This report examines the pervasive issue of stereotypes within the fashion industry, focusing on their manifestation and impact through social media platforms like Instagram. The study begins by exploring the historical context of the fashion industry and its evolution, highlighting the increasing accessibility of fashion to consumers through social media. It delves into the problem of stereotypes, including issues of racism, gender roles, and body image, and their perpetuation through brand marketing strategies. The methodology involves an analysis of Instagram feeds and interviews with industry professionals, aiming to understand how social media reinforces or challenges existing stereotypes. The report also reviews existing literature on the topic, analyzes survey data, and discusses how social media has changed the industry's approach to public relations. The core research questions address the control of social media, the benefits of social media tools, the role of platforms in promoting stereotypes, consumer behavior, and the overall impact of social media on public perception. The report concludes with recommendations for addressing stereotypes and promoting inclusivity within the industry.