This report provides a business analysis of Starbucks, a leading coffeehouse chain, within the context of its business environment. It utilizes a SWOT analysis to identify Starbucks' internal strengths and weaknesses, as well as external opportunities and threats. Key weaknesses include a heavy reliance on coffee bean prices, while opportunities lie in expanding the supplier network and diversifying input sources. Threats include intense competition from local coffee shops. The report recommends that Starbucks embrace digital technologies like online delivery and expand its product range to include fast-food items. Ultimately, the report emphasizes the importance of considering internal and external factors for the smooth functioning of the business and suggests that capitalizing on identified opportunities can elevate the business to new heights. Desklib provides access to this and other student-contributed assignments.