Analysing Staff Motivation Schemes & Employee Retention at Morrisons

This research report investigates the impact of staff motivation schemes on employee retention, using Morrisons as a case study. The research aims to analyze how these schemes affect employee retention within the organization. The objectives include understanding the significance and effectiveness of employee incentive programs, determining the specific techniques used by Morrisons, and examining the challenges faced in implementing these initiatives. The findings, derived from both primary and secondary data, indicate that talent management and staff motivation schemes are crucial for attracting and retaining top talent. Morrisons employs various strategies, including monetary and non-monetary rewards, and career development opportunities. The report concludes by emphasizing the importance of effective staff motivation techniques and recommends that managers involve staff in decision-making to foster creativity and enhance organizational goal achievement. The research also suggests that providing flexibility, recognition, and competitive salaries are vital for long-term employee satisfaction and retention.

Research Project

Table of content
 Introduction
 Research aim and objectives
 Interpretation
 Research outcomes
 Conclusion
 References

Introduction
 Employee motivation is defined as the attitude
employees have towards their work. In the present
time period, the success of an organisation is highly
depending on the extent of employee motivation. It
is important for an organisation to motivate or
encourage its employees by providing them various
benefits that is both monetary and non-monetary.

Research aim and objectives
Research aim
 “To analyse the impact of staff motivation schemes to employee retention in an organisation”. A case study of
Morrisons
Research objectives
 To understand the significance and effectiveness of employee incentive programmes in the context of the
organisation.
 To determine the staff motivation techniques employed by Morrisons to keep and satisfy their personnel.
 To examine the challenges Morrisons faced when adopting employee motivation initiatives in the

Interpretation
 Interpretation: From the above graph, it is analysed
that out of total 50 respondents, 42 participants have
knowledge about staff motivation schemes in an
organisation. The remaining 8 respondents have no
ideal about such concept.


Q1. Do you have knowledge about staff
motivation schemes within an
organisation?


Frequenc
y


a) Yes
42


b) No
8

Interpretation 2
 Theme 2: Significance and effectiveness of employee
incentive programmes
 Interpretation: By interpreting the above graph, it is
interpreted that employee incentive programmes plays an
important role as it help in retaining employees for longer
time period, which is said by 12 respondents out of total
50 participants.


Q2. What is the importance and effectiveness of
employee incentive programmes in the context of the
organisation?


Frequency


a) Employee retention
12


b) Increase in productivity
13


c) Low employee turnover ratio
12


d) Decline in conflicts at workplace
13

Research Outcomes
 From the above collected data, it has been analysed that talent management and staff
motivation schemes is one of the important procedure within the business as it assist in
attracting and retaining top talent for longer run. Moreover, according to the collected data
by primary as well as secondary sources investigator has clearly identified that there are
various employee motivation schemes adopted by Morisson’s in order to retain and satisfy
staff members. Some of the strategies consist of monetary and non-monetary rewards,
provide career and development opportunities and many more.

Conclusion and Recommendations
 From the above discussion, it is determined that it is
important for a company to develop an effective
staff motivation techniques as it assist in keeping
and satisfying employees for longer run. Along with
this, it is analysed that there are various techniques
used in order to retain and satisfy employees such as
providing flexibility, rewards and recognition,
offering impressive salaries and so on.

Continue…
 On the basis of above study, some of the recommendations is mentioned below to
respective organisation to keep and satisfy employees for longer run:
 It is recommended to managers of Morrissons to allow staff members to participate in
decision making as it help in bringing out creativity of staff members which further assist
them to attain professional and personal growth. In addition to this, it also encourage staff
members to put their full potential that leads to achievement organisational objectives
within given time period (Reid, Parsons and Green, 2021).

References
 Suazo and et. al., 2018. Web-Based Agent Incentive System Using Role-based Algorithm
with SMS Notification. Available at SSRN 3780543.
 Wang, T., Thornhill, S. and Zhao, B., 2018. Pay‐for‐performance, employee participation,
and SME performance. Journal of Small Business Management, 56(3), pp.412-434.
 Wilde, J.H., 2017. The deterrent effect of employee whistleblowing on firms' financial
misreporting and tax aggressiveness. The Accounting Review, 92(5), pp.247-280.