University Grant Proposal for Supporting Single Parents International

This report presents a grant proposal for Supporting Single Parents International, a non-profit organization. It begins with an executive summary and provides a non-profit overview, outlining the organization's mission and vision to support single parents through educational programs and finan...Read More

Running head: GRANT PROPOSAL
Grant proposal for Supporting Single Parents International Organization
Name of the student:
Name of the university:
Author note:

1
GRANT PROPOSAL
Table of contents
Executive Summary...................................................................................................................3
Non-profit overview...................................................................................................................3
Strategic objectives....................................................................................................................4
Mission and vision.................................................................................................................4
Organizational goals...............................................................................................................4
Business Summary.................................................................................................................4
Core competencies and competitive advantage.....................................................................5
Market segmentation..............................................................................................................5
Target market.........................................................................................................................5
Recommendation....................................................................................................................6
References and bibliography......................................................................................................7

2
GRANT PROPOSAL
Executive Summary
Grants are the means through which companies and organizations undertake for
levying lucrative offers, discounts and schemes for the customers and clients. This is
applicable especially for the non-profit organizations, like Supporting Single Parents.
Countering this, the type of organization contradicts the functionality. Counter arguing this,
these organizations gain virtue by extending their helping hand to the needy people. Here,
monetary assistance is the most appropriate as it helps the single fathers and mothers to take
proper care of the needs of their children. In order to provide this assistance, the
organizations need to maintain stability in the financial parameter. Making effective use of
the latest and modern software helps the personnel to conduct fundraising programs, which is
an additional assistance towards exposing the Samaritan side to the single parents.
Non-profit overview
Non-profit is one of the organizations, where the main aim is to serve the customers
purely on humanitarian grounds. Generating revenues and adding values to the profit margin
is against the functionalities of these types of organizations. However, in order to bestow
beneficial services, the organizations need to indulge in partnerships with the agency
partners. One such organization is Supporting Single Parents, which ensures the wellbeing of
the single parents and their children. In other words, the vision is to generate community
feeling within the parents to expose their Samaritan side (Supportingsingleparents.org 2017).

3
GRANT PROPOSAL
Strategic objectives
Mission and vision
In terms of the nature of job, the mission of the organization can be organizing many
educational programs for the single parents and their children, so that their needs, demands
and requirements are fulfilled. In view of this aim, the vision of the organization would be to
get as many sponsors as possible for introducing the grants. Involving the associate partners
would be an effective option.
Organizational goals
 To take feedback from the single parents regarding the current development of the
children
 To collect information from the single parents regarding their financial conditions
 To conduct market survey for gaining knowledge about the beneficial sponsors
 To indulge in meetings with the trade union members
 To inform the governmental officials about the fund request
Business Summary
The organization has achieved accolades and glory by educating the single parents
and the children. Along with this, the organization has conducted cultural shows for filling
the lives of these parents and children with completeness and happiness. The humanitarian
appeal to the general public has enhanced the brand image of the organization. Herein lays
the appropriateness of the use of social media, where the contents generated by the
stakeholders and shareholders have made the personnel aware of the effectiveness of the
undertaken (Supportingsingleparents.org 2017).

4
GRANT PROPOSAL
Core competencies and competitive advantage
The organization supports the single parents through education. Maintaining fairness
in the execution of the business activities enables the organization to indulge in fair
competition with the contemporary brands. A typical example of this fairness is the written
statement of fund request to the associate partners. Maintaining consistency in this fairness
secures the market position of the organization (Supportingsingleparents.org 2017). These
types of organizations are needed in the present times, when other companies are playing
with the needs and requirements of the customers, just to grab the hot seat.
Market segmentation
Behavioral and psychological market segmentation is appropriate for non-profit
organizations like Supporting Single Parents. This is because the loss of the near and dear
ones adversely affects the psyche of the husbands and wife. In this situation, the development
of the children is comprised. It is at this time, when the social services of organizations like
Supporting Single Parents are needed. Providing lodging, food and accommodation to the
single fathers, mothers and their children would reflect the exposure of community feeling in
case of the personnel (Supportingsingleparents.org 2017). Along with this, educating the
single parents and the children would make them independent of their needs, tagging the
personnel as savior in the life of these disturbed souls.
Target market
Here, the target audience is the single parents and their children. Making quality
investment for their development would help the personnel to achieve large scale loyalty,
trust and dependence from the parents. As the intention is social cause, expansion of business
would mean, extending the assistance to every single parent, intending to bestow healthy
lifestyle to the children (Supportingsingleparents.org 2017).

5
GRANT PROPOSAL
Recommendation
Organizing more and more educative programs for the single parents and the children
would stabilize the relationship between the personnel and the customers. Adopting the
means of survey and feedback would make the personnel aware of the needs, demands and
requirements of the single parents and children. Here, effective and judicious use of the social
media is needed for yielding best results, especially in terms of the development of the
children. Along with this, the personnel need to maintain consistency in evaluation for
upgrading the standard and quality of the services.

6
GRANT PROPOSAL
References and bibliography
Almog-Bar, M. and Schmid, H., 2014. Advocacy activities of nonprofit human service
organizations: A critical review. Nonprofit and Voluntary Sector Quarterly, 43(1), pp.11-35.
Bryce, H.J., 2017. Financial and strategic management for nonprofit organizations. Walter
de Gruyter GmbH & Co KG.
Galaskiewicz, J., 2016. Social organization of an urban grants economy: A study of business
philanthropy and nonprofit organizations. Elsevier.
Garrow, E.E. and Hasenfeld, Y., 2014. Institutional logics, moral frames, and advocacy:
Explaining the purpose of advocacy among nonprofit human-service organizations. Nonprofit
and Voluntary Sector Quarterly, 43(1), pp.80-98.
Johansen, M. and LeRoux, K., 2013. Managerial networking in nonprofit organizations: The
impact of networking on organizational and advocacy effectiveness. Public Administration
Review, 73(2), pp.355-363.
Kearns, K.P., Bell, D., Deem, B. and McShane, L., 2014. How nonprofit leaders evaluate
funding sources: An exploratory study of nonprofit leaders. Nonprofit and Voluntary Sector
Quarterly, 43(1), pp.121-143.
Lee, C. and Nowell, B., 2015. A framework for assessing the performance of nonprofit
organizations. American Journal of Evaluation, 36(3), pp.299-319.
Maier, F., Meyer, M. and Steinbereithner, M., 2016. Nonprofit organizations becoming
business-like: A systematic review. Nonprofit and Voluntary Sector Quarterly, 45(1), pp.64-
86.

7
GRANT PROPOSAL
Mayer, W.J., Wang, H.C., Egginton, J.F. and Flint, H.S., 2014. The impact of revenue
diversification on expected revenue and volatility for nonprofit organizations. Nonprofit and
Voluntary Sector Quarterly, 43(2), pp.374-392.
McDonald, R.E., Weerawardena, J., Madhavaram, S. and Sullivan Mort, G., 2015. From
“virtuous” to “pragmatic” pursuit of social mission: A sustainability-based typology of
nonprofit organizations and corresponding strategies. Management Research Review, 38(9),
pp.970-991.
Supportingsingleparents.org (2017). About us. Available at:
https://www.supportingsingleparents.org/ Accessed on 12th October 2017]
Wellens, L., & Jegers, M. (2014). Effective governance in nonprofit organizations: A
literature based multiple stakeholder approach. European Management Journal, 32(2), 223-
243.