Project Initiation Document: Stock Not Obsess Boutique Business Plan

This Project Initiation Document (PID) details a business plan for Stock Not Obsess Boutique, focusing on establishing a web-based business to enhance sales and customer engagement, particularly during the COVID-19 pandemic. The document encompasses several key sections including project definition, tolerances, controls, an initial business case, a project plan, organizational structure, a communication plan, and a customer quality plan. The project's objective is to attract customers through online channels and contactless payment methods. The business case outlines the need for the web platform, expected benefits, costs, and potential risks, such as information security and managing product quality. The project plan includes cost analysis, scope definition, resource allocation, and target market identification. The document also addresses the organizational structure, communication strategies, and quality expectations to ensure project success. The financial aspects include an investment appraisal based on owner financing, with a project cost of $50,000. Overall, the PID provides a comprehensive framework for launching and managing the boutique's web business venture.

PROJECT INITIATION
DOCUMENT

Table of Contents
INTRODUCTION.......................................................................................................................................3
MAIN BODY..............................................................................................................................................3
BACKGROUND.....................................................................................................................................3
PROJECT DEFINTION..........................................................................................................................3
PROJECT TOLERANCES.....................................................................................................................4
PROJECT CONTROLS..........................................................................................................................4
INITIAL BUSINESS CASE....................................................................................................................4
INITIAL PROJECT PLAN.....................................................................................................................5
PROJECT ORGANISATIONAL STRUCTURE....................................................................................5
COMMUNICATON PLAN....................................................................................................................6
PROJECT QUALITY PLAN..................................................................................................................6
CUSTOMER QUALITY EXPECTATION.............................................................................................6
CONCLUSION...........................................................................................................................................6
REFERENCES............................................................................................................................................7

INTRODUCTION
Project initiation document is refer to that type of document which defines project scope,
overall success criteria, management so that team can go back to the project. It reflects basic
information about whole project that creates an outline for competing it in an efficient manner. It
is essential to guide external stakeholder related to internal activities(Mahonand et. al., 2020).
This project is based on model an organisation that is a Stock Not obsess boutique. This firm will
deal in several different categories such as edible non-perishables, edible perishables, clothing,
home wares etc. This report includes project definition, tolerances, controls, initial business case,
project plan, organisation structure, communication plan, and customer quality expectation. All
these are indulge to develop project initiation document that gives successful results to business
firm in their long term survival.
MAIN BODY
BACKGROUND
Business plan case is to be developed during the early stage of project that outlines what,
why, who and how necessary to take decisions for continuing the project. It is very essential to
develop a business case because it helps in defining problems that were constructing under
project, cost and timescale that are needed to complete the project. Investment appraisal that is
essential to start and finish the project. in this project manager plan interviews to collect required
information from stakeholders that are essential for collecting information so that further other
task are to be attained on time. This case study is based on Stock Not Obsess Boutique
organisation that deals in different product categories to attract customers and retains them for
longer period of time. This case study is based on focusing on web experience at the COVID 19
time so that number of customers is buying products and services. To start web business Nigiel
and Tuff focus on preparing business case so that it provide beneficial rewards to company
sustainability in competitive marketplace.
PROJECT DEFINTION
Project is defines as a sequence of task that is used to completed or achieve specific
outcome. It represents as an effort to create and modify particular product or service(Nicholas

and Steyn, 2020). Projects reflect temporary work efforts that show clear beginning and end. In
terms of Stock Not obsess boutique this project helps in developing business case to sustain in
market to longer time period.
The objective of project is to attract number of customers via web business where they
make payments through online medium that is termed as contactless payment.
The milestone of project is based on approvals of different stakeholders to implement
new business strategy for attracting profitable results. In terms of Stock Not Obsess Boutique
organisation, stakeholders are mainly owner that are Nigiel and Tuff and both approved web
business idea for enhancing visibility of stores and earning profits.
The project constraint’s is based on cost that was incurred while completing the particular
project. Hence, to complete this project the cost is around $50000.
PROJECT TOLERANCES
It provides boundary for the particular area of project in which an individual person or
company make changes a without taking approval from project sponsor. In terms of Stock Not
obsess boutique it is essential to get successful results so that profitability results are enjoyed.
The time of completing this project is around one month in which an organisation needs
to expect 100 visits from the store that helps in encouraging towards earning more and more
profits.
In this scale tolerance is reflected that particular business firm highly focuses on
essential and non-essential items that are highly needed with in pandemic situation so that they
get more revenues within small period of time.
The importance of this particular project is to completing the targets in systematic
manner so that organisation will attain profitable outcomes.
The risk that was faced by Stock not obsess boutique is leaking information by doing
business via web. In completing the project they also face the issue of small amount of funding
and time.

PROJECT CONTROLS
It represents an activity for gathering and analyzing project data to keep the costs and
schedules on right track. It this manager of Stock Not obsesses boutique focus on negotiating
with clients to attain the aim of managing by exception(Lebelonyaneand et. al., 2020). To attain
the aim of empowering project team it is very essential focus on project controls as it helps in
managing project on effective and efficient way by using scale, risk, complexity and importance.
 The scale of business Stock Not obsess boutique is small that was opened in 2019.
 The risk that they face is large number of competitors and the high inflation that was
present due to COVID 19.
 Importance of business is that they offer variety of products to customer with good
quality that helps in fulfilling the organizational needs in an appropriate manner.
INITIAL BUSINESS CASE
 Executive summary- Stock Not Obsess Boutique is a small and leading boutique that
sales really a complex array of products to customers. The founder of this business os
Nigel Fussbudget since 2019 just before COVID 19. In this they sales number of edible
perishable and non-perishables items, clothing and home-wares. The issue that they face
is the delivery of products that is needs different packaging style but similar delivering
process. Due to small business with number of products categories they cannot functions
it properly and for this they Nigel and Toff thought to develop the business functions by
bifurcating departments.Stock Not Obsess Boutique focus on web business so that they
survive in COVID 19 situation.
 Reason- The main reason for developing this business plan is to fulfilling the
organizational needs by installing the proper departments within the boutique. The owner
of business focus on attaining high profitable results for this they needs to develop
business plan.
 Business problem- Stock Not Obsess Boutique focus on experiencing web business they
face the issue of leaking information and feels that it is not secure.
 Expected benefits- In time of COVID 19,Stock Not Obsess Boutique expected the
benefit of attracting customers towards their regular essential products by selling the
products via online websites (Guan, Abbasi and Ryan, 2020). It also offer employment to
people

 Expected dis-benefits-By doing the business online it is to be examined thatStock Not
Obsess Boutique offers number of employment to people that incur extra cost for
company and affects profitability in survival.
 Timescale- By doing business online business owner expect 100 visits within first
months and develops reputation in the online market and in between competitor’s
marketplace.
 Cost- The cost of the project is around $ 50000 and this is personal amount that owner
ofStock Not Obsess Boutique are collected for this they cannot go to bank. This helps in
sustaining in market and earns higher profits.
 Investment appraisal- It represent the way of business that is used to assess the
attractiveness of possible investments. In this the financing technique of Nigel and Toff
collects the funds on their own without taking the help of any type of bank loan.
 Major risk- The major risk that they face during web experience is maintain the quality
of products that they sale via website. Managing quality is one of the major risk that was
faced by Stock Not Obsess Boutique.
INITIAL PROJECT PLAN
Executive summary- Stock Not Obsess Boutique will face many problems for removing
this problem and making sales of their products they will make a plan to focus on the web
business which help them to sell their products at the time of COVIDE-19 and make profit.
Cost- This step in the project plan will define the cost require for the project. In context
of selected business they will require $ 50,500 for effectively implementing this plan. This cost
will include the cost of software’s that company require for protecting their information over
internet and cost for providing better quality online service to their customers.
Scope- The scope of this plan is much wider as compare to past plan of Stock Not Obsess
Boutique as they are able to provide the online service to a large range of customers and achieve
maximum profit through it.
Resources- For success of this plan efficient utilization of resources is very important as
it require proper and update software’s and technology for better managing the data of customers
and providing them better online service (Hoyt, Guilmett, and Kochien, 2019).

Target market- In context of selected business their target the market on the bases of
demographic and geographic. The idea of web business will provide an benefit to company to
target a large range of customers and a wider market segment.
PROJECTORGANISATIONAL STRUCTURE
Stock Not Obsess Boutique organisation structure reflects hierarchal in nature because it
is not complex in nature(Karya and Heripracoyo, 2020). In this boutique Nigel and Tuff handles
all the task and guides their team members about products and services, sales, profits, developing
budget etc. in this every subordinates is reporting to Nigel and Tuff for assignments and they are
responsible for overall profits and loss occurring within the firm.
Figure 1: Organisation structure Stock Not Obsess Boutique organisation
COMMUNICATON PLAN
 Introduction- Communication play an essential role in the success of any business. As
an effective communication between the employees and owner will reduce the conflicts
and disputes or misunderstandings between them. In context of Stock Not Obsess
Boutique they will adopt an organisation hierarchal organisation structure which means
there is only downward communication in business and employees are not able to
communicate effectively. For better results company need to adopt effective
communication strategy so that they can timely resolve the misunderstanding. Effective
communication within the business will make their employees to provide various creative

ideas so that they can achieve higher growth and profitability (Marano and Squinazi,
2021).
 Communication procedure- In context of selected company their process of
communication will include five important steps which are mention below for better
understanding:
Idea formation- The first step of communication process is idea formation in which the
communication process is start when the sender have an idea to communicate. In this step the
sender will effectively analysis the purpose of communicating the idea. In context of selected
business, this is the first stage where the employees get some information and wants to
communicate it to the higher authority.
Message Encoding- This is the second stage of communication process in which the idea is
encoded into words, symbols, and gesture so that it will be convey in an effective way. In
context of selected company their employees will type a message formally so that they
convey the message to higher authorities (Modesto, 2021).
Message Transmission-In this step sender will select a medium to transmit the message to
the receiver. Message will be transmit verbal, written and visual manner. In context of
selected business their employees will use emails for transmission of message.
Decoding-This is the stage when message will reach to the receiver and the message will
decoded into its intended meaning. In this step receiver will try to understand the meaning of
message convey by the sender. In context of selected company, the higher authorities will
effectively analysis the message or information send by their employees and understand it in
better way.
Feedback-This is the last and important stage in which receiver give feedback to the sender
on the bases of understanding the message. Feedback will define that whether the receiver
will understand the message of sender or not. In context of selected company their higher
authority need to timely provide feedback to their employees for an effective communication.
 Tools and Techniques- In context of selected company, they will adopt two effective
tools of communication in their business with the help of which their employees and

higher authorities will effectively communicate with each other. They use email as a tool
of communication which is a formal communication tool to convey the message, while
other communication tool that company use is Daily standup meeting in which all they
employees and higher authorities will interact with each other related to work. Which is
best way for an effective communication within business.
 Records- In context of selected company all the communication between employees and
higher authorities are effectively recorded as they will communicate the message of
information with the help of email (Naula, 2020).
 Timing of communication activities- In context of selected company the timing of
communication is according to the working hours of business. While in other case it
depend on the project at which the employees are working.
 Roles and Responsibility-For an effective communication in organisation both
employee and employer play an essential role. Employer of selected business is
responsible for formulating effective communication strategies so that their employees
will communicate without any barriers. Other than this they are responsible for
conducting various activities in organisation as their employees will feel free to
communicate. While on the other hand employees of business will also play a significant
role as they need to effectively participate in decision making process and various
activities so that the communication between them will be improve (Poore, 2021).
PROJECT QUALITY PLAN
 Introduction
In company Stock Not obsess boutique, the project plan must examine regular project
quality plan so that it can deliver more qualitative products to their target audience. The
company deliver mainly product rage like Edible non perishable, edible perishable,
clothing and home wares etc. These items only liked by the target audience if they are
highly qualitative goods and services. For sustaining in the long term market company
need to make sure update their quality level at greater context. That is why Stock Not
obsess boutique give much focus upon qualitative control project. This will ensure
appropriate quality in their business activity and operations. It is very hard to maintain
the complex structure process of business into transformation upon qualitative project

plan. The ultimate aim or purpose of the business project quality plan is to deliver
maximum qualitative value to potential audience in order to maintain long term
sustainability. This will ensure large number of satisfied consumer.
 Quality management procedure-
In company Stock Not obsess boutique, the quality management process aids in the
improvement of the qualitative level of project team in more effective way with the deliverables.
This will also aids in order to implement quality assurance so that it will encourage high quality
of output to enhance current or exclusive consumer base. This will leads towards overall success
with high level of qualitative productivity. The quality management process aids in fulfilling the
purpose of establishing quality target in order to raise the level of project team. It examine how
they can measure the quality of target. This will leads towards actions that need to be measure in
quality. It will leads towards recognizing quality issue with the level improvement. Through this
overall quality will be achieved by the company (Abdul-Malak, 2017)
.
 Tools and Technique
Stock Not obsess boutique can adopted several tools and technique in order raise or improve
the quality of project plan. Out of several tools and techniques, most suitable for the company is
Total quality management technique of quality management of project. This is most integrated
and collaborative technology that leads towards planning, controlling in respected business
operational or function that is directly related with goods and services that will accomplished the
needs in respect of potential target audience (Nicholas, 2020). This is one of great technology
that must adopted in order to fulfill or recognizing actual demand of consumer in more good
quality condition. This technique ensure overall continuous improvement in the level to update
the of quality assurance. It will leads towards total quality improvement while leads towards goal
setting in order to accomplish actual performance measure so that it will deliver exact consumer
experience.
 Records

The record of the quality project plan is most essential as this will deliver appropriate
direction while maintain all types of records in order to accomplish in strategy formulation (Kurt,
2017). The proper records will leads towards more assessment of actual plan so that they can
easily examine where company is lacking in their quality management. It will try to remove all
types of weakness in their actual plan of project. All the records must be updated in appropriate
way. This will increase the profitability of company and it enhance the level of consumer
satisfaction. With proper records they can easily examine actual need of the consumer.
 Reporting-
The reporting in the project plan of quality control leads towards will priorities each
activity in the ultimate achievement of the project planning. The reporting is must
essential for the successful direction of project success. The report must contain all types
of detail related with quality assurance in association of the project. The actual reporting
is guidance for removing conflicts in the business project. This will ensure overall quality
of project while examine each project completion on time.
 Timing of quality management activities
The timing of quality management activities is most essential for the whole competition
of the project plan in marinating quality of all project tasks. The proper timing is very
essential for the project submission (Mahon and et.al., 2020). The task must be equally divide
in the most suitable format in order to raise the level of quality assurance in the project. The
trimming of each task must be equally divided as per the activities of quality in the project.
This will ensure no delay in the project file. So that each task will completed in more
effective way. Proper suitable timing is must for increasing main sale of company due to
consumer base.
 Roles and responsibilities
The role and responsibility must be divided to each member in the project completion of
quality assurance. The division of roles and responsibility must be divided on the basis of teach
member competence level (Nicholas, 2020). The skill or knowledge of each team member must
be examine by the project manager who perform or take the responsibility of project plan. This is

most essential for the fulfillment of completion of project in more effective way. The divisible of
role and responsibilities is most important in the project as it will reduce the chance of project
failure. The chance of confusion also gets removes as each members is accountable for their role
and responsibility action to maintain quality of project.
CUSTOMER QUALITY EXPECTATION
In context of Stock Not Obsess Boutique, the expectation of company customers towards
the quality of products is high. As from the above discussed problem it is analysis that selected
company will face the issue related to the quality. As they are not able to maintain the quality
through online service. So for achieving better customer satisfaction selected company needs to
effectively analysis the expectation of their customers and provide them better quality products,
so that their customer’s expectation from company will fulfil and they will achieve higher profit
and retain their customers for a long period of time.
CONCLUSION
From the above report it has been concluded that Project initiation document is most
important for successful completion of the business project. It will outline whole project outline
that should be implement in more competitive manner as it assist the stakeholder of project. For
the long term sustainability company must focus upon project aspect like tolerance, controls,
initial plan, organizational structure, communication, quality plan, quality expectation of the
project. All the roles and responsibility must be divide in the project while adopting tools and
techniques of effective communication. This will deliver appropriate direction in favor of
company success. All task must be priorities within established budget frame in order to solve
business related problems