This report presents a PESTEL analysis of Sainsbury's, a major UK supermarket chain, examining the external factors influencing its global business environment. The analysis covers political factors (e.g., government stability, Brexit impact), economic factors (e.g., inflation, fuel prices), social factors (e.g., consumer trends), technological factors (e.g., online platforms, AI), legal factors (e.g., employment laws, trade regulations), and environmental factors (e.g., plastic reduction). The report identifies key drivers of change, including customers, competitors, technological advancements, and legislative changes, highlighting their impact on Sainsbury's operations, profitability, and brand image. The conclusion emphasizes the positive influence of technological and social factors and the negative impact of political and legal factors, offering insights for strategic decision-making. The report utilizes the PESTEL framework to evaluate Sainsbury's performance within the global market.