The Relationship Between Staff Turnover and Leadership: Boots Plc

This report examines the correlation between staff turnover and leadership, focusing on Boots as a case study. It begins with an introduction to corporate strategy and governance, highlighting the significance of employee turnover and its impact on organizational performance. The report outlines the background of the issue, emphasizing the financial and operational consequences of high staff turnover, including direct and indirect costs, and its effects on productivity, service quality, and brand reputation. The aim of the study is to investigate the relationship between staff turnover and leadership, addressing research objectives that include determining the indicators of staff turnover, identifying the main indicators of good leadership, and analyzing their relationship. The literature review covers determinants of staff turnover such as low compensation and lack of enforcement of labor rules, and the impact of turnover on cost implications, business performance, and control. The report also explores Porter's Generic strategies and Maslow's motivational theory, providing a comprehensive analysis of the factors influencing staff turnover and the role of leadership in mitigating this issue. The report also includes research questions, the rationale of the study, and a detailed literature review, offering insights into the determinants of staff turnover, indicators of good leadership, and the relationship between the two. The study aims to provide recommendations for Boots to achieve staff retention.

Corporate Strategy
and Governance

Table of Contents
TOPIC..............................................................................................................................................1
INTRODUCTION...........................................................................................................................1
LITERATURE REVIEW................................................................................................................4
METHODOLOGY .........................................................................................................................9
CRITICAL REVIEW ....................................................................................................................16
RECOMMENDATION.................................................................................................................24
CONCLUSION..............................................................................................................................27
REFERENCES..............................................................................................................................28

TOPIC
“Investigation into the relationship between staff turnover and leadership”. A case
study of Boots.
INTRODUCTION
Corporate strategy is referred as an overall direction and scope of an organisation and the
way in which its different business operations working together in order to accomplish particular
goals. Along with this, corporate governance is identified as a system of practices, processes and
rules by which a company is controlled and directed. It significantly involves balancing the
interests of firm's different stakeholders such as customers, suppliers, management, government,
financiers, shareholders and the community (Amran and et. al., 2014). In this dissertation, given
organisation is Boots which is a pharmacy chain in the UK, Norway, Ireland, Thailand and many
other territories. This business was founded in 1849 by John Boot. Company mainly specialise in
selling of many health and beauty products and also gives optician and hearing care facilities
within shops.
Background of the Issue
Employee turnover is identify to the percentage or number of employees who leave an
enterprise and are situated by new workers. Measurement of employee turnover is essential for
the manager to analysis main reasons for turnover. Leadership styles and theories have been
determined in this research that provides large effect to employee's turnover intention (Bender,
2013). Along with them, expenditure cost of Boots will be maximised if high turnover of
employees is not solved. Therefore, staff turnover is more effective on entire level of enterprise
and mainly the productivity and services or product quality are always affected in negative
manner. It is also impact on direct and indirect cost of an organisation. Direct costs in Boots is
associated with selection, training and induction of new workers. On the other hand, indirect cost
is related with cost of learning, decreased moral and force on the existing workforce. In
addition, high turnover of employees will threaten the progress and success on accomplishing
predetermined goals and objectives of organisation (Castañer and Kavadis, 2013). Apart from
this, monetary and non-monetary measurable cost such as lost of customer's loyalty, deteriorated
reputation, decreased branding trust and so on. All these have high effect on business operations
and goodwill at marketplace.
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Therefore, the objective of dissertation is to look at the two variables. In this, leadership
is an independent variable that may impact employees' turnover intention. It may be the most
effective and essential in reducing the issue of high turnover of employees in Boots. In order to
overcome high employees turnover at workplace, leadership is one of the important and critical
factor because it play significant role in enhancing business performance. Leaders in Boots is
expected to execute all tasks and activities with sufficient resources to the large level in order to
retain the competitive advantages. It is also essential for the organisation to sustain strong or
profitability reputation of the business.
Boots Plc is the part of retail pharmacy global division of Walgreens Boots. For over 165
years business have used their pharmacy-led expertise and assist to enhance the well-being and
health of local community. In the organisation, there are large number of employees work for
achiving long term goals and objectives of an organisation. Employee's turnover has always
been a main issues faced by Boots regardless of its natures, sizes or locations of business. Beside
this, all parties in the enterprise play vital role in promoting and encouraging human capital to
attain competitive benefit. Thus, high turnover of employees definitely will impact this objective
and goal.
Leadership is an important and significant function of management which supports to increase
efficiency and to accomplish business goals. A leader is important in various ways in an
organisation, some are determined as under:
Motivation: A leader play essential and incentive duty in the every organisation's
working. They motivates the workers with financial and non-financial reward and thereby
acquire the work or task from the subordinates. It is more essential and important for company
to manage employee's turnover and achieve better outcomes within predetermined time period.
Training and development of subordinates: A leader proves supportive in training and
development of their employees. They gives them the data regarding the modern method of work
(Coates, 2012). Training and development is more effective and essential for achieving staff
retention at workplace.
Retaining workers is identified as a common objective and goal of company leader and
human resources professionals. Over time, comparatively low turnover of employee is expensive
and can reduce overall moral as well as competency of the workers. There are some advantages
of high turnover which are determined as under:
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High turnover improve talent: The pace of advanced technology brings innovative
chances, demands and challenges upon a employees (Donaldson, 2012). Some organisations
have effectively and appropriately implemented a business culture where workers improve or
leave on continue basis.
High turnover create incentives to perform: The growth and success of bureaucracy is a
ever-present risky in Boots. It replaces creativity and initiative with standing hierarchies,
formalized rules, defensive managers and developed procedures.
Thus leadership and staff turnover is important for the productivity and performance of
an enterprise. It will also essential for the Boots to accomplish their long term objectives and
targets within predetermined time duration (Filatotchev and Nakajima, 2014). Leadership and
staff turnover has positive and good relationship because it will help in motivating workers by
providing monetary and non-monetary benefits to the staff members.
Aim: “To investigate the relationship between staff turnover and leadership”. A
case study of Boots”.
RESEARCH OBJECTIVES:
 To determine indicators of staff turnover.
 To determine the main indicators of good leadership. To determine relationship between staff turnover and leadership.
RESEARCH QUESTIONS:
 What are the determinates of staff turnover issue?
 What are the main indicators of a good leadership?
 What is the relationship between staff turnover and leadership? What are recommendation to Boosts in order to achieve staff retention at workplace?
RATIONAL OF THE STUDY:
Staff turnover is mainly connected with the leadership because good leader can help to
guide their employees. Thus, accurate guidance and direction support the employees to work
systematically and maintain long-lasting relation with company. Main reason behind conducting
this dissertation is to determine indicators of staff turnover, main indicators of good leadership
and relationship between the leadership and staff turnover (Formentini and Taticchi, 2016).
These are essential and important for the growth and development of Boots to maintain their
3

strong position at marketplace as well as sustain competitive advantages with predetermined time
duration.
LITERATURE REVIEW
Literature review refers to the comprehensive summary related to previous report on the
same topic. These reviews describe, evaluate, clarify and summarize this literature. It provides a
theoretical base for research and help in identifying the nature of research. This project is about
Boot UK Limited company which is headquarters in UK and is also present in other countries
like Ireland, Norway, Thailand and other territories. This part of the research project is based on
research questions which are determined as under:
The determinants of staff turnover issue:-
Staff turnover refers to the situation in which number of workers that are leaving the
organisation are replaced by new employees. Evaluation of turnover help an employer to identify
the reason behind staff turnover and to estimate the cost of hiring for budget purpose. Main issue
faced by Boot UK Limited is to increase in number of staff turnover that have a direct impact
over performance of the company. According to Muniz (2018); main factors that contribute
toward employees turnover are:-
Low compensation:- Turnover ratio of employees depends on the conditions in which an
employee performs their job and difficulties they face at workplace. A low paid salary job which
offer little reward is not an option for long term sustainability. This is the main cause which leads
to increase in staff turnover ration.
Less enforcement of labour rules:- Employees have right to get timely wages, meal and
breaks as well as fixed working hours. Less enforcement of these labour laws create an
environment of dissatisfaction and conflicts at workplace. This leads to increase in turnover ratio
among employees due to dissatisfaction from job.
As per the view point of Alaniz, (2018); employees turnover within an in organisation
has always been a problem. As it leads to increase in cost such as recruitment & training,
inconsistent production, poor morale and continuously reduction in profit. According to author
staff turnover leads to three major issues that are:
Cost implications:- Increase in turnover ratio of employees leads to increase in cost as
replacing and hiring new workers is 60 % higher than the old employee's salary ((Westphal and
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Zajac, 2013). This cost of replacement includes advertisement for vacancy, recruitment,
training, lost production etc. which is almost 90% of an employee's annual salary.
Overall business performance:- Employees turnover has a direct impact over the
productivity and operation of company. As existing employees have knowledge about the area of
their action and perform effectively as compare the new employees who require training and
time to learn about their work. Companies having lower employee retention tend to be less
competitive and produce less as compare the companies with stable workforce.
Turnover can be difficult to control:- According to author Sethi, (2012), main reason
behind employees turnover is culture at workplace and inter-employees relations. It is harder to
manage a workforce which is continuously in flux and the company which fails to retain
employees tend to be less competitive in market place.
Porter's Generic strategy:-
It refers to the set of business tactics or strategies that a company uses for achieving
competitive advantage within marketplace. A company position its product in an industry with
the help of its strength which can be product's unique feature, its price or trained staff.
According to McCahery, Sautner and Starks, (2016); when an organisation work well in market,
having good reputation as well as earn higher profit then these factors motivate employees to
retain in organisation for longer period of time. This model includes three strategies such as,
Cost leadership strategy:- This strategy refers to penetrating the industry by keeping the
cost of product or services to minimum. It help in attracting large number of customer toward
company's product that that of competitors. Cost leadership support in generating higher revenue
which lead company to provide better salary to their employees which make them satisfied with
their job.
Differentiation strategy:- It refers to the development of products or services that have
unique features which add value to customers. By developing unique products or services
company can achieve competitive advantage. This strategy will also be beneficial for employees
as they get growth opportunities and thus they will not think of leaving the organisation for the
time being.
Focus strategy:- This strategy defines that a company must divide its target market into
some specific section and then develop marketing strategies for each section separately. This
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helps in achieving higher market acceptance which contribute toward maximum revenue. This
also benefits to employees as success provide opportunities related to promotion to employees.
According to the view point of Michelon and Parbonetti, (2012); main reason behind
increasing turnover is rise of job dissatisfaction among employees and poor work culture.
Therefore, motivation is the only factor that help an organisation in boosting up the confidence
among employees as well as increasing job satisfaction at workplace.
Maslow's motivational theory is considered to be one of the best known theory at
workplace. According to Maslow, each human have a hierarchy of need and they act in away
which provide satisfaction to their need.
Source: Maslow’s Hierarchy of Needs, 2018
This image depict about the needs of human being which is represented in a hierarchical
triangle. It position the need of a human being from lower to higher which are explained
below:
Physiological need:- It refers to the basic needs of a human being such as air, food,
drink, cloth etc., these needs are required to be fulfilled for keeping a person work effectively.
An organisation must remunerate their employees in a proper manner so that they can fulfil their
basic needs.
Safety need:- It refers to the safety and security need such as protection from elements,
law, stability, freedom from fear etc. A company must provide a feel of job security to their
6
Illustration 1: Maslow’s Hierarchy of Needs

employees so that they can giver their maximum contribution toward organisational operations
without having fear of job loss.
Social need:- This includes the need of socialisation and feeling of belongingness,
affection among human being. The need related to interpersonal relationship and affection
motivate the behaviour of an individual. An employer must promote a healthy environment
where employees are free to communicate and perform their work as a team as well as share
responsibilities.
Self-esteem need:- This need describes about the desire that a person have of getting
respect from other which includes status, prestige, mastery etc. An organisation must provide
regular appraisal to their employees in order to motivate them towards work and make them
satisfied from their job.
Self-actualization need:- This need describes about the desire of achieving for which one
is capable for. This includes seeking personal growth, peak experience, self-fulfilment. An
organisation must provide growth opportunities to their employees so that they can achieve what
they desires to accomplish.
These all are the needs that are described by Maslow in its hierarchical need theory which
state that these needs of employees must be fulfil in order to achieve desired result and keep
them satisfied with their job. As job satisfaction will leads to decrease in turnover ratio and
maximization of employee retention.
The main indicators of a good leadership:-
Leadership refers to an art of inspiring and motivation group of individuals to perform
action toward the accomplishment of common goal. In organisational context leadership meant
to direct the employees to meet the company's expectation and overall goals. According to
O’Connor and Rafferty, (2012) Leadership is an influenced relationship between the follower
and leader which is performed in a way that leads to accomplishment of defined goals.
Therefore, it is considered to be an essential factor for an organisation that contribute toward its
success, regardless of its nature of activities, profit or non profit oriented, government or private
sector. As per the view point of Webster (2018); good leadership includes two dimensions
directive and supportive behaviour. An effective leader is one who has the ability to change their
style in order to meet the changing need of a person and team. According to author, following
are the qualities that are required in good leader:
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Appreciative:- A wise leader is one who value the thoughts and feeling of their team
members as well as consider that success can only be achieved with the help of other. They
appreciate the work performed by their group members and encourage them to develop
confidence among them.
Courageous:- This is consider to be the greatest strength of a good leader. A courageous
leader is one who is always ready to take risk when no one else will. These leaders show the faith
among other members and also give provide them opportunity to share their opinion and raise
the issue that require attention.
Flexible:- A good leader is one that have flexibility in their style and is able to adopt
their style according to situation, circumstance and context which they experience. These leaders
always welcome new ideas and changes.
The relationship between staff turnover and leadership:-
According to Visser and Tolhurst, (2017) majority of research is focused on
transformational and transactional leadership as both of them are directly linked with the staff
turnover within an organisation.
Transformational leadership:- This leadership style focuses on changing the perception
and belief of follower in order to influence the followers involvement and commitment toward
the organisation. According to Turner (2014), transformational leadership is very helpful in
reducing the intention of voluntary turnover within an organisation. It affects the follower in a
way that they started developing trust, admiration toward leadership and loyalty toward
organisation.
Transactional leadership:- Leaders that posses this style are more task oriented and put
more emphasis toward work standards as well as take care of timely completion of organisational
tasks. According to Khan (2013) transactional leadership give clarity about standards as well as
rules to their followers which help in protecting the status quo and involves closely monitoring
or correcting the followers' error for ensuring success.
Turnover intention:- It refers to the thoughts that an employee have toward the
voluntarily leaving the organisation. According to San Martin-Reyna and Duran-Encalada,
(2012), organisation with higher employee turnover results in terrible negative concern. It leads
to decrease in morale of employees and bring inefficiency.
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According to Iatridis (2013) an organisation must reduce employee turnover as it not only
increases the financial cost but also affect the overall performance of company. So a company
must try reduce turnover within an organisation. According to Sethi, (2012) motivation is the
only factor which increase feel of job satisfaction among employees which in turn will reduce
the employees turnover. Therefore, it can be viewed that leadership has a direct relationship with
employee turnover. As per the view point of Tricker and Tricker, (2015) leadership style
influence the intention of an employee to stay or leave an organisation. As autocratic leadership
within an organisation serve as a major reason of employees leaving their job. Because this
leadership style includes centralized system of management where employees are not involved in
decisive process.
According to the Turner, (2014) leadership activities plays a significant role in
motivating employees and retaining them within organisation. When an employee get regular
positive feedback and recognition within a company it help in decreasing the employee turnover
and help in retaining them longer period of time.
From the above given literature review; it can be summarized that the main issue faced
by Boots UK Limited is to increase in employees turnover ratio. The main reason behind this is
less enforcement of labour rules, low compensation which increase the job dissatisfaction among
employees and leads to staff turnover. But in order to improve this; company is recommended to
apply Porter's generic strategy and Maslow's hierarchical theory that motivate employees and
Boots up their confidence at workplace. Further leadership also plays a significant role in
retaining employees for longer period of time. A good leader is appreciative, courageous,
flexible which always motivate and encourage employees toward their job. Therefore, leadership
shares a good relationship with staff turnover as leaders help in reducing the turnover ratio by
motivating employees and satisfying them within their job. Apart from this, they always
appreciate employees over their performance and involve them in decision making process
which build up employees confidence toward company. Hence leadership help in achieving
higher customer retention within organisation.
METHODOLOGY
Research methodology is identified as an effective process that is used by researcher in
order to collect relevant data and information for the motive of making business decisions. It
may includes interviews, surveys publication research and many other techniques (Goel, and et.
9

al., 2012). It could also cover both historical and actual data. In addition, it is the systematic and
theoretical analysis of the different methods used to a field of research.
RESEARCH ONION: It is referred as an effective model and diagram that has been based on
three philosophies such as axiology, epistemology and ontology. Knowingness and selecting a
philosophy is an essential step in planning and executing research activities. In simple word, it is
applied in explaining the methodology of research for the examination with the research onion
model adopted from Saunders & Lewis (2012). This framework is based on different layers such
as data collection, cross-sectional, mixed methods, case study and survey, deductive and
pragmatism.
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(Source: Research Onion Digram, 2018)
Research Philosophy: In research onion model, research philosophy is the outermost
layer which is taken for this investigation and it is a pragmatist research philosophy. There are
mainly two types of philosophies such as interpretivisim and positivism. In order to identify
relationship between staff turnover and leadership, interpretivisim philosophy will be applied
because it support in evaluating the information effectively (Iatridis, 2013). On the other hand,
positivism philosophy is not suitable and appropriate for executing research because it does not
derive valid conclusion from a subjective approach.
Research Approach: It is a next layer of research onion which is divided into two parts
such as deductive and inductive. In this dissertation, deductive research approach is used because
it gives a comprehension of various understanding of staff turnover and leadership by means of
empirical information. Inductive research approach is not applied because it is limited in scope
and inaccurate inferences.
Research strategy: The research strategy for the investigation is referred as the case
study method with the application of a survey questionnaire (Jacoby, 2018)(Kathy and et. al.,
11
Illustration 2: Research Onion Digram

2012)(Khan and et. al., 2013). This type of strategy is suitable and appropriate for identifying the
issue of research topic.
Research Method: It is a next layer of research onion which is applied with the
application of quantitative and qualitative approach. In case of qualitative research, it is primarily
exploratory research which is applied to gain a better knowingness of underlying reasons,
motivations and opinions. It is used in this research topic because it gives insights into the issue
and assist to create hypotheses or ideas for potential quantitative study. Quantitative research is
referred as a systematic empirical study of noticeable phenomena through mathematical,
statistical or computational tools. It is not useful and appropriate for this topic of research
because it requires a large number of sample size.
Time Horizon: It is a next layer in which cross-sectional timing was applied with the
searches organised over a time period. It is essential for the researcher to identify the actual time
of completing research activities.
12

13

Techniques and procedures, and research instruments: It is a final layer which is
mainly related to the procedures and techniques. In this research topic both secondary and
primary research are used (Klettner, Clarke and Boersma, 2014). Under primary research,
questionnaire will be used which will support in collecting appropriate amount of information. In
case of secondary method, researcher used journals, books, magazines and many other
publication to collect data about the relationship between staff turnover and leadership. The
different techniques, instruments and process are determined as under:
Data Sources: Primary and secondary sources are identified as a main source of data
collection which is used by the investigator to gather accurate information about the importance
of leadership in order to overcome staff turnover issue. In this research project, primary source is
used because it provides real and accurate data from the respondents.
Research Sampling: Convening sampling approach is identified one of the best research
sampling which is applied by the researcher in order to select sample size. In this researcher
apply random sampling method and select 10 respondents.
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Research Ethics: Principles of the research ethics include research consent,
confidentiality and anonymity (Litov and et. al., 2012). Under informed consent, it consisted to
giving primary research respondents with a knowingness of the study objectives. For anonymity,
appropriate details of the contestant to the primary source are not considered and not related to
any results of primary source. At last, confidentiality in this results of study are only shared an
individual who are the main part of investigation in a particular capacity.
Research limitation: Main limitation of this research is the time period for completion of
each and every activity of research (Marquis and Lee, 2013). For this, investigator has less time
for completing each and every activities of dissertation in an accurate and systematic manner.
Research reliability and validity: Research reliability is mainly based on the
development of the test tool which is known as survey questionnaire. It is essential for
researcher to overcome the problems in the questions that were not understood by the
respondents easily. On the other hand, research validity is essential to reduce the problems
related to test validity. In this researcher was made questionnaire to as a close-ended question
which help the researcher to collect relevant information from the respondents.
Research budget: The research was highly executed via desktop research project with the
primary source as the component with the higher cost implications (Mason and Simmons, 2014).
For this, researcher was conducted survey questionnaire and ask different questions to the
managers.
Questionnaire
Name:
Age:
Gender:
Q1) What are the determinates of staff turnover issue?
a) Low compensation
b) Less enforcement of labour rules
Q2) Is leadership is important for Boots manager to deal with the issue of staff turnover?
a) Yes
b) No
Q3) What is the major reason behind increasing employee's turnover in Boots?
a) Business culture
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b) Low salary
c) Over scheduling of work
Q4) What are the main indicators of a good leadership?
a) Appreciate
b) Courageous
c) Flexible
Q5) What kind of relationship staff turnover and leadership posses?
a) Positive
b) Negative
Q6) Is motivation theory is important for the manager to overcome staff turnover issue.
a) Yes
b) No
Q7) Which types of leadership is best to deal with the staff turnover issue?
a) Transactional leadership
b) Transformational leadership
Q8) What are the major factor that are require to be consider by managers in order to
deal with increasing staff turnover?
a) Work time flexibility
b) Personal development
c) Compensation
Q9) Which is the most effective strategy that can be implement to decrease staff
turnover?
a) Hire the Right Candidates in the First Place
b) Promote a Culture of Growth
c) Reward Contributions
Q10) What are recommendation to Boosts in order to achieve staff retention at
workplace?
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CRITICAL REVIEW
This part of the research is based on the implementation of research questions. In this
researcher data analysis will be completed with the support of thematic evolution. In this,
different questions are made which will assist in executing research activities in an effective and
systematic manner.
Theme1: Determinates of staff turnover
Q1) What are the determinates of staff
turnover issue?
Frequency
Low compensation 7
Less enforcement of labour rules 3
Low compensation Less enforcement of labour rules
0
1
2
3
4
5
6
7
7
3 Column B
Interpretation: It has been clearly observed from the above graph that there are some
issues which can affect the staff turnover. Among 10 respondents, there are 7 respondents who
thinks that low compensation are major aspect that can mostly affect the staff turnover. Whereas
remaining 3 respondents thinks different as they considered less enforcement of labour rules are
the major impact of high staff turnover.
Theme2: Role of a leadership
Q2) Is leadership is important for Boots Frequency
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manager to deal with the issue of staff
turnover?
Yes 6
No 4
Yes No
0
1
2
3
4
5
6
6
4
Column C
Interpretation: It has been clearly identified from the above graph that leadership play a
big role in deal with the issue of staff turnover. Out of the 10 respondents, there are 6
respondents who thinks the same as they have agreed with view that leadership play a major role
in dealing with staff turnover and 4 respondents were not in favour of this aspect.
Theme 3: Main reason of employee's turnover
Q3) What is the major reason behind
increasing employee's turnover in Boots?
Frequency
Business culture 3
Low salary 5
Over scheduling of work 2
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Business culture Low salary Over scheduling of work
0
0.5
1
1.5
2
2.5
3
3.5
4
4.5
5
3
5
2 Column D
Interpretation: From the above graph, It has been clearly identified that business culture,
Low salary and Over scheduling of work are the main reasons behind high staff turnover . Out of
the 10 respondents, there are 3 respondents considered Business culture is the main reason
whereas remaining 5 respondents considered Low salary and 2 respondents were in favour of
Over scheduling of work as the main reasons.
Theme 4: Main indicators of good leadership
Q4) What are the main indicators of a good
leadership?
Frequency
Appreciate 4
Courageous 5
Flexible 1
19

Appreciate Courageous Flexible
0
0.5
1
1.5
2
2.5
3
3.5
4
4.5
5 4
5
1
Column D
Interpretation: From the above graph, It has been clearly observed that there are many
aspects which can lead a good leadership such as Appreciate, Courageous, Flexible, business
culture etc. Out of the 10 respondents, there are 4 respondents who are in favour of appreciation,
the other 5 respondents are in favour of flexibility whereas remaining 1 respondents are in favour
of business culture to support leadership.
Theme 5: Types of relationship between leadership and staff turnover
Q5) What kind of relationship staff
turnover and leadership posses?
Frequency
Positive 8
Negative 2
20

Positive Negative
0
1
2
3
4
5
6
7
8
8
2
Column E
Interpretation: It has been clearly identified from the above graph, that there positive as
well as negative kind of relationship staff turnover and leadership posses. Out of the 10
respondents, there are 8 respondents who said that there are positive relationship between staff
turnover and leadership whereas remaining 2 respondents thinks opposite as they have clearly in
favour of negative relationship.
Theme 6: Importance of motivational theories
Q6) Is motivation theory is important for
the manager to overcome staff turnover
issue.
Frequency
Yes 8
No 2
21

Yes No
0
1
2
3
4
5
6
7
8
8
2
Frequency
Interpretation: It has been clearly identified from the above graph, that motivation is
essential for the Boots manager to overcome staff turnover issue at workplace. Out of the 10
respondents, there are 8 respondents who are in favour whereas remaining 2 respondents are not
agree about the same.
Theme 7: Significant of leadership types
Q7) Which types of leadership is best to deal
with the staff turnover issue?
Frequency
Transactional leadership 6
Transformational leadership 4
22

Transactional leadership Transformational leadership
0
1
2
3
4
5
6
6
4
Column C
Interpretation: It has been clearly observed from the above graph, that there are
different types of types of leadership is best to deal with the staff turnover issue. Out of the 10
respondents, there are 6 respondents who are in favour of adoption of Transactional leadership
whereas remaining 4 respondents are in favour of Transformational leadership.
Theme 8: Important factor for reducing employee's turnover
Q8) What are the major factor that are
require to be consider by managers in order
to deal with increasing staff turnover?
Frequency
Work time flexibility 2
Personal development 3
Compensation 5
23

Work time flexibility Personal development Compensation
0
0.5
1
1.5
2
2.5
3
3.5
4
4.5
5
2
3
5
Column C
Interpretation: It has been clearly said from the above graph, that there the major factor
that are require to be consider by managers in order to deal with increasing staff turnover. Out of
the 10 respondents, there are 2 respondents who are in favour of Work time flexibility whereas
remaining 3 respondents are in favour of Personal development whereas remaining 5 are in
favour of Compensation.
Theme 9: Main strategies to overcome staff turnover at Boots
Q9) What is the most effective strategy that
can be implement to decrease staff
turnover?
Frequency
Hire the Right Candidates in the First Place 3
Promote a Culture of Growth 6
Reward Contributions 1
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Hire the Right Candidates in the First Place
Promote a Culture of Growth
Reward Contributions
0
1
2
3
4
5
6
3
6
1
Column D
Interpretation: It has been clearly said from the above graph, that there are several
effective strategy that can be implement to decrease staff turnover. Out of the 10 respondents,
there are 3 respondents who are in favour of Hire the Right Candidates in the First Place
whereas remaining 6 respondents are in favour of Promote a Culture of Growth whereas
remaining 1 are in favour of Reward Contributions.
RECOMMENDATION
As per the above mentioned information, it can be recommended that Boots UK Limited
must try to maximize their employees retention as there is increase in staff turnover ratio.
Company must try to identify reason behind these turnover and must implement changes so that
they can avoid negative outcomes. Boots UK Limited can organise training and development
program to their employees that help in building knowledge among them related to actions they
have to perform. This help in eliminating the chance of errors, hence build up the confidence and
interest of employees within their job which results in staff retention. Apart from this, company
must also put efforts toward improving the working environment and develop a culture where
employees want to work. It can be only achieve through developing corporate strategies which
work toward improving the current working environment by eliminating the complexity and
promoting transparency in communication. This help in avoiding conflicts among employees and
in improving the productivity of organisation.
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Apart from this, Boot UK Limited must also try to motivate their employees by providing
flexible working hour or other benefits so that they can get satisfaction from their jobs.
Motivation is the major factor that encourage the employees to work effectively and continue
their job for longer duration. There are number of motivational theories that an organisation can
implement to motivate their employees. Among which following theories are recommended to
Boot UK Limited:
Management by operation:- This theory of motivation state that rather than exerting the
instructions or orders to employees, managers must include their workers in strategic decision
making specially in those which affect the daily routine of workers. This action help in
motivating employees and develop a confidence toward organisation. Further it support in
keeping employees retain for longer period of time.
Expectancy Theory:- This theory focuses on premises that workers must perform the
work and commitment equal to what they expect to achieve in return. Expectation theory is
based on commission compensation structure which state that employees must be allowed to
earn as much money as they want to based on their job performance. Therefore, company must
ensure that employees always have expectation related to future pay raise and job promotions
that keep them motivated to work hard for achieving their goals. This help them in motivating
employees toward their work and keeping them retain in their job.
Maslow's hierarchical theory:- This theory is given by Abraham Maslow in which they
categories needs of an individual into five progressive categories which starts from physical need
to personal growth and career development. Maslow state that an employer must satisfy need of
their employees at each level in order to commit them at workplace. As failure to fulfilling those
needs leads employees to feel demotivated toward their work and try to find new job which
provide them better growth opportunity.
Action plan:- It refers to a document that enlists the step to be taken in order to achieve
particular goals or objective. The main aim behind formulating an action plan is to depict the
resources that are required to achieve pre-specified goals and creating a timeline for step by step
execution of plan. Below given table shows the actions plan that Boot UK Limited must follow
in order to reduce the ratio of employees turnover within the organisation.
Steps Description
Step 1: Identify the First step is to identify the reason behind the increase in employees
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reason turnover ratio. Boot UK Limited can identify these issues by
conducting employees survey, communicational program or through
organising exit interview. This help in determining the areas
company required to make improvement for reducing the employees
turnover.
Step 2: Formulate the
strategies
After determining the main reason behind staff turnover next step is
to formulate strategies or policies that support toward motivating
employees to continue their job. This includes financial benefit,
promotion, recognition etc. Further company can also develop
strategies related to improving communication within an organisation
that help in removing the chances of conflicts and confusion among
employees.
Step 3: Offer employees
options
Next step is to provide various other options to employees so that
they can change their intention of leaving job. These options includes
providing flexible working hour, hike over salary, resolving their
conflicts etc. All these actions will help in changing the thought of
employees toward management as it help in presenting the value that
they have for organisation.
Step 4: Improve
organisational culture
and environment
This is considered to be one of the major action that company must
take in order to retain its customer. As it is consider to be the major
factor behind increase in turnover. A better organisational culture
provide employees rights to share their views, work as team, share
responsibilities, get appreciation over their work etc. These all factors
help in improving the morale as well as in motivating employees that
further support in developing job satisfaction among them.
Step 5: Implementation
and employee
engagement
After developing all the strategies and improvement plans within
current environment, next step is to implement those strategies.
Implication of this will help in improving the current environment as
well as working condition of company that promote a message of
employees importance. This help in building up confidence of worker
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toward their job and company that support in developing a feel of job
satisfaction which in turn will reduce turnover ration. Apart from this
company must also involve their employees in managerial decision
making process and other activities which help in increasing their
morale that help in improving their performance.
CONCLUSION
From the above given report it can be concluded that corporate strategies and governance
plays a significant role in eliminating several issues that may arises within the organisation and
leads to staff turnover. Apart from this there are number of motivational theories that help an
organisation to keep their employees motivated and satisfied toward their job. This directly affect
the intention of employees to leave or continue their job. Further staffs turnover have direct
relation with leadership, as an effective leader keep their followers happy and engaged in
managerial practices which develop maximum job satisfaction.
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