Business Continuity Plan & Recovery for Mom and Pop Business

This report explores the feasibility of implementing a business continuity plan for 'Mom and Pop' businesses, which are independently owned and face stiff competition from larger companies. These businesses often struggle with attracting customers, managing multiple duties with limited staff, and securing sufficient capital for robust planning. The report discusses the challenges in segregating departments and hiring personnel due to low capital investment, making it difficult to effectively implement and revise a comprehensive business continuity plan. Alternate options, such as short-term loans and cash advances, are considered as ways to review and refurnish resources. The report concludes that adopting a business continuity plan is contingent on securing investor interest and capital to enhance sales and marketing activities.

Running head: BUSINESS CONTINUITY PLAN
Business Continuity Plan and Recovery Plan
Name of the Student
Name of the University
Author Note

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Table of Contents
Introduction......................................................................................................................................2
Issues in these businesses................................................................................................................2
Feasibility of Business Continuity Plan...........................................................................................2
Alternate options..............................................................................................................................3
Conclusion.......................................................................................................................................3
Reference List..................................................................................................................................4

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Introduction
‘Mom and Pop’ businesses are those that are owned and run in an independent manner.
These businesses are smaller in nature and faces stiff competition from the larger companies.
These businesses are mainly done by the inexperienced investors who are heavily dependent on
the brokers to supervise the portfolios of the business (Lipman & Wiersch, 2015).
Issues in these businesses
The major issues that these types of businesses face are attracting the customers towards
the products and the services that are being offered by them. These businesses have to create a
message in a unique manner and distribute it among the masses by using various media
spreading through the use of internet and direct mails. They have to invest in SEOs, which is a
slow process so that the business can improve. Another issue that is faced by these businesses is
that the owner has to carry out many duties singlehandedly. The administration and the
production of the products have to be done by the owner, which is difficult due to the time that is
taken for these activities (Bell, 2016).
Feasibility of Business Continuity Plan
Most of these types of businesses have a low investment in capital, which makes it
difficult for them in segregating various departments and hiring personnel for managing the work
in an effective manner. These companies have to invest heavily in the development of the plan,
as the resources that are available have to be measured so that the plan can be implemented. The
process has to be revised so that the changes that will be bought in the bought can be understood
in a better way. This is not possible for these companies, as most of the activities are managed by

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the owners themselves. It is difficult for the owner to assess all the threats, as new threats may
crop up after the elimination of a threat. These analyses cannot be done, which may jeopardize
the use of the business continuity plan (Hess et al., 2017).
Alternate options
The other options that is present for this type of business is that it has to take up loan for a
short period of time through their business contacts so that the plans of the organization can be
reviewed in a proper manner. These loans can be used up to refurnish the resources that have
been exhausted during the production of the goods and the services by the companies (Bell,
2016). The right investors have to be identified who are interested in the development of the
companies so that they can provide the loans at a lower rate of interest to the owners of the
companies. Another alternate method is the use of cash advances, which will help in converting
the payments related to account receivables in to capital. This can be done by various term loans
that can be provided by the borrower or by setting a predefined percent for the borrower in the
future sales done by the company. To put it simply, these types of options are unsecured in
nature and may have interest rates that are effective for the owners (Newman & Kane, 2014).
Conclusion
Thus it can be said that these businesses face difficulty in carrying out its marketing
activities in an effective manner. The plan can be adopted provided that the investors show an
interest in investing their capital for increasing the sale of the goods and the services
manufactured by these companies.

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Reference List
Bell, D. (2016). Accelerate It: Finding an It Team to Help Drive Your Business.
Hess, E. D., Hess, E. D., Glinska, G., Glinska, G., Hess, E. D., & Hess, E. D. (2017). Mellace
Family Brands, Inc.: Building a Socially Responsible Enterprise. Darden Business
Publishing Cases, 1-10.
Lipman, B., & Wiersch, A. M. (2015). Alternative Lending Through the Eyes of ‘Mom &
Pop’Small-Business Owners: Findings from Online Focus Groups. Federal Reserve Bank
of Cleveland Special Report.
Newman, B. J., & Kane, J. V. (2014). Backlash against the “Big Box” Local Small Business and
Public Opinion toward Business Corporations. Public Opinion Quarterly, 78(4), 984-
1002.