payment mode.
Negative aspects of e-business
There are certain disadvantages of E-Business like, there are some sectors where e-
business cannot be growth like groceries and food. Even though nowadays e-commerce is
trying to expand in this sector by providing delivery of the foods ordered online. Maintenance
of e-business is highly costly including security and resources both (Niranjanamurthy et al.,
2013). There are several security concerns also that might affect e-business like data breach
or security breach, which can expose security related information to unauthorized user.

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Evidence
Bordonaba-Juste, V., Lucia-Palacios, L., & Polo-Redondo, Y. (2012). Antecedents and
consequences of e-business adoption for European retailers. Internet Research, 22(5),
532-550.
Chen, L., & Holsapple, C. W. (2013). E-business adoption research: state of the art. Journal
of Electronic Commerce Research, 14(3), 261.
Chen, L., & Holsapple, C. W. (2013). E-business adoption research: state of the art. Journal
of Electronic Commerce Research, 14(3), 261.
Falk, M., & Hagsten, E. (2015). E-commerce trends and impacts across Europe. International
Journal of Production Economics, 170, 357-369.
Niranjanamurthy, M., Kavyashree, N., Jagannath, S., & Chahar, D. (2013). Analysis of e-
commerce and m-commerce: advantages, limitations and security issues.
International Journal of Advanced Research in Computer and Communication
Engineering, 2(6).
Zhang, X., Williams, A., & Polychronakis, Y. E. (2012). A comparison of e-business models
from a value chain perspective. EuroMed Journal of Business, 7(1), 83-101.
Explanation/Analysis
In order to be successful and be ahead in the industry in the market among its
competitors an organization needs to adapt and embrace E commerce and E business.
Adopting e-business is not much simple or easy process as it seems, rather it needs changes
in the business models, business strategies and integrating their business operations with
technology. Implementing e-business will get rid of the intermediary expanses that generally
increase the price of the products. Nowadays an individual can buy a product even at 12:00

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a.m. or any time without moving out by just using smartphone or any other devices, which
have internet access. E-business can provide facility of 24-hour services but it is not available
in the businesses without e-commerce. E-business can be helpful in recording patterns using
data mining and predict the customers’ behavior and choices.
Topic sentence 2: E-business create value in different industry
Value-drivers model can be developed in order to create and enhance the value of e-
business in different industries, which have four factors those are: complementary, novelty,
lock-in and efficiency (Zhang, Williams & Polychronakis, 2012).
Survey on the adoption of e-commerce in the small and medium sized industries (SMEs)
Based on the two evidences of the survey made in UK and Korea it can be stated that
adoption of e-business was successful among the SMEs in Korea, which was based on the
data collected during the survey made in Korea among the SMEs. The empirical evidence
suggested that CEO’s knowledge on the IT/e-business plays a major role for this successful
event of e-business adoption (Lee, 2013). Another study was done by surveying the UK’s
SMEs on the adoption of e-commerce in the businesses. Survey resulted in four clusters of
adoption and after evaluating those clusters, it was found that all the four clusters could
suggest a set of sequential steps or stages, by which the organizations passed during this
innovative adoption of e-business (Ramanathan, Ramanthan & Hsio, 2012).
E-commerce competes with shopping mall and real stores
E-commerce can give competition to shopping malls and real stores as the customers
no longer needed to go out for the shopping or they does not have to move places and places
nowadays to select their choices (lieber & Syverson, 2012). Nowadays everything has been
introduced at the palm of the customers through e-commerce or e-business. Regarding the
future as the technology is evolving so rapidly, the shopping malls and real stores will have to

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change the traditional way of business into e-commerce or e-business (Pozzi, 2013). E-
commerce is almost fulfilling all the needs and demands of the customers and of course, all
the big e-commerce companies want to take over all the retail market area and majority of the
people are moving towards e-commerce makes it more attractive business.
In the future, improve the service quality and safety of e-commerce
Recently data breaches have resulted in the need of more security for the sector that is
being operated online. Trust and privacy is the most important and concerning topic in the
matter of the service quality in e-business. The matter influences the customers that how the
organization is going to keep their information private and secure from unauthorized users.
The services related to the e-business seem to be proper until the user buys the product after
that there should proper feedback conversation between the buyer and the seller (Chu, Lee &
Chao, 2012). Privacy, security and trust are the most serious issue in manner to attract online
potential customers into e-business and retain those customers by giving priority to these
services and possible measures for them.
Evidence
Chu, P. Y., Lee, G. Y., & Chao, Y. (2012). Service quality, customer satisfaction, customer
trust, and loyalty in an e-banking context. Social Behavior and Personality: an
international journal, 40(8), 1271-1283.
Lee, S. (2013). An integrated adoption model for e-books in a mobile environment: Evidence
from South Korea. Telematics and Informatics, 30(2), 165-176.
Lieber, E., & Syverson, C. (2012). Online versus offline competition. Oxford Handbook of
the Digital Economy, 189-223.

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Pozzi, A. (2013). The effect of Internet distribution on brick‐and‐mortar sales. The RAND
Journal of Economics, 44(3), 569-583.
Ramanathan, R., Ramanathan, U., & Hsiao, H. L. (2012). The impact of e-commerce on
England SMEs: Marketing and operations effects. International Journal of
Production Economics, 140(2), 934-943.
Zhang, X., Williams, A., & Polychronakis, Y. E. (2012). A comparison of e-business models
from a value chain perspective. EuroMed Journal of Business, 7(1), 83-101.
Explanation/Analysis
Different industries can create their value by adopting e-business model for their
sustainability and enhancement in the market. Although, every industries must be trying to
adopt e-commerce for the development of their business, which can give a competitive
market but there are certain advantages of the competitive environment in the business. The
list of industries that have adopted e-business or e-commerce is very big, as most of the new
industries are adopting it. Hardwood is the most recent example of Australian industries,
which have adopted the e-business and making good profits in both the senses customers and
finance. Most of the big industries that have covered almost the entire e-business include Ali
Baba, Amazon, Facebook, eBay and many more. Amazon is the top most in the ranking of e-
business with the largest number of customers and spread world widely. Without e-business,
an industry cannot think of such a big market and such large population of the customers.
Conclusion
Based on the above report it can be concluded that in order to compete the market in
this new digital world an industry needs to upgrade their traditional way of business and
adopt e-business for their sustainability and enhancement of the organization. Based on the

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evidences as mentioned above there are certain advantages and disadvantages of this
adoption, where disadvantages can be seen as peanuts and the advantages as the real fruit.
There may be some challenges for the start-up this adoption but as mentioned above many
industries have been profitable using this adoption, as this is the demand of the time to
digitalize every system. This paper also emphasis on how an industry can create value in the
market and among the customers by adopting e-business.

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References:
Bordonaba-Juste, V., Lucia-Palacios, L., & Polo-Redondo, Y. (2012). Antecedents and
consequences of e-business adoption for European retailers. Internet Research, 22(5),
532-550.
Chen, L., & Holsapple, C. W. (2013). E-business adoption research: state of the art. Journal
of Electronic Commerce Research, 14(3), 261.
Chen, L., & Holsapple, C. W. (2013). E-business adoption research: state of the art. Journal
of Electronic Commerce Research, 14(3), 261.
Chu, P. Y., Lee, G. Y., & Chao, Y. (2012). Service quality, customer satisfaction, customer
trust, and loyalty in an e-banking context. Social Behavior and Personality: an
international journal, 40(8), 1271-1283.
Falk, M., & Hagsten, E. (2015). E-commerce trends and impacts across Europe. International
Journal of Production Economics, 170, 357-369.
Lee, S. (2013). An integrated adoption model for e-books in a mobile environment: Evidence
from South Korea. Telematics and Informatics, 30(2), 165-176.
Lieber, E., & Syverson, C. (2012). Online versus offline competition. Oxford Handbook of
the Digital Economy, 189-223.
Niranjanamurthy, M., Kavyashree, N., Jagannath, S., & Chahar, D. (2013). Analysis of e-
commerce and m-commerce: advantages, limitations and security issues.
International Journal of Advanced Research in Computer and Communication
Engineering, 2(6).

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ROLE OF E-BUSINESS IN THE ORGANIZATION
Pozzi, A. (2013). The effect of Internet distribution on brick‐and‐mortar sales. The RAND
Journal of Economics, 44(3), 569-583.
Ramanathan, R., Ramanathan, U., & Hsiao, H. L. (2012). The impact of e-commerce on
England SMEs: Marketing and operations effects. International Journal of
Production Economics, 140(2), 934-943.
Zhang, X., Williams, A., & Polychronakis, Y. E. (2012). A comparison of e-business models
from a value chain perspective. EuroMed Journal of Business, 7(1), 83-101.
Zhang, X., Williams, A., & Polychronakis, Y. E. (2012). A comparison of e-business models
from a value chain perspective. EuroMed Journal of Business, 7(1), 83-101.