This project offers a comprehensive analysis of Starbucks' management practices, organizational structure, and strategic approaches. It begins with a company overview, including its founding, international presence, and key competitors. The project delves into Starbucks' organizational design, highlighting its contemporary design and matrix organizational structure, along with its functional, geographic, and product-based divisions. It explores Starbucks' differentiation strategies, such as store expansion, product innovation, and digital engagement, and its growth strategies, including market expansion and product differentiation. Furthermore, it examines Starbucks' corporate culture, emphasizing its relationship-driven, inclusive, and servant leadership approach, along with its focus on employee satisfaction and retention through various initiatives like fair payment, paid holidays, and a positive work environment. The conclusion summarizes key findings, emphasizing Starbucks' reliance on a matrix structure, contemporary organizational design, successful differentiation strategy, and employee-focused culture. The project references various sources to support its analysis.