Starbucks: Comprehensive Report on Porter's Five Forces Model Analysis

This report provides an analysis of Starbucks using Porter's Five Forces model. The report examines the bargaining power of suppliers, highlighting the low power due to the availability of suppliers in the UK market, which allows Starbucks to obtain good quality raw materials at lower costs. It then analyzes the bargaining power of buyers, emphasizing the high power due to the availability of other coffeehouses, which impacts Starbucks' selling revenue. Furthermore, the report assesses the threat of substitutes, pointing out the wide product line of Starbucks but also the presence of substitutes like drinks and food items with low switching costs. The report concludes with a list of references, providing the sources used for the analysis.