Sample Cover Letter and Resume for Public Relations Manager Position

This document presents a sample job application for a Public Relations Manager position, comprising a cover letter and resume. The cover letter emphasizes the applicant's six years of experience in public relations and communication strategies, highlighting their expertise in media liaison, strategic c...Read More

Running head: HOSPITALITY IN ENGLISH II
Hospitality in English II
Name of the Student:
Name of the University:
Author note:

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Job Advertisement
Cover Letter
Dear Mr Xyz
Being a Public Relation executive with a high reputation of delivering significant results
for key international companies, Commodities Intelligence Pvt Ltd.’s very recent opening for
the job role of Public Relation Manager has immediately catch my attention towards the
same. With a total of 6 years of experience in orchestrating all the facets of the highly
impacted Public Relation and the communication strategies, I am well confident that I shall
make significant contribution to the success of your company in the local and the
international market. Right from developing and creating strategic communication initiatives

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to the task of deliveries of overseeing press release as one of the effective media liaison, I
master at generating positive, constructive and effective organisational exposure. I have the
potential to enable the success of all the dynamic media campaigns. Furthermore, I would
also like to state that along with the capability of employing persuasive skills for
communication for influencing the perceptions of the public as well as my proven history of
developing long lasting client and key media relationships, I can confidently say that I am
well prepared for substantially influencing the success of your firm. With the same, I have an
expertise in client engagement, strategic accounting leadership, business development as well
as in global engage and these for sure would render me an immediate strength for your firm.
The major highlights of my experience of 6 years comprise of the following:
 Pitching stories and managing press relationships in order to enhance the
organisational exposure as well as for generating public attention and interest.
 Demonstrating my expertise in the large scale execution and planning process along
with an outstanding written and verbal communication skills.
 Thriving in faced paced and deadline driven environments efficiently.
 Spearheading the various communication operations comprising of the press releases,
newsletters, brochures and websites while implementing and developing strategic
plans for driving the brand messaging, positive media results as well as event
coverage.
 Possessing an in-depth knowledge on the area of social media marketing while relying
on various channels such as LinkedIn, Twitter and blogs in order to drive the
promotional campaign as well as creating audience awareness.
I would also like to state that with my immense knowledge and skills in managing Public
Relation programs and communication programs by which I have successfully inspired all
my staffs for leveraging creativity and innovation with every project that we has tackle these

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years, I would be effectively assist your company to achieve the success. I would be pleased
to be brought in as a member of your company. I am looking forward to discuss my
qualification and position in the below mentioned details. I am very grateful to you for your
consideration.
Yours Sincerely,
Abc
Resume
Personal Particulars Contact Information
Name: abc
Gender: male/ female
Marital Status: married/ unmarried
Date of Birth: dd/mm/yyyy
Nationality: Singaporean
Address: ___
E-mail ID: [e-mail]
Phone no.: + 65 9XXX XXXX
Objective:
To associate myself with a firm which would provide me with greater opportunities to
contribute towards its development, growth and success though optimum application
of my technical skills, knowledge, experience, commitment, hard work and
organisational and communication skills.
Core competencies Soft Skills
 Public Relations
 Client servicing
 Alternative Journalism
 Social media marketing
 Content writing
 Press Release
 Team work
 Media Relations
 Journalism
 Project Management
 Editing
 Proofreading
 Sharepoint collaboration
 Team player
 Leadership
 Quick learner
 Innovative Thinker
 Critical Observation
 Positive work attitude
 Flexibility
 Basic Computer (Proficient in
Microsoft Word, Excel, Adobe
and PowerPoint)
 Photoshop and InDesign

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Professional Experience:
 Business Times (Jan 2012 - June 2014)
Editorial Intern
- Helped to manage the Twitter and Facebook accounts of the newspaper
- Edited and wrote several articles particularly on the field of entertainment
- Interviewed several personalities and attended several press conferences from
a large range of companies.
 Blue Totem Communication (July 2014- July 2016)
PR Manager
- Successfully established a brand image and has turned around the negative
brand perception by strategic revitalisation.
- Has educated the stakeholders of the brand about the elevator pitches, the
image, media exposure, event programs, public speaking, key point about
branding along with the general public relation activities
- Has lead a team of 15 different public relation coordinators, interns as well as
specialists by means of brand building activities for one of the typical account
base of twenty different brands.
 Geberit International (July 2016- till date)
PR Manager
- Has been executed different media plans through the development of different
media strategies, making and writing several press releases and keeping a
track of those press releases
- Established some celebrity spokesperson events along with some specified
key benefits to the celebrities
- Provided some compensatory agreements
- Developed packaging, branding as visual images
- Launched some activities of different skin care line
- Worked as a part of management team for building the brand image
- Established the brand image and has turned around the negative brand
perception by strategic revitalisation.
Interest and Hobbies
 Swimming
 Photography
Educational background
2005 Bachelor of Science, Public Relations from the National University of
Singapore
References:
Available on request
Date of Availability:
Immediate
Expected Salary:
Negotiable

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