Silva Travel and Tours Ltd: New Zealand Tourism and Business Analysis

This report offers an analysis of Silva Travel and Tours Ltd, a travel agency based in Auckland, New Zealand. It provides a business overview, potentially including market analysis, competitive landscape, and operational strategies. The report references several academic sources related to the tourism and airline industries in New Zealand, with a specific focus on Auckland. These references explore topics such as airport efficiency, stakeholder collaboration, climate change vulnerability, urban development, cruise infrastructure, low-cost carriers, regional airline capacity, and economic policy uncertainties. The inclusion of these references suggests a comprehensive approach to understanding the company's context within the broader tourism and business environment of New Zealand.

Running head: SILVA TRAVEL AND TOURS LTD.
SILVA TRAVEL AND TOURS LTD.
Name of the student
Name of the University
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1SILVA TRAVEL AND TOURS LTD.
References
Abbott, M. (2015). Reform and efficiency of New Zealand's airports. Utilities Policy, 36, 1-9.
https://doi.org/10.1016/j.jup.2015.05.001
Fathimath, A. (2015). The role of stakeholder collaboration in sustainable tourism
competitiveness: The case of Auckland, New Zealand (Doctoral dissertation,
Auckland University of Technology).
https://openrepository.aut.ac.nz/handle/10292/9272
Hopkins, D. (2015). Applying a comprehensive contextual climate change vulnerability
framework to New Zealand’s tourism industry. Ambio, 44(2), 110-120.
https://link.springer.com/article/10.1007/s13280-014-0525-8
Insch, A. (2018). Auckland, New Zealand's super city. Cities, 80(September), 38-44.
http://www.projechi.com/wp-content/uploads/2018/11/insch2017.pdf
London, W. R., Moyle, B. D., & Lohmann, G. (2017). Cruise infrastructure development in
Auckland, New Zealand: a media discourse analysis (2008–2016). Asia Pacific
Journal of Tourism Research, 22(6), 615-633.
https://doi.org/10.1080/10941665.2017.1308390
Silvatravel.co.nz. (2020). Silva Travel & Tours Auckland Travel Agency. Retrieved 12
February 2020, from https://www.silvatravel.co.nz/about-us/
Tsui, K. W. H. (2017). Does a low-cost carrier lead the domestic tourism demand and growth
of New Zealand?. Tourism Management, 60, 390-403.
https://doi.org/10.1016/j.tourman.2016.10.013

2SILVA TRAVEL AND TOURS LTD.
Tsui, K. W. H., Tan, D., Chow, C. K. W., & Shi, S. (2019). Regional airline capacity, tourism
demand and housing prices: A case study of New Zealand. Transport Policy, 77, 8-
22. https://doi.org/10.1016/j.tranpol.2019.02.007
Tsui, W. H. K., Balli, F., Tan, D. T. W., Lau, O., & Hasan, M. (2018). New Zealand business
tourism: exploring the impact of economic policy uncertainties. Tourism Economics,
24(4), 386-417. https://doi.org/10.1177/1354816617731387
Xie, P. F., & Gu, K. (2015). The changing urban morphology: Waterfront redevelopment and
event tourism in New Zealand. Tourism Management Perspectives, 15, 105-114.
https://doi.org/10.1016/j.tmp.2015.05.001
Rationale
The above references have been provided which pertain to the tourism and airline
industry of New Zealand, having specific contexts regarding Auckland. Furthermore,
reference for the company website of Silva Travel and Tours Ltd. Has also been provided
which may be useful in the provision of the background or overview of the company.