This report analyzes a business plan for S.A Solar Devices, a company proposing a solar-powered device, from the perspective of a Dragons' Den pitch. It outlines the product idea, emphasizing its uniqueness and target market of individuals aged 18-30, and supports the concept with statistical data highlighting the growing demand for sustainable products. The plan details a £100,000 seed capital investment, allocating funds to rent, equipment, staffing, R&D, and marketing. The report projects manufacturing costs of £200 per unit, with a selling price of £300, aiming for a revenue of £15,000 from the initial 150 units. It concludes that the business plan is viable due to the market demand for sustainable products and the device's multi-functional capabilities. The report references academic works on digital technologies, new venture creation, entrepreneurial imaginativeness, and crowdfunding to support its analysis and recommendations. Desklib provides access to similar solved assignments.