This report provides a comprehensive analysis of Rovio Entertainment's international business strategy. It begins with an executive summary highlighting the company's challenges and strategic responses, particularly in the face of copyright infringement and the evolving mobile gaming market. The report then delves into the impact of global megatrends such as robotics, blockchain technology, innovative mobile gaming, and AR/VR on Rovio's strategic position. A detailed SWOT analysis assesses Rovio's strengths, weaknesses, opportunities, and threats. The report further examines the evolution of Rovio's business model canvas over time, evaluating its strengths and weaknesses in achieving a competitive edge. The analysis includes key partners, activities, resources, value propositions, customer segments, relationships, channels, cost structures, and revenue streams. The report concludes by summarizing the strategic adjustments made by Rovio to adapt to the changing global environment and maintain its competitive advantage in the international gaming industry.
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