This document presents a completed Research Ethics Checklist Form RE1 for a business management dissertation. The project aims to identify the importance of social media marketing in increasing brand awareness of an organization, specifically using Debenhams as a case study. The checklist covers various ethical considerations, including vulnerable participants, informed consent, potential deception, sensitive topics, and potential risks to participants. The researcher, a student, has declared that the project meets the University's Code of Practice and ethical guidelines. The checklist assesses potential ethical issues and requires the researcher to address any 'yes' answers, detailing how they will manage these issues to maintain ethical standards. The document includes sections for applicant details, project details, student information, a research checklist, and a section to address ethical problems, including informed consent, confidentiality, and integrity of participants. The completed form will be submitted to the School/Centre Research Ethics Officer for review and approval.
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