Report on Skills and Competencies Against Professional Standards

This report discusses personal and professional development, focusing on aligning individual skills and competencies with professional standards and organizational objectives. It highlights the importance of skills such as verbal communication, teamwork, and written communication for a marketing manager at Marks & Spencer. The report includes a SWOT analysis to identify development needs, emphasizing strengths in communication skills and weaknesses in time management. Opportunities and threats within the organization are also considered. Furthermore, the report suggests development opportunities to improve communication, presentation skills, and professional knowledge through seminars and training. References to relevant academic articles are provided to support the analysis. Desklib provides this document and many more as a study resource for students.

PERSONAL AND
PROFESSIONAL
DEVELOPMENT

Skill and competencies against
professionals standards and
organisational objective.
The main objective of the organisation is to develop the working
strategy of the business enterprise. The main aim of the Mark
&Spencer is to deliver the high quality of product to the
customer. It can be possible if the one have idea about the
expectation of the buyers and current trends available in the
market.

Verbal communication, Team
working and Written
communication
• It is necessary to have good communication
skill it is very helpful with regard to
transferring my knowledge to the subordinates
who are working under there.
• The main role is to perform the organisation
activities to being in team work. It is another
major skill which is very helpful in completion
of the task on time.

To be continued...
• The written communication is to be effective
as being marketing manager of the firm. I
have great written communication skill which
helps in preparing the impressive project
report inclusive of all the particulars.

Identify the development needs
and activities
Being a marketing manager in the Marks and
Spencer organisation, my major objective is to
attain the company objective within a time
period. It has done on the basis of SWOT
analysis-

To be continue..
• STRENGTH- My major strength is my excellent written
and oral communication skill which assists me in transferring
my knowledge, idea and information related to business to
subordinates.
• WEAKNESS- My major weakness is related to time
management as I have lack of effective time management
quality so as I am unable to accomplish the give task within a
time period.

To be continue...
• OPPORTUNITIES- I have another opportunity top work
as marketing manager in the world number one retail outlet.
• THREATS- In addition to this, continuous changing
policies and practice of the marketing department is another
major threat for me in the company.

DEVELOPMENT
OPPORTUNITIES TO MEET
FUTURE AS WELL CURRENT
• Communication Skills- I have well effective oral and
written communication skill which assist me in interacting with
customer as well as subordinate in the organisation.
I can more improve it my attending personality development
classes and seminar.
• Presentation Skills- I have lack of presentation skill by
which I unable to conduct the team meeting and define the
structure and practices of the marketing department in front of
marketing team members.

To be continue...
• Professional knowledge- I utilise my business
knowledge and idea I developing marketing strategies and
planning in the company.
I can enhance my knowledge and skill by attending the
seminar related to the business.

References
• Boykoff, N., Moieni, M. and Subramanian, S.K., 2009. Confronting chemobrain: an in-depth look at
survivors’ reports of impact on work, social networks, and health care response. Journal of Cancer
Survivorship. 3(4). pp.223-232.
• Caldwell and et.al., 2007. Preparing for professional practice: how well does professional training equip
health and social care practitioners to engage in evidence-based practice?. Nurse Education Today, 27(6),
pp.518-528.
• Collins, S., 2008. Statutory social workers: Stress, job satisfaction, coping, social support and individual
differences. British Journal of Social Work. 38(6). pp.1173-1193.