Stakeholder Strategy Development and Portfolio Analysis Report

This report provides a comprehensive analysis of stakeholder strategy development and implementation for Facebook, along with a portfolio analysis of D&H Food Group. The report categorizes Facebook's stakeholders into swing (customers), defensive (employees), offensive (government), and hold (owners) groups, recommending strategic options such as cost leadership, differentiation, and differentiation focus for each. The report also includes a portfolio analysis of D&H Food Group using BCG, GE-McKinsey, and Synergy matrices to assess the performance of products like Munchy Biscuits, Pure Juice, Funville, Burgers R Us, and Home Fresh, offering recommendations for improvement and strategic alignment. The conclusion emphasizes the importance of stakeholder analysis and the application of various models to enhance business proficiency.

Stakeholder Strategy Development and
Implementation
Facebook
[Student Name] – [Student Number]

Introduction
 Stakeholder is an independent party with whom each of those
who make a wager deposits money.
 They can affect to the organisation action, objectives and
policies as well as affected by those.

Stakeholder Analysis
 Stakeholder analysis is important technique, in order to identify and analysis their needs.
 There are ample number of stakeholders which is considered by Facebook.
 Facebook can be defined to the individual and also to group of people.

Stakeholder Analysis
 Here, is select four type of stakeholder as per
stakeholder group:
 A] Customer
 B] Government
 C] Employees
 D] Owner

Swing Stakeholder: strategic
options
 The strategic strategy for swing stakeholder like
customers.
 There are two strategic options for customers which
underneath:
 Cost focus
 Cost leadership

Swing Stakeholder:
recommendations
 Customers who are the swing stakeholder of company.
 That have two strategic options such as cost leadership and cost focus.
 Here, is recommendate strategic options for customers is underneath:
 Cost leadership

Defensive Stakeholder: strategic
options
 Employees are coming in defensive category stakeholder.
 Employees are follows each types of technical services in order to perform business
functions in effective manner.
 There are two types of strategic options which as follows:
 Cost leadership
 Differentiation leadership

Defensive Stakeholder:
recommendations
 There are two types of strategy for employees such as cost leadership and
differentiation leadership.
 Here, is recommendate strategy for employees is Differentiated leadership.

Offensive Stakeholder: strategic
options
 Offensive stakeholder mainly focus on government.
 Facebook is working in all over the world and every place have their own rules and legal
actions.
 Company have to follow all those lows in effective manner for run business.
 There are two types of strategic options available for offensive which are
 Differentiation focus
 Cost focus

Offensive Stakeholder:
recommendations
 Government introduces various lows and regulations at workplace.
 Facebook have to follow those rules and regulations for eradicate issues which is
generated in other country.
 Here, is recommendate strategic strategy for offensive stakeholder is differentiation
focus.

Hold Stakeholder: strategic
options
 Owner and investors are coming in hold category stakeholder group.
 They are invested money in project with this expectation to get more profit from
invested money.
 There are some strategic options for Hold stakeholder such as:
 Cost focus
 Differentiation leadership

Hold Stakeholder:
recommendations
 Owner of Facebook is invested their money in various project like Facebook light and also
add some new features in app.
 Here, is recommendate for hold stakeholder which is cost focus strategy.

Strategy implementation
 There are basically three strategic options which are available to organizations at the
business level which includes cost leadership, differentiation and focus strategies.

Swing stakeholder; strategy
implementation
 In the swing category, stakeholders which arises in the form of customers, are the most
essential elements of a business.
 The strategy which can be used for swing category stakeholders can be cost leadership
strategy.

Defensive stakeholder; strategy
implementation
 Employees are the one who falls in the category of defensive stakeholders. They are the most
essential assets of the organization as they are the one who are responsible for implementation of
strategies.
 The strategy which is to be implemented for defensive stakeholder is differentiation strategy.

Offensive stakeholder; strategy
implementation
 Government is a important stakeholder which comes under the category of offensive
stakeholders.
 The strategy which can be implemented to offensive stakeholder is differentiation focus
strategy which can help Facebook in attaining its desired objectives.

Hold stakeholder; strategy
implementation
 Owner is the individual who is responsible
for all the operations of the company. Owner
comes under the category of hold
stakeholder.
 The strategy which can be implemented for
hold stakeholder is cost focus strategy.

Conclusion
 From the above study it had been concluded that the stakeholder analysis has important
for company.
 The report had categories by four types of stakeholders such as swing as customers,
offensive as government, defensive as employees and hold as owner of company.

Portfolio Analysis
D&H Food Group

Introduction
• BCG matrix, GE-McKinsey matrix, and Synergy matrix are models which are used to
determine the factors influencing the business. Present presentation is based on D&H
company which is based in Australia that deals in various food products.

BCG Matrix

GE-McKinsey Matrix

Synergy Matrix

Business categorisation

Munchy Biscuits
Analysis
 It is includes in star product in BCG matrix.
 Its business finding competing in both market share and market growth.
Recommendation
 As per the analysis it should be give priority to this product.
 It should increase investment on research and development department.

Pure Juice
Analysis
 It has lower competitive advantage as compare to others.
 It is taker in synergy matrix.
Recommendation
 It should be find new strategy to develop business and attract customers towards
business.

Funville
Analysis
 It is dog in BCG matrix.
 It has the lower growth in market share.
 It lower industrial growth as compare to others.
Recommendations
 It should be focus on 1 business case but also use best quality of raw material for
increase sales of funvile chocolate.

Burgers R Us
Analysis
 It is also placed at Dog product in BCG matrix.
 This has the lower market share and lower market growth in selective industry.
Recommendation
 In order to develop market share and sales of product to grow in fast food industry.
 It should use proper food making process by using techniques.

Home Fresh
Analysis
 It is selected at cash cow product in BCG matrix.
 This have selective medium industry competitive at market place.
 As compare to other, it has medium competitive strength and high ongoing benefits for
business.
Recommendation
 Here, is recommanded for business to make those star by providing fresh products to
customers like dairy products.

Conclusion
• From the present presentation, it can be concluded that there are various models and
approaches which are being used by organization in order to analyze several internal and
external environment. It has also been concluded that D&H needs to improve its chocolate
unit as well as juice unit for increasing the proficiency of the business

References
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176.
 Salavou, H. E., 2015. Competitive strategies and their shift to the future. European
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