Detailed Analysis of Small Business Structure: Fish & Chip Shop Report
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This report provides a comprehensive analysis of the structure and business environment of a local fish & chip shop. It begins with a definition of the business environment and then employs SWOT and PESTLE analyses to assess the challenges and opportunities faced by the shop. The report examines the shop's strengths, weaknesses, opportunities, and threats, as well as the political, economic, social, technological, legislative, and environmental factors impacting its operations. Furthermore, it explores various funding options, including bootstrapping, crowdfunding, angel investment, and venture capital, that could enable the shop to relocate and comply with local bylaws. The report concludes by summarizing the key findings and recommendations for the small business.

STRUCTURE OF SMALL
BUSINESS
BUSINESS
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Table of Contents
INTRODUCTION...........................................................................................................................3
TASK ..............................................................................................................................................3
A Definition of business environment, in context of a local fish & chip shop on high street....3
B. Business analytical model, assess the circumstances of local fish and chip shop..................4
C. Discuss possible available funding options for monies enable to relocate in compliance
with bye- law. .............................................................................................................................5
CONCLUSION................................................................................................................................5
REFERENCES................................................................................................................................6
INTRODUCTION...........................................................................................................................3
TASK ..............................................................................................................................................3
A Definition of business environment, in context of a local fish & chip shop on high street....3
B. Business analytical model, assess the circumstances of local fish and chip shop..................4
C. Discuss possible available funding options for monies enable to relocate in compliance
with bye- law. .............................................................................................................................5
CONCLUSION................................................................................................................................5
REFERENCES................................................................................................................................6

INTRODUCTION
The goals of the business that are achieved by local fish & chip shop on high street. The
following are the goals of the business that are faced and undertaken the functioning and
operations effectively to meet the terms of goals. The local fish&chip shop on high street focus
on the goals and objectives that are earlier decided and has impact are managed huge
concentration is made on growth of the business. In wider sense, by meeting the satisfaction of
employees and development of own's shop is considered priorly by rendering goods and services
which are based on quality in terms of meeting loyalty and maintaining the trust of the
consumers.
TASK
A Definition of business environment, in context of a local fish & chip shop on high street.
Business environment: Business environment can be defined as the functioning of business
relating to external factors (Storey, 2016). The goals of business are considered regarding its
profit, power satisfaction of employee, leadership of market, challenging, joy of creation, and
those services to society. It can be elaborated by focusing on environment of the business, as
there are many similar shops, dealing with the sales of similar meals and this external factors are
carrying impact on declining sales. Hence, local fish & chip shop on high street, facing the
external factors like, managing the wastes, increasing the manpower by effectively facing
innovation, challenging factors as they involvement of competitors are large. To analyse business
environment, the company implements the use of strategical model which helps in determining
strengths and weakness of firm with the use of Swot analysis which is as follows:
Strength: The business environment denotes its strength which is profit and growth of
the business which also includes further, satisfaction of employee and development. The
profit of local fish &chip shop which are located on high street are managed by meeting
all means external factors. In order to grow the business effectively all the direction are
considerer by focusing on each and every section of shop by rendering quality based
services (Berger, Cerqueiro and Penas, 2014). Focus is made on the satisfaction of
employees as the shop owner consider business as people.
Weakness: Many of the consumers switched to new shop or restaurants for having the
same meals as they got disappointed in terms of size of fish, this is considered as
The goals of the business that are achieved by local fish & chip shop on high street. The
following are the goals of the business that are faced and undertaken the functioning and
operations effectively to meet the terms of goals. The local fish&chip shop on high street focus
on the goals and objectives that are earlier decided and has impact are managed huge
concentration is made on growth of the business. In wider sense, by meeting the satisfaction of
employees and development of own's shop is considered priorly by rendering goods and services
which are based on quality in terms of meeting loyalty and maintaining the trust of the
consumers.
TASK
A Definition of business environment, in context of a local fish & chip shop on high street.
Business environment: Business environment can be defined as the functioning of business
relating to external factors (Storey, 2016). The goals of business are considered regarding its
profit, power satisfaction of employee, leadership of market, challenging, joy of creation, and
those services to society. It can be elaborated by focusing on environment of the business, as
there are many similar shops, dealing with the sales of similar meals and this external factors are
carrying impact on declining sales. Hence, local fish & chip shop on high street, facing the
external factors like, managing the wastes, increasing the manpower by effectively facing
innovation, challenging factors as they involvement of competitors are large. To analyse business
environment, the company implements the use of strategical model which helps in determining
strengths and weakness of firm with the use of Swot analysis which is as follows:
Strength: The business environment denotes its strength which is profit and growth of
the business which also includes further, satisfaction of employee and development. The
profit of local fish &chip shop which are located on high street are managed by meeting
all means external factors. In order to grow the business effectively all the direction are
considerer by focusing on each and every section of shop by rendering quality based
services (Berger, Cerqueiro and Penas, 2014). Focus is made on the satisfaction of
employees as the shop owner consider business as people.
Weakness: Many of the consumers switched to new shop or restaurants for having the
same meals as they got disappointed in terms of size of fish, this is considered as
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weakness. Also, the weakness faced by shopkeeper is as increment of several shops in
same locality declined the sales rate.
Opportunities: These are focused and performed in terms of rendering nuances in tastes,
with prices comparatively low to other shops, this can boost and explore the sales.
Threats: threats that are faced by local fish & chip shop on high street, are increment in
more shops in same locality, which can create tough competition.
B. Business analytical model, assess the circumstances of local fish and chip shop.
With the help of PESTLE analysis, those circumstances that are faced by local fish and
chip shop at street level have been discussed in this report.
Political factor: these factor influences the chip shop by focusing and involving in
delivering quality of food. The sugar intake, and sodium are lowered though the trends of
food industry gets adapted frequently. Several acts are framed to provide healthier food
and services which includes beverages too (PESTLE analysis, 2017).
Economic factors: Interest on the food, taxation, and spendings from the consumers
impacts the economic factors at large. The rate of unemployment affect the food industry
which includes local fish and chip shop at high street. This reduces the process so sales
which negatively impacts the profit earning capacity at large.
Socio cultural factor: The trends of food gets changed and frequently shifted as their
means and desires changes. The needs and wants of the consumer gets changed. The diet
of consumers, lifestyles, being vegetarian or non vegetarian have a direct impact on the
socio cultural factors. Also, the designing of the shop should be made effective to attract
the consumer at large.
Technological factor: Any kind of changes in the technology like innovation in oven or
any other cooking method has to be opted in order top influence the consumers. Any
kind of technological advancements related to serve the food products with highlighting
while providing allergy notices, by which calorie promotion and information can be made
and it effects in terms of technology (Burns, 2016).
Legislative factor: Impact of law is higher, as involvement of law is higher due to
providing hygiene food quality. To meet the public welfare and benefits by rendering
them good health conditions, there is involvement of government by which owners gets
registered themselves and keen eye kept on their quality of rendering fish and beverages.
same locality declined the sales rate.
Opportunities: These are focused and performed in terms of rendering nuances in tastes,
with prices comparatively low to other shops, this can boost and explore the sales.
Threats: threats that are faced by local fish & chip shop on high street, are increment in
more shops in same locality, which can create tough competition.
B. Business analytical model, assess the circumstances of local fish and chip shop.
With the help of PESTLE analysis, those circumstances that are faced by local fish and
chip shop at street level have been discussed in this report.
Political factor: these factor influences the chip shop by focusing and involving in
delivering quality of food. The sugar intake, and sodium are lowered though the trends of
food industry gets adapted frequently. Several acts are framed to provide healthier food
and services which includes beverages too (PESTLE analysis, 2017).
Economic factors: Interest on the food, taxation, and spendings from the consumers
impacts the economic factors at large. The rate of unemployment affect the food industry
which includes local fish and chip shop at high street. This reduces the process so sales
which negatively impacts the profit earning capacity at large.
Socio cultural factor: The trends of food gets changed and frequently shifted as their
means and desires changes. The needs and wants of the consumer gets changed. The diet
of consumers, lifestyles, being vegetarian or non vegetarian have a direct impact on the
socio cultural factors. Also, the designing of the shop should be made effective to attract
the consumer at large.
Technological factor: Any kind of changes in the technology like innovation in oven or
any other cooking method has to be opted in order top influence the consumers. Any
kind of technological advancements related to serve the food products with highlighting
while providing allergy notices, by which calorie promotion and information can be made
and it effects in terms of technology (Burns, 2016).
Legislative factor: Impact of law is higher, as involvement of law is higher due to
providing hygiene food quality. To meet the public welfare and benefits by rendering
them good health conditions, there is involvement of government by which owners gets
registered themselves and keen eye kept on their quality of rendering fish and beverages.
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Environmental factor: Factors of environmental effects the local fish & chip shop on
high street. Any kind of damages in environment have a direct as well as adverse effect it.
C. Discuss possible available funding options for monies enable to relocate in compliance with
bye- law.
Bootstrapping your start-up business: This is effective way as it is known as self
funding in other terms. Entrepreneurs get trouble at the point of starting. Hence, with the
help of potential plans investment can be made to grab the desired results. When
entrepreneur have their on money this is the best method to invest.
Crowdfunding as a funding options: To meet monetary terms for the purpose of
expanding businesses or start ups, facilities of loan are provided by the government as
per needs with minimum rate of interest (Goffee and Scase, 2015). crowdfunding is an
competitive place to earn funding, so unless your business is absolutely rock solid and
can gain attention through images of online this method will work at the end.
Get angel investment in start ups: individuals who interested keenly on surplus cash in
order to invest in upcoming start ups.
Get venture capital for business: By managing the funds who invest in the companies
that have huge potentials against equity and exit. (Goss, 2015).
CONCLUSION
In the above report, details regarding to a local fish & chip shop on high street have been
detailed. This shop by focusing on several numbers of shops presented in same locality and
dealing efficiently with the challenges, have been detailed in this report. With the help of SWOT
and PESTLE analysis, the challenges those are faced by a local fish & chip shop on high street
have been highlighted with the role of bye laws by which monetary terms can be get fulfilled in
terms of low interest rate.
high street. Any kind of damages in environment have a direct as well as adverse effect it.
C. Discuss possible available funding options for monies enable to relocate in compliance with
bye- law.
Bootstrapping your start-up business: This is effective way as it is known as self
funding in other terms. Entrepreneurs get trouble at the point of starting. Hence, with the
help of potential plans investment can be made to grab the desired results. When
entrepreneur have their on money this is the best method to invest.
Crowdfunding as a funding options: To meet monetary terms for the purpose of
expanding businesses or start ups, facilities of loan are provided by the government as
per needs with minimum rate of interest (Goffee and Scase, 2015). crowdfunding is an
competitive place to earn funding, so unless your business is absolutely rock solid and
can gain attention through images of online this method will work at the end.
Get angel investment in start ups: individuals who interested keenly on surplus cash in
order to invest in upcoming start ups.
Get venture capital for business: By managing the funds who invest in the companies
that have huge potentials against equity and exit. (Goss, 2015).
CONCLUSION
In the above report, details regarding to a local fish & chip shop on high street have been
detailed. This shop by focusing on several numbers of shops presented in same locality and
dealing efficiently with the challenges, have been detailed in this report. With the help of SWOT
and PESTLE analysis, the challenges those are faced by a local fish & chip shop on high street
have been highlighted with the role of bye laws by which monetary terms can be get fulfilled in
terms of low interest rate.

REFERENCES
Books and Journal
Berger, A. N., Cerqueiro, G. and Penas, M. F., 2014. Market size structure and small business
lending: Are crisis times different from normal times?. Review of Finance. 19(5).
pp.1965-1995.
Burns, P., 2016. Entrepreneurship and small business. Palgrave Macmillan Limited.
Goffee, R. and Scase, R., 2015. The Real World of the Small Business Owner (Routledge
Revivals). Routledge.
Goss, D., 2015. Small Business and Society (Routledge Revivals). Routledge.
Storey, D. J., 2016. Understanding the small business sector. Routledge.
Online
PESTLE analysis. 2017. [Online] Available through <http://pestleanalysis.com/pest-analysis-
example-for-the-food-industry/>
Books and Journal
Berger, A. N., Cerqueiro, G. and Penas, M. F., 2014. Market size structure and small business
lending: Are crisis times different from normal times?. Review of Finance. 19(5).
pp.1965-1995.
Burns, P., 2016. Entrepreneurship and small business. Palgrave Macmillan Limited.
Goffee, R. and Scase, R., 2015. The Real World of the Small Business Owner (Routledge
Revivals). Routledge.
Goss, D., 2015. Small Business and Society (Routledge Revivals). Routledge.
Storey, D. J., 2016. Understanding the small business sector. Routledge.
Online
PESTLE analysis. 2017. [Online] Available through <http://pestleanalysis.com/pest-analysis-
example-for-the-food-industry/>
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