Strategic Management of HR and Employment Relations at Asda

This report provides a comprehensive analysis of strategic human resource management (SHRM) at Asda, a multinational supermarket. It explores the crucial relationship between Asda's business strategy and its human resources, emphasizing the importance of aligning HR practices with organizational goals. The report delves into various SHRM models and theories, including the organizational content model and functional content model, and evaluates Asda's performance management and reward practices. Furthermore, it examines the nature of employment relations, the roles of different actors involved, and the impact of employee voice and participation. The report highlights how Asda leverages HR strategies to achieve competitive advantages, improve employee satisfaction, and enhance overall business performance. The document offers valuable insights into the practical application of SHRM principles within a real-world business context.

Strategic Management
Human Resources

TABLE OF CONTENTS
INTRODUCTION...........................................................................................................................3
TASK 1............................................................................................................................................3
Relationship between the strategy of the business and the human resources..............................3
Models and theories of the strategic management of the human resources.................................4
Evaluation of the practices of the HR which is performance management and reward..............5
TASK 2............................................................................................................................................6
Nature and theories of the employment relations........................................................................6
Evaluation of the roles of the actors in the employment relations...............................................6
Contribution of the employee voice and participation in the improvement of the employee
relations........................................................................................................................................8
CONCLUSION................................................................................................................................9
REFERENCES..............................................................................................................................10

INTRODUCTION
Strategic human resource management refers to the effective relation between the
objectives, strategies and goals of the organisation with their workforce. The focus of the
strategic management of human resource is that the business have the ability achieve the benefits
of the competitive markets, flexibility, innovation in the organisation. It is the efficient and
effective process of the business which attract, develop and reward the employees for their
benefits to both company and organisation. This report explains the strategic management of the
HR of the Asda. It is the multinational supermarket of the retail businesses. The headquarter of
the Asda is at the Leeds, UK. This file explains the relationship between the strategy of the
business and the human resources. There are lots of theories and the models of the SHRM. It
includes the evaluation of the reward and management of performance function of the HR. There
are various aspects of the employment relation in the business.
TASK 1
Relationship between the strategy of the business and the human resources.
In the business of the Asda both the HR strategies and the business strategy are essential
for the successful operations of the business. For achievement of the goals and objectives of the
business it is important to develop the skills and knowledge of employees. The strategy of the
human resources includes the effective teams of the leadership which helps to achieve the goals
of the business. In Asda the process of the selection and the recruitment of the human resources
make the employees effective which helps to achieve the objectives of the business.
Development of this function of the HR helps to select the best candidates in the business which
affects the bottom line of the Asda (Noe, and et.al., 2017). In the business of the Asda they
maintain the people in which they enjoy the higher level of the satisfaction of the job and the job
security which helps to reach the goal so the business.
Vertical alignments refers to determinations of the business by which they make sure that
their resources are working in the same direction is not towards the goals of the business.
horizontal integration have the vertical alignment in which all the employees and the authorities
are aware of the objectives of the business in the changing situation of the markets. The working
conditions of the Asda of all the departments which supports overall goals of the business. There
is the increases in the collaboration and the coordination between the various department of the
Asda which enhance the employees in which they work to achieve the success of the business.

Motivated employees thinks that the growth of the company leads to their personal growth so
they work effectively and efficiently to reach the success of the Asda.
Horizontal integration is the process refers to that the Asda is purchasing and merging
with competitors which increases the market share over the suppliers and the distributors. To
achieve the benefits of the horizontal integration Asda merge with the Sainsbury to achieve the
success and the growth of the business (Cascio, 2015). With the help of this integration in the
Asda it creates the scale of the economies and also helps to expand the business in the new
markets. To improve the level of the performance Asda make the effective and efficient position
of the company at the higher level. Asda uses the horizontal integration ion their business to
increases the size of the company, increases in the differentiation of the product.
Models and theories of the strategic management of the human resources.
Strategic management of the human resource refers to the link between the objectives and
the human resources of the organisation for the development of the effective culture which
enhance the innovation, benefits of the competition and flexibility in the environment of the
business. The main aim of the SHRM is also to maintain and improves the performance of the
human resource which helps to get the work done effective as per the success of the Asda.
expanding the business and increases in the profitability and competition which is based on the
performance are included in the strategies of the human resource management. With the helps of
the SHRM Asda could could receive the information related to their internal strength and
weakness. The productivity of ether Asda increases and it also increase the sales of the business
(Stewart and Brown, 2019). By proper and effective strategies of the will leads the business
towards the achievements of the gaols and the objectives in the current and the future situation
of the organisation. For the growth and the success of the organisation it helps to analysis and
identify the threats and opportunities which is very essential.
There are various models and theories of the strategies of the human resource
management in the success and the growth of the Asda.
Organisational content model: In this model the strategy of the organisation is the important
factors and which is a content for the strategies of the HR. Both the HR and the organisation
strategies are affected by the sources of the internal and external environment. In this model
there is the investigation of the content of both the strategies that there is some correlation
between them. These strategies are important to determine the that the strategy of the Asda are

stronger or not and how they contributed towards the achievement of the organisational
objectives.
Functional content model: This model involves the two strategic fits such as internal fit and
external fits that must be managed by the business in the working. External fit is the one in
which the practices and the function of the HRM are fit and set in the stages of the development
and in the internal fit of the strategies determines that various components of the human
resources support and complement with each others (Moutinho and Vargas-Sanchez, 2018).
These models of the SHRM are best fit when the manager of the human resource
encourages the employees for the achievement of the goals and objectives of the business. For
the successful operation of the Asda these models are best fit because it helps to improves the
performance of the people of the company and motivates to the success and the growth of the
company. The performance management and the reward practices of the human resources are
effective for the growth of the Asda because their practices will imp-roves the working of the
subordinates. The focus is to develop the skills and the understanding of the employees so that
they contributed their full efforts in the business (Brewster and Söderström, 2017). Asda used the
model of the resource based view in the business operation to get the benefits of the competition
by identifying the effective resources. The focus of the resource based view framework is on the
attention of the management of the Asda internal resources to make the efforts to find the ability
and capabilities of the business to gain the advantages of the competition.
Evaluation of the practices of the HR which is performance management and reward.
The manger of the human resource focuses on the managing the performance of the
employees towards the goals of the Asda and gives the benefits and the rewards on their effective
working. Rewards will motivates and inspire the employees towards the accomplishment of the
goals. The manger of the Asda communicate with their employees about their specific and
manage and maintain the level of their performance which leads to the achievement of the
objectives in the different situation of the market. Effective process of rewards in the Asda will
get the success in the performance of the peoples it the implementation of the reward is accurate
and properly it will results to increase the productivity of the business (Hecklau, and et.al.,
2016). These functions of the HR makes the good employees by improving the performance and
providing the rewards on their better working. It is the continuous process of the communication
of the employees and their authorities of the Asda which helps to the accomplishments of the

goals of the businesses. To motivate and encourage the employees the Asad used monetary and
non monetary rewards because of this the contribution of the employees is increase towards the
company.
TASK 2
Nature and theories of the employment relations.
Employment relations refers to relation between the employers and the employees of the
organisation in which they operates their activities and operations in different types of the terms
and conditions which in returns to receive the remuneration. In every business there are three of
the legislation of the employment relation which they uses to identify that the workers good and
effective relation with the organisation. It is the process in which the employees receives the
different kinds of advantages and rights which is related to the social security and the labour laws
(Guest, 2017). It is the important factors which determine the rights of the employees related to
their safety and security of the health that they do not insecure in the working environment of the
Asda. These rights of the employment relation makes the employees focussed in their working.
Relation between the trade unions and the association of the employers which makes the
company effective with their collaboration. The people who is involves in this relationship focus
to develop their skills and variety of methods which is used in adjusting and cooperating with
each other in the business environments.
Evaluation of the roles of the actors in the employment relations.
There are lots of actors who is involves in the making the effective relation between the
employers and the employees of the organisation. These actors are the employees and their
unions, employers and their management and the government which interacts in the
environments in the economic and the social to make the system of the relationships of the
employees and the employer. In the Asda there is the collectives relation with the superior
authorities and the employees to make the working conditions effective towards the goals of the
business. There are several rules which is made by the government on the different practices of
the business activities the manger and the workers of the Asda works as per the laws achieves
the success and the growth of the business in the currents and the future market conditions
(Bratton and Gold, 2017). As per the laws and the legislation of the in which the relation of the
employees functions that will be determined by the agencies of the government.

Role of the government: The government imposes the various awes and regulation on the
activities of the business which makers the effective relation of the employers and the
employees. They make the lows so that the business have to provide the safe and the secure
working condition in the Asda. The government maintains the rates of the employment which
identifies the issues which is related to the poverty and crime. The function of the employment
relation in the business of the Asda are evaluated and determined by the government with other
people who plays the role in the process of this relations (Lasserre, 2017). The main aim of the
government to protect the employees and the employers from the unwanted issues.
Role of the employee: Employees are the one who works directly for the organisation] but they
are not the person with independence. Those people who works is controlled and directed by the
senior authorities of the business are termed as the employees the role of the employees in the
employment relation is depend on the degrees of the closeness and friendliness in the business
environment. The employees is depend on the employer who pay them equally and support them
financially. The employees could maintain this relationship with the employers by sharing the
information related to their lives. They maintain the friendly relation with the employers and
works as per the direction of the employers to get the success and the growth of the business
(Mondy and Martocchio, 2016). In Asda the employer motivates the employees and guides them
to the right direction for the successful achievement of the objectives.
Role of the employers: In the Asda the role of the employers in the relation of the employees is
they provide the information and facilities to the employees. The min roles of the unions of the
Asda they solves the disputes which is happened between the employees in the workplace. They
make sure that employees are treated fairly and feel secure and comfortable in the job which
motivates them towards the goal of the business. The focus of the trade unions to operates in the
agreements of the collective bargaining which helps the business in the equal wages , benefits
and payment to the employees for the overtime working. The agreement of the collective
bargaining protects the employees from bing fired without any cause because as per the law the
termination of the worker is happened if they share the private information of the company with
the other (Renz and Herman, 2016). In the business of the Asda the union protects the rights of
the worker such as the right of the health and the safety and protects from the injury and the
accidents in the workplace of the business.

Contribution of the employee voice and participation in the improvement of the employee
relations.
In the improvement of the relation of the employees the voice the of the employees have
large contribution with the help of the grievances boxes because of this they could complain
about the terms and conditions of the business. In the Asda the employees improve their relation
in the working environment with the helps of the grievances boxes which encourages them the
company could listen to their problem also and they make their efforts in the achievement of the
goals. In the asda they gives the chances to their employees to share their ideas and the opinions
in the decisions making which saves the time and the cost of the company. Contributor of the
employees in the improvement of the employment relation makes them loyal towards the
business. Participation of the employees increase the morale of the asda (DeCenzo, Robbins and
Verhulst, 2016). The involvement of the employees reduces the gap and creates the effective
communication between the employers and the employees. With the effective communication
the reflation will automatically improves and increases the chances of the success and growth of
the Asda in the future. Because of the participation of the employees it will enhance the effective
working of the team which reaches to the success and the growth of the Asda. Active
participation of the employees increases the productivity of the company and get the success of
the overall success of the business (Rasmussen and Ulrich, 2015). Employees understand their
ideas and the opinions are important for the effective and efficient operation of the business.
Their ability and the capabilities will also increases to think positively to improve the conditions
of the working. The employees of the Asda improve their skills and knowledge which make the
performance effective and efficient. In the process of the decision making the employees
participated by giving the best ideas for the achievement of the successful business activities.
These contribution of the employees helps the business to get the advantages of the competition
of the market. Asda provides the various types of the benefits to the e employees when their
ideas bring the positive effects on the business. This will creates the separation of the power with
the workers and the management of the business. The level of the responsibilities for the
employees in the business of the Asda (Jabbour and de Sousa Jabbour, 2016). Effective and
efficient voice of the employees leads to the innovations, improvement of the business and
increases in the productivity of the business. It will increases the satisfaction of the job in the
employees. Contribution of the employees develops the policies of the business which enhance

the Asda to increases their sales and productivity. The participation of the employees in the
making the decision creates the good and the effective environment of the business which
motivates them and they work in the most effective way. By maintaining and managing the safe
and the secure environment it will increaser efficiency in their work
CONCLUSION
From the above study it can be concluded that the strategies of the human resource
department is the process and the process of the business which leads to the success and growth
of the company. The manager of the human resource maintain the performance of the employees
in such a manner that they could works to reach the objectives of the business in the different
situation of the market. The effective relation between the strategies of the business HR
strategies aims to achieve the success of the organisation. There are various models and the
theories of the employment relation which enhance the business to apply the practices to
maintain the good working conditions with the helps of the laws of the employment of the
employees.

REFERENCES
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