This report details a change management plan for Samson Media, focusing on a digital transformation to increase revenue and cut costs. The plan includes shifting to digital magazines, closing the printing site, relocating to a smaller office, and hiring contractual employees. It analyzes the benefits, costs, and impacts of these changes on the firm's operations, including reduced printing costs, environmental benefits, and potential job losses. Employee roles, training needs, and benefits are discussed, emphasizing the importance of communication and adaptation. The plan also highlights the contribution of employees through cooperation, training, and effective communication. The report concludes that the change management procedure will greatly benefit Samson Media, revolutionizing its position in the media industry. Desklib provides access to similar solved assignments and study tools for students.
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