Contemporary Management Issues: Sainsbury's in the COVID-19 Era

This report delves into the contemporary management issues faced by Sainsbury's in the 21st century, with a particular focus on the impact of information and communication technology on workforce management. It critically evaluates Sainsbury's existing policies related to talent acquisition, learning and development, and change management processes in the context of the competitive landscape shaped by COVID-19. Drawing upon contemporary schools of leadership, the report discusses the roles of leaders within Sainsbury's in implementing new initiatives. Furthermore, it provides relevant recommendations for new initiatives that Sainsbury's should adopt to thrive in the new normal, emphasizing the importance of advanced technologies and effective communication strategies for maintaining employee well-being and customer relationships. The analysis highlights the crucial role of management in enhancing work efficiency and productivity, and underscores the significance of policies such as equal opportunity, advertising vacancies, and grievance resolution in fostering a positive employee-employer relationship.

Contemporary
Management Issues in
the 21st Century

Table of Contents
INTRDUCTION..............................................................................................................................3
TASK...............................................................................................................................................3
Using relevant theories and models, critically evaluate the role and impact of information and
communication technology on the management of workforces in organization........................3
Critically evaluate and discuss its existing policies in the context talent acquisition, learning
and development and change management process in order to complete more effectively in
COVID 19 competitive landscape..............................................................................................4
Drawing on contemporary schools of leadership, discuss the roles of leaders of your selected
organization in terms of implementing these new initiatives......................................................5
Make relevant recommendations of new initiatives that this organisation should adopt in order
to survive and thrive in new normal............................................................................................6
CONCLUSION................................................................................................................................7
REFERENCES................................................................................................................................8

INTRDUCTION
Management issues is concerned with those difficulties which is faced by different
categories of workers in many ways during the time of doing the work. That means good
management by top level officers is very essential within organization for enhancing their work
efficiency and productivity at higher rate. With help of effective management organization able
to deliver their best quality service and products to all customer segments according to promised
time. The chosen company is Sainsbury for understanding the management problems in effective
manner (Ariebowo, 2021). The company was established in 1869 by John James Sainsbury and
is headquartered in United Kingdom. This organization is dealing with variety of products such
as home appliances, grocery items and food products. This report will cover relevant models and
theories, critically evaluate the role and impact of information and communication technology on
the management of workforces in organization, Critically evaluate its existing policies in the
context talent acquisition, learning and development and change management process in order to
complete more effectively in COVID 19 competitive landscape. It also cover drawing on
contemporary schools of leadership, discuss the roles of leaders of selected organization in terms
of implementing these new initiatives.
TASK
Using relevant theories and models, critically evaluate the role and impact of information and
communication technology on the management of workforces in organization
In today's time various technologies, software and apps are updating day by day which
leads to enhance the performance of employees at higher rate. The various impact and roles on
information technology within organization are -
Role of information technology on management -
 Effective use of artificial intelligence – It is a advanced programme and software which
is applied by Sainsbury for running their whole organizational functions smoothly. With
help of this technology firm are able to facilitate best product and services to their clients
in fast manner. The other feature of this technology is that workload and stress are easily
easily decreased from the minds of their employees at maximum level. In this way the
positive performance of the employees are easily maintained within company for long
time.

 Analysis and research – Due to the effective use of this technology manager of
company are able to conduct various types of research in quick manner. Due to the use of
these type of program and software automation is highly enhanced for customers and also
for Sainsbury. Due to the good utilization of this technology Sainsbury are able to
understand the various difficulties of their workers and clients effectively. In this way the
solutions are prepared quickly by higher authorities for customers in long term.
Impact of information technology on management -
 Enhancing productivity – Due to the effective utilization updated technology, software
and app Sainbsbury are able to enhance productivity and performance within short
duration. With help of this technology company easily facilitates reliable and meaningful
data to consumers of their new and existing products in time (de las Heras-Rosas and
Herrera, 2021). In this way the strong connectivity or relationship are easily developed
between employee and employer or customer and company for long time.
 Facilitating customer satisfaction – In relation to Sainsbury, management is facilitating
their best products and services to consumers according to the promising time. Then,
definitely desires, wants and trust of the customers are easily increased towards company
product and services for long time. In this way the satisfaction level of consumers
towards the firm for long duration. With help of these type of advanced technology the
queries of various customers are effectively solved in time.
Critically evaluate and discuss its existing policies in the context talent acquisition, learning and
development and change management process in order to complete more effectively in
COVID 19 competitive landscape
Change management – It is defined as an procedure of implementing, planning,
attainability, requesting, determining and analysing changes to a system. In this method the main
motive of organization is to support the traceability and processing of changes to an
interconnected set of elements. The policies which are involved in this method are employment
right act 1996, grievance resolution policy, pay protection policy and redeployment policy. Due
to the use of these type of policy it is necessary for management that they must always provide
decent salary to their workers according to their workers.
Learning and development – It is defined as an training program which is utilized by
company effectively. With help of this training programme overall productivity and self

confidence of the employee’s are easily increased at maximum level within short duration. The
policies which comes in the category of learning and development are making training
accessible, personal scheme, job specific development, professional development etc. With help
of these policies company are able to facilitate effective training to their workers at the time of
COVID situation also. But from these policies making training accessible and professional
development is a effective method for increasing the growth of employee and company within
short duration. This type of development help the employee to increase their potentiality and
ability for handling any type of consumer’s easily.
Talent acquisition – It is basically a process which is used by senior officer or the
manager within company for various aspects. It including on boarding, recruiting, tracking and
interviewing new employees in effective way (Harrison, Galland and Tewdwr-Jones, 2021). The
various policies which comes in the category of talent acquisition are providing equal
opportunity, advertising the vacancy, job description and personal specification, application an
short-listing etc. Due to the proper utilization of these policies during the time of COVID 19,
company are able to hire talented or skilled workers effectively in each locations. In COVID
pandemic management must use effective advertising agencies because with help of this strategy
young generations are easily attracted in large scale for doing job.
Drawing on contemporary schools of leadership, discuss the roles of leaders of your selected
organization in terms of implementing these new initiatives
Providing right direction or guidance – It means it is mandatory for manager as a
leader that manager must provide right guidance to their workers for run their whole functions
smoothly. Because proper guidance is highly essential to employees for conducting their job
responsibilities and roles in effective and systematic way. Due to having clear guidance in their
work best quality service are easily provided to users in long time.
Effective communication – It means when the manager are effective in the form of
leader then definitely the data or informations are passed quickly to all levels of employees
without any delay. Due to having effective communication roles and responsibilities of the
employees are finished in time. Good communication also help to reduce risk in business
activities at high rate.
Maintaining good behaviour – It is a highly essential quality for manger in the form of
leader. Because with help of positive attitude and behaviour manager are able to maintain

friendly relations with their team members (Hendriarto, 2021). Due to this lower level workers
easily done their job role with full interest and passion. In this way the goodwill of the
organization are easily increased at maximum level for long time.
Make relevant recommendations of new initiatives that this organisation should adopt in order to
survive and thrive in new normal
After the analysis of above information effective use of advanced technologies is
suggested to organization. Because with help of these strategies company are able to overcome
or reduce the negative impact of COVID pandemic in their business activities at maximum level.
Because in COVID situation technology is one of the best strategy for increasing the success rate
and economic growth of organization. The other advantage for utilizing technology is that
manager easily monitor the overall performance and work of their team members regularly with
help of video conferencing and meetings. Due to this stress are effectively sustained in the minds
of lower level workers for always facilitating best service to customers in long term. In this way
the positive relationship between company and customer are easily sustained in long term.

CONCLUSION
From the evaluation of above information, it is understood that management workers
plays the crucial role in aspect of increasing their work efficiency and productivity for long
time. Due to the use of various policies effectively within organization company are able to solve
the problems of their employees and customers in quick manner. The policies which are
mentioned in this report are equal opportunity, advertising the vacancy, personal scheme,
grievance resolution policy and others. Due to having effective management system positive
relationship employee and employer are easily sustained for long duration.

REFERENCES
Books and Journals
Ariebowo, T., 2021. Autonomous learning during COVID-19 pandemic: Students’ objectives
and preferences. Journal of Foreign Language Teaching and Learning, 6(1), pp.56-77.
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the university. Journal of Open Innovation: Technology, Market, and Complexity, 7(1),
p.29.
Harrison, J., Galland, D. and Tewdwr-Jones, M., 2021. Regional planning is dead: Long live
planning regional futures. Regional Studies, 55(1), pp.6-18.
Hendriarto, P., 2021. Understanding of the role of digitalization to business model and
innovation: economics and business review studies. Linguistics and Culture
Review, 5(S1), pp.160-173.
Oberthür, S. and Dupont, C., 2021. The European Union’s international climate leadership:
towards a grand climate strategy?. Journal of European Public Policy, 28(7), pp.1095-
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Rymarczyk, J., 2021. The impact of industrial revolution 4.0 on international
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Tcvetkov, P., 2021. Climate policy imbalance in the energy sector: Time to focus on the value of
CO2 utilization. Energies, 14(2), p.411.
Wyatt, B., Leask, A. and Barron, P., 2021. Designing dark tourism experiences: an exploration
of edutainment interpretation at lighter dark visitor attractions. Journal of Heritage
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