Sainsbury's Strategic Analysis: Macro Environment Impact & SWOT

This report provides a comprehensive analysis of Sainsbury's business operations, focusing on the impact of the macro environment and a SWOT analysis. It identifies key political, economic, socio-cultural, technological, environmental, and legal factors influencing Sainsbury's performance. The report highlights Sainsbury's strengths, such as its long history, large workforce, and strong branding, while also acknowledging weaknesses like increasing inflation and intense competition. Opportunities for growth, such as partnerships and self-checkout machines, are explored, along with threats like globalization and competition from Asda and Tesco. The analysis concludes by emphasizing the interconnectedness of internal strengths and weaknesses with external macro factors, illustrating how Sainsbury's has navigated challenges to maintain its position as a leading UK retailer. Desklib offers a range of similar solved assignments and past papers for students.

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References
http://www.j-sainsbury.co.uk/about-us/business-structure/ Accessed on
21/11/2016
http://www.uclhcharity.org.uk/ Accessed on 21/11/2016

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1b
The functions of a business are the crucial aspects that are divided
up into units as marketing, production, accounts, HR, RD (Research&
Development).
The Sainsbury Archives documents the story of one of the
nation's oldest food retailers, from its residence in London in 1869 to the
current day. Their main goal is to make customers’ lives more easier, by
offering quality and qualitative services at fair prices, delivering to their
customers whenever and wherever they want.
The production function is very important for Sainsburys because
they cover a wide-area: food, clothes, homeware and general
merchandise.
Because their scope is to deliver the best product to the customer,
production plays the most important role here: it has to deliver a
qualitative product that can still be available for all the finances.