UMP MOD003463 Project Plan: Strategic Analysis of Sports Direct

This project plan, developed for the UMP MOD003463 module, focuses on Sports Direct. The plan begins by identifying and analyzing three key strategic issues facing the company, such as Brexit, global warming, and gender discrimination, using frameworks like the PESTLE analysis. It then delves into three significant challenges, including political control, market competition, and resource management issues. Subsequently, the plan proposes and analyzes three potential solutions to these challenges, such as realistic deadlines, cost estimation plans, and stakeholder management programs. Finally, the project plan explains how one of the solutions, synchronizing stakeholder goals, could be practically implemented by using Human Resource Management System, detailing specific objectives, approaches (including HRM), and outlining the stages of implementation, including inputs, actions, and evaluation. The project plan incorporates references from academic journals and reports to support the analysis and recommendations. The plan adheres to a structured format, addressing key questions and providing evidence-based arguments for each section.