Report on SSE plc: PEST, Porter's, CSR, Sustainability and Improvement

This report provides a comprehensive analysis of SSE plc, a leading energy firm in Scotland, examining the impact of external business environment factors. It begins with an introduction to the business environment and its influences, followed by a detailed PEST analysis of SSE plc, considering political, economic, social, and technological factors. The report then applies Porter's five forces model to assess the competitive landscape. The second task focuses on corporate social responsibility (CSR) and sustainability, evaluating their relevance to SSE plc and the company's response, including areas for improvement. The analysis covers customer and employee influences, demonstrating how CSR impacts the company's policies and decision-making. The report concludes by summarizing key findings and suggesting areas where SSE plc can enhance its CSR initiatives and overall sustainability performance. This study offers valuable insights into SSE plc's strategic positioning within the UK energy market.