Corporate Sustainability: Stone and Wood Brewing Company Case Study

This case study examines the sustainability practices of Stone and Wood Brewing Company, an Australian craft brewery with a B-Corp certification. The company's background, economic sustainability initiatives like the Green Feet program, water and waste reduction efforts, and community-focused initiatives such as 'Ingrained' are analyzed. The case study highlights the company's commitment to using business as a force for good and its engagement in partnerships to meet high standards of economic and environmental accountability. The company also supports charities and engages in reusable cup programs to reduce its environmental footprint. The analysis provides insights into how Stone and Wood Brewing Company integrates sustainability into its operations and contributes to the Australian society.

Running head: SUSTAINABILITY OF STONE AND WOOD BREWING COMPANY
Sustainability of Stone and Wood Brewing Company
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Background of Stone and Wood Brewing Company
Stone and Wood Brewing company refers to Australian craft brewery that was located
in New South Wales (Stoneandwood.com.au., 2019). It is a B- Corp company that is an
independent accreditation that helps in meeting the rigorous standard in relation to
governance, community along with the environment. They are not owned by any
multinational corporation and the policies of the company are transparent for the people. The
location of the company is in Byron Bay that acts as the spiritual home along with the
birthplace of the company. The company is involved in handcrafting the beer by taking
recourse to the four ingredients of hops, yeast, malt along with water. Stone and Wood
Brewing company’s strategy is that they share common goal that helps in creating a good life
for each other. The company has pursued their vision without any kind of agenda that has
increased the popularity of the company. The motivated along with the passionate team of the
company has helped the company in achieving success within Australia. The strategy of the
company is that it wants to engage in partnerships that can help the company in meeting the
high standard of the economic along with the environmental accountability (Lynch, 2016).
The company is responsible for the production of good beer that has a positive impact on the
communities. They use the business as a good force in the society that acts as a competitive
advantage for the company. The competitive advantage of the company is due to the fact that
it has implemented Brewlife (programs) that has a good impact on the community around
them.
Economic Sustainability
Stone & Wood company has implemented the Green Feet program that has helped in
minimising the footprint on Earth. It has reduced and recycled and also explored the
innovative practices by re imagination of ecology of brewing (Patterson, Hoalst-Pullen &

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Pierson, 2016). The company focuses on the aspect of water along with the waste reduction.
It has made use of efficient energy system along with the waste management program that
ensures sustainability in relation to the company. The company has partnered with various
grassroots music along with the foodie events that has helped in adding value to the company.
They established the community-focused initiative called ‘Ingrained’ in the year 2013 that
helped them in supporting the local people of the region. The company is instrumental in
supporting the charities that have helped in giving rise to the sustainable environmental
outcome. The not-for-profit organization called “ingrained Foundation” donated an amount
of $ 1/100 L in each year (Stoneandwood.com.au., 2019).
The craft brewer has bought 20 percent share of the business that was held by Lion on
account of the takeover of the company of that of Little World Beverages, the brewer of the
Little Creatures. The annual report of the year 2010-11 brought out the fact that the company
was able to earn a revenue of the amount of $ 284,000 that helped the company in creating a
unique position within market. They also raised the money with the help of annual events.
Stone & Wood Karma Keg helps the company in making partnerships with the local business
that helps in the process of turning the beer into the cash. It helps in providing the donations
for the people, groups along with the charities (Bumblauskas, 2017). The company makes
use of reusable cup programs in the events that helps them in working with the suppliers for
the reduction of the material footprint. They have been successful in reimagining ecology of
the brewing that has ensured the sustainability of the company. The company has joined the
global community of the companies that has helped it in acting as a positive force in the
Australian society.

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References
Bumblauskas, D. P. (2017). Sustainable operations management and benchmarking in
brewing: A factor weighting approach. Journal of Operations and Supply Chain
Management, 10(1), 55-67.
Lynch, S. L. (2016). Business case studies in sustainability practices.
Patterson, M. W., Hoalst-Pullen, N., & Pierson, W. B. (2016). Sustainability attitudes and
actions: an examination of craft brewers in the United States. In Urban Sustainability:
Policy and Praxis (pp. 153-168). Springer, Cham.
Stoneandwood.com.au. (2019). The Way It Should Be | Handcrafted Beer | Stone & Wood.
Retrieved from https://www.stoneandwood.com.au/