Professional Development: Graduate Challenge Report, Semester 2, 2024

This report presents an analysis of the Graduate Challenge, focusing on skill development through various challenges, including student, presentation, T-shirt, and hotel challenges. The report utilizes Kolb's Reflective Cycle to examine concrete experiences, reflective observations, abstract conceptualization, and active experimentation. It highlights the importance of skills such as team management, communication, and leadership, discussing their application in different scenarios. The report also includes an action plan for skill improvement, emphasizing measurable and achievable goals. It concludes by summarizing the key takeaways and the significance of these skills in fostering professional growth. The report references several academic sources to support its claims and findings, including the use of advertising and marketing to increase the demand for a product.