Star Printers Limited: Improving Stakeholder Communication Strategies

This presentation and report analyze stakeholder communication and strategy implementation at Star Printers Limited (SPL). It emphasizes the importance of effective decision-making and stakeholder engagement for business success, especially when facing online competition. The presentation suggests strategies for improving communication with stakeholders, including regular meetings, involving them in policy-making, and fulfilling their needs. The report further discusses personal plans for improving the communication process, focusing on listening skills, empathy, and conflict resolution. Ultimately, SPL should implement these strategies to overcome challenges and enhance its competitive position. Desklib provides access to this assignment and other study resources for students.

Task 2
2.4 Introduction
• Decision making holds great importance for the success or failure of the business and SPL
also ensures that the right and most effective decisions are taken by their management so as to
increase their profits and sail through tough and challenging situations such as competing with
online competitors.
• Therefore, the following presentation would discuss that how relationship with the
stakeholders can be improved.
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Strategy implementation
• Helps to achieve its long-term goals or objectives.
• Aid the business in making higher profits, competing with the rival companies and achieving
increased sales for the business
• Once the businesses identify the profit drivers, they progress to make strategies to capture
them.
• This is so because of the benefits that are associated by engaging them with the organization,
SPL.
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Strategies for Improvement
• The suggestions for improving the communication with the stakeholders are as follows:
• Arrange for regular meetings
• Involve the primary stakeholders in policy making
• Fulfilling their needs
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• Keeping the stakeholders informed about the business processes.
• Focus on tapping the different capabilities of the stakeholders
• Open communication so as to learn about their contributions to the organization.
• Star Printers Limited should work closely with building networks and alliances with the
stakeholders.
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Conclusion
• Strategies aid the business in enhancing their decision making processes and SPL is no
different as explained in the above presentation.
• The decision making should be effective at SPL which is ensured by the business so as to
meet the problems faced by the business in the current case scenario.
• The presentation is a small overview of the topic of managing communication, knowledge and
information management.
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References
Ferrell, O. C., & Fraedrich, J. (2015) Business ethics - Ethical decision making & cases. Nelson
Education
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Task 3
3.4 Introduction
Communication is the
process which comprises of
the sender and receiver
who undergo a two way
process for transmitting
information from one
person to another person.
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Personal Plan to Improve Communication Process
Communication does not only involve the exchange of information.
It is the exchange of emotions and intentions behind the exchange of information.
Effective communication requires the two-way exchange of information and is more fun
when its spontaneous rather than mechanical
The skills which are required for improving the communication, here in SPL are as follows:
•Become an engaged listener strength
•Not paying attention to non-verbal signals weakness
•Not keeping check of the stress weakness
•Asserting yourself strength
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Improving Communication Process at SPL
The communication skills at SPL can be improved using the following ways:
•Improving listening skills
•Concern of other’s emotions
•Empathize
•Encourage
•Treating people equally
•Resolving conflict
•Positive attitude
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Conclusion
The procedures and strategies which enable the effective communication process at Star
Printers Limited is discussed in the present report.
Therefore, SPL must comply with the suggested methodologies as it would aid the business in
coming out of the present challenges of the competitive environment.
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