Entrepreneurial Development: Sprout Juice Bar - Lean Start-up Analysis

This report presents a comprehensive analysis of the Sprout Juice Bar, a health-focused entrepreneurial venture. It begins by highlighting the unique value proposition of the juice bar, emphasizing its focus on health-conscious consumers and the creation of a profitable business model. The report explores the newness and uniqueness of the concept, emphasizing the lean start-up approach. The report then delves into the creative cognitive work applied to develop and validate the opportunity, including how the business promotes entrepreneurial development and innovation. It utilizes the Value Proposition Canvas to detail how the juice bar delivers value to its customers by providing healthy products and convenient services. The Business Model Canvas is used to offer insights into revenue streams, customer engagement, and cost structure. The report also outlines a business research and data gathering plan, including the target market, testing objectives, and methods used to validate the business idea. The references include a list of academic sources supporting the business concepts. The report concludes with a summary of the Sprout Juice Bar's potential as a profitable and sustainable entrepreneurial venture.

Entrepreneurial
Development
Sprouts Juice Bar

Why this is a profitable, competition beating, value
creating ‘lean’, investable entrepreneurial opportunity
• The business idea of Sprout Juice Bar is one of the
valuable and attractive idea which enables the creation
of wealth and the value for the organisation.
• Newness
• The idea of making the juices along with the sprouts
requires effective working of the research department.
It helps to attracts the large number of customers
towards the business concept of Sprout Juice Bar.
• Uniqueness
• The idea of Sprout Juice Bar is one of the important and
unique idea as not many organisations use before.
• The lean start-up of Sprout Juice Bar never existed, the
world would be worse off because the health issues of
customers becomes at edge of degrade

Creative cognitive work that applied elements to develop
and validate the new opportunity
The business idea of Sprout juices is one of the unique idea of the
market which not only benefit the developer of the business idea but it
also helps the other stakeholders to achieve their desired growth in the
market.
• Promotes innovation: It is related to make the changes in present
aspect according to the need of time and reintroduce them in the
market so that the dynamic needs of the customers can be satisfied.
• Promotes entrepreneurial development: The development of
entrepreneurship is very important for the growth of business and
economy.

Value Creation using a Value Proposition Canvas
• Value proposition is one of the important part of the company's overall marketing strategy as it is a self-
declaration by the company that what is with it for the customers and the products. It reflects number of
things such as what is base for the idea and which operation they have made for the success of the idea. This
value proposition canvas contains two aspects one is for product and the other is for their customers.

Contains high protein and vitamins rich
ingredient.
Provides low calorie foods.
Provide number
of juices along
with the mixture
of Sprouts.
Delivers different
types of fast food
with health
conscious
ingredient.
Provide variety of low calories product
which promotes health.
Provide the facility for the delivery of the
products at the doorstep of the customers
which protects them from physical outing.
Provides an opportunity to live
sustainable life which promotes
health.
Helps to promote the number of
opportunities in the market.
‐Uncertainty about requirement of
calories by customers
‐Late delivery
To provide healthy
lifestyle to the
customers which
helps to maintain
sustainability.
Avoiding different
types of allergies
and non healthy
habits from the
customers.
Continue

Business Model
• For Sprouts Juice Bar, business model canvas is considered as helpful for organisations as it aids them in having insights
regarding their revenue streams, customer engagement channels, cost structure and many more in an exponential manner.

Business Research and Data Gathering Plan
Who?
• Our target segment are those people who are health conscious and
wants a healthy, fresh and organic juices.
Need for this business
• Sprouts Juice Bar provide them tasty, organic and healthy juices at
their discretion.
Feasible?
• Business idea of Sprouts Juice Bar is viable and unique as there
are very less sprouts juice bars in London and nearby places.
Testing objectives
• Sprouts Juice Bar is expecting that 60%
of people gets fully satisfied with our
customer service.
Testing methods
• Sprouts Juice Bar have indulged with our
customers through social media platforms
and also ask them to give reviews and
feedback.

References
• Aji, S.B., Herlina, H. and Purnomo, B.H., 2020. Application Of Business Model Canvas In Production And Marketing
Of Solog (Analogue Sausage). Food ScienTech Journal, 2(1), pp.35-43.
• Chin, T., Shi, Y., Rowley, C. and Meng, J., 2021. Confucian business model canvas in the Asia Pacific: a Yin-Yang
harmony cognition to value creation and innovation. Asia Pacific Business Review, 27(3), pp.342-358.
• Klymenko, O. and Nerger, A.J., 2018. Application of the Triple Layered Business Model Canvas-A case study of the
maritime and marine industry (Master's thesis).
• Ladd, T., 2018. Does the business model canvas drive venture success?. Journal of Research in Marketing and
Entrepreneurship.
• Wijayanti, N. and Hidayat, H.H., 2020. Business Model Canvas (BMC) sebagai Strategi Penguatan Kompetensi
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